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P&G Pushing Adult Diapers
by
Howard Davidson, Arlington, MA
Slide By :- Howard Davidson Arlington MA
P&G is getting down and dirty and
pushing for adult diapers.
Slide By :- Howard Davidson Arlington MA
Broaching a subject that nobody,
including me, is a big fan of talking
about, “adult diapers” are going to
be getting hund...
Though adult diapers haven’t always been
very secure for P&G in the past. Some ten
years ago their marketing budget
outwei...
More than anything else though, it worries
me that the methods of containing
incontinence hasn’t changed in ten years. I
c...
The reason why the timing might be
right now to dump millions more into
adult diapers is because thousands of
baby boomers...
What these extra dollars probably mean
is that Americans all across this great
land will be forced to endure more
uncomfor...
Seldom do these commercials take the
humorous route to quell the
awkwardness, instead opting for either
manhood affirming ...
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Howard Davidson Boston MA - P&G pushing adult diapers

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Howard Davidson from Boston MA writes about how P&G is pushing adult diapers.
Howard Davidson from Arlington Massachusetts is marketing guy who helps brands connect with target audiences.

www.howardjdavidson.com
Howard Davidson writes about about advertising, social media and marketing with a touch of sarcasm.

Published in: Marketing
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Transcript of "Howard Davidson Boston MA - P&G pushing adult diapers"

  1. 1. P&G Pushing Adult Diapers by Howard Davidson, Arlington, MA Slide By :- Howard Davidson Arlington MA
  2. 2. P&G is getting down and dirty and pushing for adult diapers. Slide By :- Howard Davidson Arlington MA
  3. 3. Broaching a subject that nobody, including me, is a big fan of talking about, “adult diapers” are going to be getting hundreds of millions more dollars worth of attention. Slide By :- Howard Davidson Arlington MA
  4. 4. Though adult diapers haven’t always been very secure for P&G in the past. Some ten years ago their marketing budget outweighed actual sales and everyone involved was left with just an awkward silence. Slide By :- Howard Davidson Arlington MA
  5. 5. More than anything else though, it worries me that the methods of containing incontinence hasn’t changed in ten years. I can’t remember the last time I was in diapers and I’d like to keep it that way. Slide By :- Howard Davidson Arlington MA
  6. 6. The reason why the timing might be right now to dump millions more into adult diapers is because thousands of baby boomers are turning 65 every day and P&G can see the writing on the wall. Fewer babies are also being born, so their shift in age group might just pay off. Ah, the circle of life. Are you tired of reading about this yet? Slide By :- Howard Davidson Arlington MA
  7. 7. What these extra dollars probably mean is that Americans all across this great land will be forced to endure more uncomfortable, squirm inducing T.V. commercials with their family along with Viagra, Cialis etc. only this time about diapers for grandpa. Slide By :- Howard Davidson Arlington MA
  8. 8. Seldom do these commercials take the humorous route to quell the awkwardness, instead opting for either manhood affirming boldness, or sappy romance. And if anyone can blunt the humiliation of being sold adult diapers, they’ll be sure to make a crap load of money. Slide By :- Howard Davidson Arlington MA
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