Howard Davidson Arlington MA - Alcohoot app helps you be a smarter drinker

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Howard Davidson writes about how a new Alcohoot app helps you be a smarter drinker.
Howard Davidson from Arlington Massachusetts is marketing guy who helps brands connect with target audiences.

www.howardjdavidson.com
Howard Davidson writes about about advertising, social media and marketing with a touch of sarcasm.

Published in: Marketing, Business, Automotive
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Howard Davidson Arlington MA - Alcohoot app helps you be a smarter drinker

  1. 1. Alcohoot App Helps You Be A Smarter Drinker by Howard Davidson, Arlington, MA Slide By :- Howard Davidson Arlington MA
  2. 2. Alcohoot is a new app that can test your BAC. Allegedly, the app tracks your body’s reaction to alcohol and helps you become a umm, smarter drinker. Slide By :- Howard Davidson Arlington MA
  3. 3. The smart app is a smartphone- powered breathalyzer, that’s supposed to help you gauge your BAC and put a stop to further consumption before things get out of control. The $119 device, which boasts “police-grade accuracy” and plugs into your handset’s headphone jack, is available for party animals. Slide By :- Howard Davidson Arlington MA
  4. 4. Drunken people don’t typically make the most responsible decisions. So that’s where Alcohoot comes to the table. You gotta see how a woman in the app’s commercial first encounters Alcohoot. If you ask me, the ad has about as much reality to it as a good old WWE match; users just can’t believe how much they’ve had to drink! Slide By :- Howard Davidson Arlington MA
  5. 5. To all those with a DUI adorning their record, using the device might trigger some troubling flashbacks. A bulky mouthpiece is attached to the top of an iPhone while the tester blows into it and hopes for the best. There is something to be said for knowing when you’re over the edge but do you really want to fork over a hundred bucks to be labeled the buzz kill of the group? Plus, I have a sneaking suspicion that if Alcohoot got into the wrong hands, it could be used as a kind of competition to see which frat brother could get the most dangerous. Slide By :- Howard Davidson Arlington MA
  6. 6. But according to the big wigs at Alcohoot, the gears are already in motion to distribute this breathalyzer nationwide. And if this thing is able to net the younger demo with its technology and novelty, more power to them, because that age is where the risks are. Slide By :- Howard Davidson Arlington MA
  7. 7. I just have one quick question. Could there be a way for the app to prevent a user from engaging in other embarrassing things while intoxicated? Like if I blow a .10 could it block all outgoing texts? Or can this app double as a CPAP machine for sleep apnea? But in the meantime, let’s all be irresponsible responsibly. Slide By :- Howard Davidson Arlington MA

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