Social Networking in Academic Libraries


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Social Networking in Academic Libraries

  1. 1. By Houeida Kammourié-ChararaInfoCommons Librarian©2012
  2. 2. Introduction With the huge amount of Social Networking Media that are currently available on the Net, I found it useful to “CURATE” some that may be used in academic libraries environment. Content is collected from selected websites, all definitions are taken from the “About Us” or Media Home pages or Wikipedia.
  3. 3. Outline
  4. 4. Social Networking DefinitionSocial networking is a communicationphenomenon. The Oxford English DictionaryOnline (2010) defines social networking as:[. . .] the use or establishment of socialnetworks or connections; (now esp.) the use ofWeb sites which enable users to interact withone another, find and contact people withcommon interests, etc.
  5. 5. Social Networking Core Features• User profiles • Videos, Photos,• Friending Music• Groups • Blogs, Journals,Wikis• Individual messaging • Searching• Announcements • Privacy controls
  6. 6. Facebook in Academic Library
  7. 7. Facebook
  8. 8. Marketing Library Resources andActivities via Facebook
  9. 9. LiveJournalLiveJournal (LJ) isa social networkowned by SUPMedia whereInternet users cankeep a blog,journal or diarySource: Wikipedia.
  10. 10. MySpace Aimed at a Gen Y audience, Myspace drives social interaction by providing a personalized experience around entertainment and connecting people to the music, celebrities, TV, movies, and games.
  11. 11. MySpace Account via Facebook login You can add photos, music and more
  12. 12. YouTubeFounded in February 2005, YouTube allows billionsof people to discover, watch and share originally-created videos. YouTube provides a forum forpeople to connect, inform, and inspire othersacross the globe and acts as a distributionplatform for original content creators andadvertisers large and small. See our companytimeline for more information on our companyhistory.
  13. 13. YouTube
  14. 14. Library Publishers using YouTube
  15. 15.
  16. 16. YouTube
  17. 17.
  18. 18. British Library
  19. 19. TwitterTwitter is a real-time information network that connectsyou to the latest stories, ideas, opinions and news aboutwhat you find interesting. Simply find the accounts youfind most compelling and follow the conversations.At the heart of Twitter are small bursts of informationcalled Tweets. Each Tweet is 140 characters long, butdon’t let the small size fool you—you can discover a lot ina little space. You can see photos, videos andconversations directly in Tweets to get the whole story ata glance, and all in one place. See it in action.
  20. 20. What Are Hashtags ("#" Symbols)?The # symbol, called a hashtag, is used to mark keywordsor topics in a Tweet. People use the hashtag symbol #before relevant keywords or phrases (no spaces) in theirTweet to categorize those Tweets and help them showmore easily in Twitter Search.Clicking on a hashtagged word in any message shows youall other Tweets in that category. Hashtags can occuranywhere in the Tweet – at the beginning, middle, or end.Hashtagged words that become very popular are oftenTrending Topics.Source: Twitter help Center
  21. 21. SlideShare SlideShare allows you to share presentations, documents and professional videos.
  22. 22. Google DocsTo create, share on the webwith documents,spreadsheets, presentationsand more.Google Docs will soon beupgraded to Google Drive
  23. 23. FlickrFlickr is an imageand videohosting websitethat allows youto upload yourphotos, theneasily sharethem throughFacebook,Twitter, email,blogs and more.
  24. 24. SkypeSkype is software that enables the worldsconversations. Millions of individuals and businessesuse Skype to make freevideo and voice calls,send instant messages and share files with other peopleon Skype. You can use Skype on whatever works bestfor you - on your mobile, computer or a TV with Skypeon it. Skype is free to download and easy to use.
  25. 25. Overwhelmed with your accounts
  26. 26. TweetDeck New Interface
  27. 27. What’s Social Media Curation?“Social media curation is when you filter,select, review and reposition quality contenton the web for a specific audience and/ortopic”.
  28. 28. What is Content Curation?“Content Curation basically means that – out of allthe content you find on the social web – you pass onthe most valuable stuff to your network.A slightly more coherent definition of someone whocurates content comes from marketing expert RohitBhargava:A Content Curator is someone who continually finds,groups, organizes and shares the best and mostrelevant content on a specific issue online”.
  29. 29. CurationDashters in-linecuration technologyallows you to curatesocial contentwhenever you find it.
  30. 30. What is Pinterest?Pinterest is a Virtual Pinboard.Pinterest lets you organize and share all the beautifulthings you find on the web. People use pinboards to plantheir weddings, decorate their homes, and organize theirfavorite recipes.Best of all, you can browse pinboards created by otherpeople. Browsing pinboards is a fun way to discover newthings and get inspiration from people who share yourinterests.To get started, request an invite.
  31. 31. PinterestHow libraries could generate interest via Pinterest?1. Create a boards for new books that your library has receivedwithin the past few weeks or months.2. Create boards to promote activities or programs with links tolearn more and pictures of the activity or program.3. Create boards for each one of your major collections and sharethe most popular items as pins.4. Create boards with pins for your library displays or rarecollections.5. Create boards with pins to promote your movies and othermedia.6. Share your boards on your library facebook and twitter.Source :
  32. 32. Scoop it
  33. 33.
  34. 34. Topics are curated by other Scoop it users
  35. 35. And many more: Blogs (WordPress),Wikis, Bookmarking, Tagging, etc.
  36. 36. QR Codes (From Wikipedia)QR Code (abbreviated from Quick Response Code) isthe trademark for a type of matrix barcode (or two-dimensional code) first designed for the automotiveindustry. More recently, the system has becomepopular outside the industry due to its fast readabilityand large storage capacity compared to standard UPCbarcodes. The code consists of black modules (square dots)arranged in a square pattern on a white background.The information encoded can be made up of fourstandardized kinds ("modes") of data (numeric,alphanumeric, byte/binary, Kanji), or throughsupported extensions, virtually any kind of data.
  37. 37. QR Codes use in LibrariesThey can be placed inside the librarycatalog, linking to subject guides andplacing the codes on the shelves nearthe materials about that subject, usingthem near the physical journals to linkout to the online versions, connectingthe codes with mini surveys askingstudents to share their opinions andmore.
  38. 38. PREZIPrezi is a cloud-based presentation softwarethat opens up a new world betweenwhiteboards and slides.The zoomable canvas makes it fun to exploreideas and the connections between them. Theresult: visually captivating presentations thatlead your audience down a path of discovery.
  39. 39. ReferencesBerube, L. (2011). Do you web 2.0? public libraries and social networking. Oxford : Chandos Pub.Bozarth, J. (2010). Social media for trainers: techniques for enhancing and extending learning. San Francisco : Pfeiffer.Clyde, L. A. (2004). Weblogs and libraries. Oxford : ChandosCordell, D. (2012). Skype and the embedded librarian. Library Technology Reports, 48(2), 8-11., N. (ed.). (2007). Library 2.0 and Beyond : innovative technologies and tomorrows user. Westport, ConnDickson, A. & Holley, R.P. (2010),"Social networking in academic libraries: the possibilities and the concerns", New Library World, Vol. 111 Iss: 11 pp. 468 – 479., W. (2009). Building library 3.0: issues in creating a culture of participation). Oxford: Chandos Pub.Hamilton, B. J. (2012). Introduction. Library Technology Reports, 48(2), 5-7,2., E. (2008). Web 2.0 for librarians and information professionals. New York: Neal Schuman Publishers.Landis, C. (2010). A Social Networking Primer for Libraries. London : Facet Pub.Morris, T. (2010). All a Twitter: : a personal and professional guide to social networking with Twitter. Indianapolis, Ind. : Que.Websites:Social Networking Librarian: Exploring SociaL Networking and Technologies in Libraries Media: what we think about!