Productize.it - A 7-Step Blueprint for Turning Ideas into Products, Over and Over Again

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Over the last 10 years I've designed, developed, deployed, and managed all of the above for over a dozen different production level applications across several different companies; and each one of these applications started out as a napkin sketch. I'll give examples of how these ideas were turned into products and how these products were turned into revenue. Examples will be drawn from my early days as a developer at Amazon.com, the story of ModernBill from idea to exit, the rise and fall of dnZoom, and Backupify napkin sketches when they were LifeStreamBackup.

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  • Logistics of selling.
  • WRONG QUESTION!
  • Better question! Does the solution you are selling solve their PAIN too?
  • Don’t build a battleship when a speedboat will do! (ModernBill) Don’t solve a problem you think exists! (dnZoom) Don’t build a solution for something your mother thinks is a good idea because your don’t want to hurt her feelings! (countless things)
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  • Productize.it - A 7-Step Blueprint for Turning Ideas into Products, Over and Over Again

    1. 1. Productize.it <ul><li>Turing Ideas into Products for Fun Profit </li></ul><ul><li>~ Michael Fountain </li></ul>
    2. 2. Your 7-Step Blueprint
    3. 3. Your Idea #1
    4. 4. Explain Your Pain #2
    5. 5. Your Industry Problem #3
    6. 6. Are You Alone #4
    7. 7. Can You Build It #5
    8. 8. Can You Deploy It #6
    9. 9. Can You Sell It #7
    10. 10. Can You Sell It
    11. 11. Will They Buy It
    12. 12. Don’t Make These Mistakes !!!
    13. 13. Next Steps...
    14. 14. “ You miss 100% of the shots that you never take.” ~ Wayne Gretzky
    15. 15. Productize.it <ul><li>GlowTouch Technologies </li></ul><ul><li>http://www.glowtouch.com </li></ul>

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