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ARCH Meetup at IMI University, Lucerne

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Nov 19th, 2010, Presentation at ARCH Meetup at IMI University, Lucerne

Nov 19th, 2010, Presentation at ARCH Meetup at IMI University, Lucerne

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    ARCH Meetup at IMI University, Lucerne ARCH Meetup at IMI University, Lucerne Presentation Transcript

    • Mobile Augmented Reality Tourism Best Practices Marc René Gardeya, CEO HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
    • What isMobile Augmented Reality? HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
    • Geocoded Data HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
    • Rhônes-Alpes Tourism HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
    • Virtual Public Art Project „Key element of our application is that the objects are site-specific. This is different than most other digital media that can be easily transfered and shared. This requires the users presence and interaction with the site itself.“ Chris Manzione, Artist HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
    • Social Is Mobile Happy easter! again!Looking forward to see you HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
    • A New MediumIn Everybody‘s Pocket HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
    • Different ToAny Other Medium HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
    • Real World Spatial 3DHOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
    • TechnologieHOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
    • ContentHOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
    • In Everybody‘s Pocket HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
    • AR Smartphone Market AR Smartphone Market (Mio.)1200900600300 0 2009 2010 2011 2012 2013 (Gartner) HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
    • Augmented RealitySells Smartphones HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
    • PreinstallationHOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
    • PreinstallationHOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
    • Samsung Galaxy S Bus Stop Advertising in London HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
    • Verizon No.1 Carrier in the USHOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
    • Augmented RealitySells Smartphones HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
    • New Media Experience HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
    • Berlin Wall 3DHOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
    • Berlin WallHOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
    • Berlin WallHOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
    • MarketingHOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
    • Quiznos Campaign HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
    • AdvertisingHOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
    • Content, Content, Content HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
    • Content Management HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
    • A New MediumMass DistributionIt‘s About Content HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
    • THANK YOU HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com