Get to Know HootSuite - Social Media Dashboard Overview

HootSuite — Social Media Dashboard Get to know HootSuite

What does it do? Spread Messages Monitor Conversations Track Results Collaborate with Teams All social tasks, across networks, with one web tool

Spread Messages Schedule and send messages to desired networks

Manage & Reply Broadcast: Pre-schedule updates, Create drafts Amplify: Re-Tweet, Reply-to-all, Forward by email

Monitor Conversations Search the social web: • brand mentions • product enthusiasts • campaign feedback • competitive insight • industry info + news Gather reactions & opinion from public & customers

Collaborate with Teams Securely invite teams to: • Share important columns • Assign + respond to tasks • Collaborate on messaging • Customize workﬂow • Track follow-ups Delegate tasks without sharing passwords

Measure Campaign Success See what’s working with: • Click-through summary • Individual message stats • Most popular messages • Referral source • Regional breakdown • Export to PDF & CSV ++ • Overlay with Google Analytics • Campaign speciﬁc stats Understand social media ROI

Understand Reach Increase message ampliﬁcation: • Filtering by inﬂuence or keyword • See who ReTweeted • Identify key mentions • Target your outreach Learn patterns to help grow audience and brand

Identify Influencers Gather audience insights by: • Filtering by inﬂuence score • Understanding social web behaviour • Creating lists of key brand evangelists Find opportunities and influencers in your network

Local Everywhere Use geo-search to: • Tap into local conversations • Distribute regional promotions • Increase location-based engagement Target audiences geographically for focused results

Choose your Platform 5 Mobile platforms available – for free! Variety of desktop apps and plug-ins

Internationalized Localized on web and mobile Plus on-board translation on iPhone

Thanks from @HootSuite Sign-up: hootsuite.com/plans Help Desk: help.hootsuite.com Feature Requests: feedback.hootsuite.com Learning University: learn.hootsuite.com Twitter @hootsuite, @hootsuite_help, @hootsuiteiphone, @hootwatch

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Get to Know HootSuite - Social Media Dashboard Overview

by HootSuite on Oct 27, 2010

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Get to Know HootSuite - Social Media Dashboard Overview — Presentation Transcript