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What is an online community?
Twitter
140 characters or pictures that you share with a
network of friends. You can follow just about
anyone, celebrities and even politicians.
Everyone from
To…




Has a twitter!
What’s so great about it?
• Bradley’s research Twitter shows that news
  and current events can be sourced literally as
  they happening via twitter (2008).

• Beers explains that this leads to a ‘deeper and
  more interactive’ relationship with important
  issues (2006:110).
Facebook
• A website originally created to share the American
  college experience has been a worldwide success.
  We can connect with friends and people from all
  different spans of our lived, not matter how far
  away!
What’s the appeal?
• Boyd also states that though ‘only the lives of the rich
  and famous were deemed important enough to share’
  the Internet has changed this forever (22).

• Papacharissi dubbed Facebook a ‘glasshouse’.
  This thing we think is so private actually holds onto
  your information. He also explains that
  our online identity is created through the websites we
  participate on.

• The online identities are constantly becoming a more
  important part of what makes us who we are.
Facebook

     Gross and
     Acquitsti’s work
     shows that those
     who we have as our
     friends online might
     not
     be the same as the
     people we call our
     friends
     In real life.
How time on Facebook is spent
• Pempek, Yermolayeva, and Calvert stated that:
• “students use Facebook approximately 30 min
  throughout the day as part of their daily routine.
  Students communicated on Facebook using a
  one-to-many style, in which they were the
  creators disseminating content to their friends.
  Even so, they spent more time observing content
  on Facebook than actually posting content.” (1)
Personal Blogging
• Then there’s the vast variety of personal blogs,
  online diaries that can be shared with the
  whole world. There are many different
  mediums including image heavy blogs like
  Tumblr and Video blogs on Youtube. Readers
  can interact with the author via comments.
Blogging
• Guadagno, Okdie and Eno explain:
  ‘those women who are high in neuroticism
  are more likely to be bloggers’ (2007)
• Yang-Jangl’s findings bring up the idea that
  instead of isolating people, blogging and
  online communities are finding new ways to
  bring people together (2008).
Why share it with the world?
• ‘It seems that the benefits of using blogs as an
  interpersonal communication channel outweigh the
  perceived costs of abdicating ownership or control of
  one’s personal information.’ (Stefanone and Yang-
  Jang 2008)
So there you have it!
• There we have it, a look into the world of
  online communities, and why they are so
  important!

  So what are you waiting for? Get in board!

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What are online communities

  • 1. What is an online community?
  • 2. Twitter 140 characters or pictures that you share with a network of friends. You can follow just about anyone, celebrities and even politicians.
  • 5. What’s so great about it? • Bradley’s research Twitter shows that news and current events can be sourced literally as they happening via twitter (2008). • Beers explains that this leads to a ‘deeper and more interactive’ relationship with important issues (2006:110).
  • 6. Facebook • A website originally created to share the American college experience has been a worldwide success. We can connect with friends and people from all different spans of our lived, not matter how far away!
  • 7. What’s the appeal? • Boyd also states that though ‘only the lives of the rich and famous were deemed important enough to share’ the Internet has changed this forever (22). • Papacharissi dubbed Facebook a ‘glasshouse’. This thing we think is so private actually holds onto your information. He also explains that our online identity is created through the websites we participate on. • The online identities are constantly becoming a more important part of what makes us who we are.
  • 8. Facebook Gross and Acquitsti’s work shows that those who we have as our friends online might not be the same as the people we call our friends In real life.
  • 9. How time on Facebook is spent • Pempek, Yermolayeva, and Calvert stated that: • “students use Facebook approximately 30 min throughout the day as part of their daily routine. Students communicated on Facebook using a one-to-many style, in which they were the creators disseminating content to their friends. Even so, they spent more time observing content on Facebook than actually posting content.” (1)
  • 10. Personal Blogging • Then there’s the vast variety of personal blogs, online diaries that can be shared with the whole world. There are many different mediums including image heavy blogs like Tumblr and Video blogs on Youtube. Readers can interact with the author via comments.
  • 11.
  • 12. Blogging • Guadagno, Okdie and Eno explain: ‘those women who are high in neuroticism are more likely to be bloggers’ (2007) • Yang-Jangl’s findings bring up the idea that instead of isolating people, blogging and online communities are finding new ways to bring people together (2008).
  • 13.
  • 14. Why share it with the world? • ‘It seems that the benefits of using blogs as an interpersonal communication channel outweigh the perceived costs of abdicating ownership or control of one’s personal information.’ (Stefanone and Yang- Jang 2008)
  • 15. So there you have it! • There we have it, a look into the world of online communities, and why they are so important! So what are you waiting for? Get in board!