Maring priester rh presentation 4 11-12

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  • To reduce health disparities and improve health and well-being of rural, low-income families and the communities in which they live Core health messages were developed using health findings from Rural Families Speak (RFS) Rural Families Speak about Health (RFSH) Provisions of the Patient Protection and Affordability Act 2010
  • Individuals can take control of their health if they can get, understand, and use health information to make decisions and take action.
  • This is an example of a dental health message that was created using the template. You will see that most of the contents of the message have been captured in the final message.
  • Here we are sharing with you an example of physical activity message that was created using the template. The template helps you create messages in different domains like dental health, physical activity, and food security to name a few.
  • Here we are sharing with you an example of a food security message that was created using the template. You will notice that to in order to create the final message it is important to first think about the components of each message. The template helps you to focus on those components that will lead you to create a final story or a message. This message is in the form of a story.
  • PASS OUT TEMPLATES FOR ACTIVITY
  • Maring priester rh presentation 4 11-12

    1. 1. EXTENSION AND PUBLICHEALTH: PARTNERING TO CO- CREATE HEALTH MESSAGES
    2. 2. LEARNING OBJECTIVES & ENGAGEMENT LEARN:  Participants will be able to understand the empowerment framework  Participants will gain an introductory understanding of how the research findings can be translated into application. DO: Participants will develop up to 3 Core Health Messages using our template, so they will leave with the capacity to develop health messages in other group settings using the provided template.
    3. 3. BACKGROUND: WORKING WITH RURAL FAMILIES Rural, low-income families experience  Poorer health outcomes  Limited availability and access to health services  Inadequate health insurance coverage  Low levels of health literacy Studies focused on rural health disparities  Rural Families Speak (RFS)  Rural Families Speak about Health (RFSH)  Rural Health and Safety: Core Health Messages
    4. 4. KEY CONCEPTS: HEALTH LITERACY Health literacy principles suggest that health information must be  Scientifically sound  Easy to understand and do  Culturally appropriate  Emotionally appealing
    5. 5. KEY CONCEPTS: EMPOWERMENT THEORYBy playing an active role in the development ofhealth messages, mothers may gradually feelempowered to make good health-related decisionsand perhaps extend to their outlook on life
    6. 6. PARTICIPANTS 92 ethnically diverse mothers (African American, Asian American, Hispanic, Native American, and White) living in rural communities in eleven states Primary caregivers of at least one child between the ages of 0 and 12 Income 185% or less than the federal poverty line
    7. 7. DATA COLLECTION Tested initial health messages in the areas of:  Physical health, dental health, and food security  Health care reform  Used learner-focused approach to test messages using focus groups and interviews
    8. 8. RESULTS Participants responded to questions about:  Their own health and their health literacy  Perceived sense of control  Appeal of test health messages  Preferences for receipt of health messages Participants discussed what elements mattered most to them in a health message
    9. 9. SO WE DEVELOPED THIS TEMPLATE
    10. 10. WE TESTED IT WITH CONTENT EXPERTSDEVELOPED BY LINDA ALDOORY (2010) WITH BONNIE BRAUN AND ELISABETH MARING, UNIVERSITY OF MARYLAND,COLLEGE PARK.
    11. 11. HERE’S AN EXAMPLE:DENTAL HEALTH MESSAGE
    12. 12. A PHYSICAL ACTIVITY MESSAGE
    13. 13. A FOOD SECURITY MESSAGE
    14. 14. ACTIVITY
    15. 15. ACTIVITY: CREATE 3 HEALTH MESSAGES
    16. 16. ACKNOWLEDGMENTS Sheila Mammen, Yoshie Sano, Swetha Valluri, and all themothers and state Project Investigators who dedicated their time and expertise to better understanding rural families. This study is funded by a Rural Health and Safety grant from the USDA National Institute of Food and Agriculture. Partners include: University of Massachusetts, Amherst Washington State University University of Maryland Extension Rural Maryland Council Maryland Rural Health Association University of Maryland School of Public Health Herschel S. Horowitz Center for Health Literacy And 14 Rural Families Speak state research teams

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