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Teens, Technology, and Teamwork
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Teens, Technology, and Teamwork

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Museums need to stay relevant to the next generation of taxpayers, potential donors, and possible volunteers. By addressing needs of the typically underserved teen population, museums can build …

Museums need to stay relevant to the next generation of taxpayers, potential donors, and possible volunteers. By addressing needs of the typically underserved teen population, museums can build relationships for the future. This presentation aims to give insights into involving a generation of digital natives. Attendees will share experiences with managing a teen project, learn strategies for communication with this age group using affordable technology, explore ways to stretch resources through collaboration, and delve into techniques for project evaluation. Presented at AMA 2011.

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  • 1. TEENS,TECHNOLOGY,& TEAMWORK
  • 2. Presenters Pody Gay Education Coordinator Shiloh Museum of Ozark History Heather Marie Wells Education Technology Coordinator Crystal Bridges Museum of American Art
  • 3. We discovered questions…n Where are the teens and college-aged visitors?n Are we outdated and boring???!!!!n What can we do to communicate to youth?n What else should we offer them?n How do we cultivate a relationship with this age group?
  • 4. Why is this so important?n They are our future: ¨ Volunteers ¨ Donors (money and artifacts) ¨ Audience ¨ Promoters/Advocates
  • 5. But Why Wait for the Future?!
  • 6. The Future is NOW!n New media forms have altered how youth socialize and learnn New role for educational institutionsn To stay relevant in the 21st century, educational institutions need to keep pace with the rapid changes introduced by digital media
  • 7. We recruited some teens…
  • 8. We wrote a grant…
  • 9. We documented the progress…
  • 10. We had a VERY long week….n EAST video about the Shiloh Museum Project
  • 11. Why a teen website?n Low costn Relatively quick solutionn Didn’t have to physically change anythingn We didn’t have to supply their workspacen Gave them authentic work experiencen Filled requirements of grant
  • 12. We brought in experts….n Chamber of Commercen Marketing agencyn Copyright lawyern Technical support
  • 13. Benefits of Collaborationn Expertisen Involving others from communityn Division of labor/resourcesn Maximizing a small budget
  • 14. Trying to communicate…
  • 15. What do you needto know aboutteens to managethem??!!
  • 16. 50:50 15 $1 Million 14 $500,000 Welcome to 13 12 11 $250,000 $125,000 $64,000 10 $32,000 9 $16,000Who Wants to 8 $8,000 7 $4,000 6 $2,000 Work with 5 4 $1,000 $500 3 Teens?? $300 2 $200 1 $100
  • 17. Poll Everywheren Use your cell phone to text answersn Use your browser at http://poll4.comn Play the game!
  • 18. $100
  • 19. A digital native_________________.n a) lives inside your computern b) is someone from the Matrixn c) has grown up using technologyn d) is from the planet digitalis
  • 20. $200
  • 21. Digital Natives concentratebetter when _________________.n a) multi-taskingn b) wearing ear budsn c) using a computern d) they wear green
  • 22. $300
  • 23. Digital natives prefer _______before text.n a) numbersn b) animalsn c) pictures, sounds, colors, and videon d) money
  • 24. $400
  • 25. Digital natives prefer receivinginformation _________________ .n a) slowly and surelyn b) quickly from multiple multimedia sourcesn c) in small bitsn d) in the evening when theyre awake
  • 26. $500
  • 27. Most educators teach linearlyand sequentially but digitalnatives prefer _______________.n a) a random approach where they can jump aroundn b) the ABCsn c) snow daysn d) lunch
  • 28. $1,000
  • 29. Digital natives would rather_____________.n a) read the encyclopedian b) work alonen c) network simultaneously with many othersn d) carry a backpack full of books
  • 30. $2,000
  • 31. Digital natives will __________ when they receive a new game or digital device.n a) read the instruction manual from cover to covern b) learn by pushing buttons and exploring the interfacen c) tell their friendsn d) have a tendency to hide
  • 32. $4,000
  • 33. Digital natives write___________.n a) only in texting abbreviationsn b) in sound bytesn c) only when spoken ton d) in complete, correct sentences (when they want to)
  • 34. $8,000
  • 35. True or False: All digital nativesare early adapters of every newonline technology.n A) Truen B) False
  • 36. $16,000
  • 37. Studies are showing that playing video games can develop_______.n a) complex social networks and skills for managing resourcesn b) a generation of anti-social peoplen c) a bunch of unmotivated time wastersn d) hypothermia
  • 38. $32,000
  • 39. For most museums, ________ arethe most challenging grade levelto program for.n a) elementary schoolsn b) intermediate schoolsn c) junior high schoolsn d) high schools
  • 40. $64,000
  • 41. When designing for teens,museums should _____________.n a) keep in mind they prefer to be alonen b) understand that group dynamics are most importantn c) create static exhibitsn d) wait for them to grow up
  • 42. $125,000
  • 43. When hosting events for teenagers it helps to have _________.n A) Lots of foodn B) Cool carsn C) Cute animalsn D) Good weather
  • 44. $250,000
  • 45. To stay relevant in the future,museums need to ____________.n a) have lots of eventsn b) have a gift shopn c) keep pace with changes introduced by digital median d) hire more people
  • 46. $500,000
  • 47. Successful museums will____________________ .n a) expandn b) have a yummy cafen c) raise lots of moneyn d) facilitate young peoples engagement with digital media
  • 48. $1 Million
  • 49. Is your museum preparing for thefuture by involving teens today?n a) Yes!! (or planning to)n b) No way!n c) I lock the doors when I see them heading our wayn d) Our museum doesnt need future donors
  • 50. Lessons learned….n Project management issues ¨ We taught linearly and should have taught spherically ¨ Surprised by how much some of them struggled with some of the software ¨ Lost momentum once school started ¨ How to establish a realistic schedule ¨ We assumed they would meet deadlines and didn’t pad the timeline ¨ Not factoring in editing time (well-spoken, not well- written)
  • 51. Lessons learned…. n Communication challenge ¨ Scheduling issues ¨ Didn’t teach the teens to use the wiki ¨ Didn’t talk to the teacher about her role ¨ We didn’t tell them how we were going to evaluate them
  • 52. Now what?n New students involved, developing contentn Communicate through texting, email – forget the wikin Meet with students on individual projects and set goals and deadlines
  • 53. Thanks for Coming! Pody Gay Education Coordinator Shiloh Museum of Ozark History Heather Marie Wells Education Technology Coordinator Crystal Bridges Museum of American Art