Citizen Microbiology Meeting
UC Davis – Jan 23, 2012
Holly Menninger
Director of Public Science
Your Wild Life Program
NC ...
Belly Button Biodiversity
http://www.yourwildlife.org
Belly Button Biodiversity
http://www.yourwildlife.org
• Excite audiences about microbial diversity
found all around us
• Engage participants in the scientific process of
explor...
• Citizen science – But going beyond data collection
– Process of science
– Long-term engagement
• Collaboration: Citizen ...
Understandingscience.org
• Yourwildlife.org (re-design)
– Blog – posts by collaborators
– Data visualization/Science Art
– Interactive components
•...
Field notes from the home
Sampling kits, SUPER-samplers
Share data, Crowdsource
analysis
Online engagement, Process in
rea...
Notes from Science Online 2012 by Perrin Ireland
• Sampling logistics
– Assembly, data management, follow-through
– Participant contribution
• Sustaining engagement
– Part...
EVALUATION
• Assessing impact and outcomes in a
meaningful way
• Benchmarks of success?
Outreach Challenges
Citizen Science & Wild Life of Our Homes
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Citizen Science & Wild Life of Our Homes

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Presentation from the Jan 23-24 Citizen Microbiology meeting, hosted by MicroBEnet @ UC Davis

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  • Our flagship project is the Wild Life of Our Homes
  • Understandingscience.org
  • Crowdsourcing data, writing paper in real time – trying to think outside the box
  • ScienceScribe notes from Science Online 2012
    Transparency
    More than just data collection
    Importance of narrative, story-telling
    Knowing your audience
    Barriers to participations – Web access, Underrepresented groups
    Science Art collaboration
  • Our study was motivated first by the science
  • Citizen Science & Wild Life of Our Homes

    1. 1. Citizen Microbiology Meeting UC Davis – Jan 23, 2012 Holly Menninger Director of Public Science Your Wild Life Program NC State University holly.menninger@gmail.com | @DrHolly
    2. 2. Belly Button Biodiversity http://www.yourwildlife.org
    3. 3. Belly Button Biodiversity http://www.yourwildlife.org
    4. 4. • Excite audiences about microbial diversity found all around us • Engage participants in the scientific process of exploring, understanding, and testing hypotheses about microbial ecology – Changes with lifestyle (rural to urban) – Climate
    5. 5. • Citizen science – But going beyond data collection – Process of science – Long-term engagement • Collaboration: Citizen scientists, researchers, science communicators • Impact: Widespread (but shallow) vs. Few (deep) – Defining our audience Our Approach
    6. 6. Understandingscience.org
    7. 7. • Yourwildlife.org (re-design) – Blog – posts by collaborators – Data visualization/Science Art – Interactive components • eNewsletter – Regular communication with participants (Follow-up) – Built-in survey tools • Social media – Twitter, Google+ (hangouts to discuss data), Facebook • Multi-media – Podcasts, videos – Process of science, meet the people behind the science, science “stories” • Live events – e.g. NC Museum of Natural Sciences NRC Toolbox
    8. 8. Field notes from the home Sampling kits, SUPER-samplers Share data, Crowdsource analysis Online engagement, Process in real time
    9. 9. Notes from Science Online 2012 by Perrin Ireland
    10. 10. • Sampling logistics – Assembly, data management, follow-through – Participant contribution • Sustaining engagement – Particularly in light of logistical challenges – Web tools that promote interaction • Visualizing microbes/data – How do you get people interested/excited about things they can’t see? – Interesting visual ways to communicate results? Outreach Challenges
    11. 11. EVALUATION • Assessing impact and outcomes in a meaningful way • Benchmarks of success? Outreach Challenges

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