Lean Startup Sydney
Lean Startup Sydney
Humphrey Laubscher
@HumphreyPL
Tomás Kutaj
@tomaskutaj
Mission
Connecting people
passionate about Lean
Startup Methodologies.
Meeting Format
• Lean Startup Intro
• Corporate Lean Startup Lessons
• Startup Lessons with Art
Leyzerovich
• Startup Pitc...
Lean Startup Origins
Steven Blank
steveblank.com
Eric Reis
StartupLessonsLearned.com
Ash Maurya
ashmaurya.com
Customer Development
Meets Agile Development
New Product Lifecycle
Problem /
Solution Fit
Product /
Market Fit
Scale
Do I have
Problem worth
Solving?
Have a built
some...
Lean Startup Canvas
Validate Problem / Solution
Fit
Product Market Fit
Scale
Start with what Matters!
Tackle Riskiest Part
Listen Your Customers
Listening
Corporate Problems
• Executive Strategic Goals
• Financial Performance and Budgeting
• Existing Business Units / Managers
...
Startup Benefits
A Little Startup Tale
Art Leyzerovich
au.linkedin.com/in/leyzerovich
July 1, 2014
Development
Concept Requirements UI DesignMVP Developer Platform
Team
Commitment
Go To Market
Target
Segments
FAQs, T&Cs Great UX
(Unique)
Value
Proposition
Friends and
Family
Seed
Users/Data
Marketing
Operations
Cheap
Platform
Facebook
Support
Chanel
Issue/Bug
Tracking
Maintenance
Console
Developer on
Retainer
Reporting a...
Startup Pitch’s
No Beer until someone
Pitches!
Time to Socialise!
Lean Startup Sydney - Lean Startup Corporate Lessons Learned
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Lean Startup Sydney - Lean Startup Corporate Lessons Learned

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Some lessons from why Lean Startup inside corporates is so hard and why startups do have an edge.

Published in: Technology

Lean Startup Sydney - Lean Startup Corporate Lessons Learned

  1. 1. Lean Startup Sydney
  2. 2. Lean Startup Sydney Humphrey Laubscher @HumphreyPL Tomás Kutaj @tomaskutaj
  3. 3. Mission Connecting people passionate about Lean Startup Methodologies.
  4. 4. Meeting Format • Lean Startup Intro • Corporate Lean Startup Lessons • Startup Lessons with Art Leyzerovich • Startup Pitch’s (2min) • Meet and Greet Drinks!
  5. 5. Lean Startup Origins Steven Blank steveblank.com Eric Reis StartupLessonsLearned.com Ash Maurya ashmaurya.com
  6. 6. Customer Development
  7. 7. Meets Agile Development
  8. 8. New Product Lifecycle Problem / Solution Fit Product / Market Fit Scale Do I have Problem worth Solving? Have a built something people want? Can I repeat the processes profitably? Validated Learning Growth Pivots Optimizations
  9. 9. Lean Startup Canvas
  10. 10. Validate Problem / Solution Fit
  11. 11. Product Market Fit
  12. 12. Scale
  13. 13. Start with what Matters!
  14. 14. Tackle Riskiest Part
  15. 15. Listen Your Customers
  16. 16. Listening
  17. 17. Corporate Problems • Executive Strategic Goals • Financial Performance and Budgeting • Existing Business Units / Managers • Existing Revenue Streams (99.9%/0.1% Rule) • Existing Infrastructure Solutions – Payments, Support, Development (Outsource), Marketing, Legal, Branding, Sales • Time!
  18. 18. Startup Benefits
  19. 19. A Little Startup Tale Art Leyzerovich au.linkedin.com/in/leyzerovich July 1, 2014
  20. 20. Development Concept Requirements UI DesignMVP Developer Platform Team Commitment
  21. 21. Go To Market Target Segments FAQs, T&Cs Great UX (Unique) Value Proposition Friends and Family Seed Users/Data Marketing
  22. 22. Operations Cheap Platform Facebook Support Chanel Issue/Bug Tracking Maintenance Console Developer on Retainer Reporting and Analytics Evangelism
  23. 23. Startup Pitch’s No Beer until someone Pitches!
  24. 24. Time to Socialise!

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