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eMail Capture                                     Clear donate now,                                                  and m...
Use imagesOther types of givingoptions    12/6/2012           Jump Online Fundraising Webinar                7
Welcome                                                      User Visits                    Email / First                 ...
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GEN Y                                  BOOMERS                   •Trendsetters                                  •Frequent ...
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We work exclusively with non-profits to bring online and other       channels together for successful community building,...
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Our goal is to help your organization have a record breaking online     fundraising year! …And teach you key elements to t...
                                                                                                12/6/2012       J...
Feb-May                    Jun-Sep                       Oct-Jan             Introduction to                              ...
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Jump Webinar

  1. 1. 12/6/2012 Jump Online Fundraising Webinar 1
  2. 2. 4% 7% 14% Online 61% 14% Events Face-to-face Direct Mail Phone 12/6/2012 Jump Online Fundraising Webinar 2
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  5. 5.  12/6/2012 Jump Online Fundraising Webinar 5
  6. 6. eMail Capture Clear donate now, and monthly etc options 12/6/2012 Jump Online Fundraising Webinar 6
  7. 7. Use imagesOther types of givingoptions 12/6/2012 Jump Online Fundraising Webinar 7
  8. 8. Welcome User Visits Email / First Website e-news Confirmation Email / Enters email Additional address fields Thank You / Notification page12/6/2012 Jump Online Fundraising Webinar 8
  9. 9.     12/6/2012 Jump Online Fundraising Webinar 9
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  11. 11. GEN Y BOOMERS •Trendsetters •Frequent •Early Adopters internet users •Willingness to try •Less likely to upload new social networks Videos or listen to podcasts GEN X CIVICS •Similar to Gen Y but •More passive on not as quick to adopt social media •More ‘regular’ users •50% using Facebook of LinkedIn and YouTube12/6/2012 Jump Online Fundraising Webinar 11
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  32. 32. We work exclusively with non-profits to bring online and other channels together for successful community building, branding, retention, renewals, acquisition, stewardship and advocacy campaigning Have worked with some of the most demanding, best of breed clients including Canadian Cancer Society, Greenpeace, Amnesty International, UNICEF, Sick Kids Foundation, Make-A-Wish Foundation, The New York Public Library and many more!12/6/2012 Jump Online Fundraising Webinar 32
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  34. 34. Our goal is to help your organization have a record breaking online fundraising year! …And teach you key elements to the online fundraising process along the way. This will help your organization build the tools, knowledge and capacity to continue with online success for years to come!12/6/2012 Jump Online Fundraising Webinar 34
  35. 35.         12/6/2012 Jump Online Fundraising Webinar 35
  36. 36. Feb-May Jun-Sep Oct-Jan Introduction to Email list growth Welcome emails Online Fundraising tactics Donation form Fundraising email Preparing holiday launch appeal series fundraising appeals Connecting to your Reporting /tracking Integrating with offline database best practices offline fundraising Continue Continue eNewsletter launch eNewsletters eNewsletters12/6/2012 Jump Online Fundraising Webinar 36
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