In today's volatile and fast moving environment a powerful marketing strategy can make all the difference. Does your organization have a firm grasp of its online marketing goals, the tactics for achieving those goals, and a plan to measure the success of each tactic? What trends are you curious about? And do you need help?
This webinar features HJC’s online marketing consultant Shannon Pitt, and Heather Tallent online communications manager at Humane Society International. Shannon will provide an overview of online marketing strategy and tactics from SMS to SEM, display to email. With experience running localized and international campaigns for HSI Heather will share tactics and lessons learned from the nonprofit perspective.