Hive Fashion RFP
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Hive Fashion RFP Hive Fashion RFP Document Transcript

  • Request for Proposals (RFP) July 19, 2012I. Intro to Hive Fashion A. Program Summary B. Brief History: Program inception and key partners C. Objectives D. Potential Projects and Linkages E. Resources for Hive Fashion GranteesII. Information for Applicants A. Funding Priorities B. Grant Types C. Proposal Requirements D. Proposal Submission E. Proposal Review Process and Timeline F. Grantee ObligationsIII. Hive Fashion ContactsIV. Additional Online Resources A. Connected Learning B. Fashion C. Webmaking 1Hive Fashion RFP v.2 rev. 7-19-12
  • I. IntroductionA. Program SummaryHive Fashion is a two-year collaboration of youth-serving organizations within the HiveLearning Networks1 in New York City and Chicago from July 2012 to June 2014. In partnershipwith industry professionals, Hive Fashion will give high school-age teens the transformativelearning experience that comes from bringing personally meaningful ideas to life throughcreative design and production. The central theme of fashion not only engages teen interestsbut also connects them to a wide range of expertise represented by the diverse membership ofthe Hive Learning Networks. In this way, Hive Fashion is an invitation to member organizationsto further the network’s ability to provide youth with learning experiences aligned with a centraltheme—fashion in this instance—thereby weaving organizations into one connected learningenvironment that broadens the ecosystem of learning opportunities.Learners will have a hands-on encounter with the entire creative design process from thebrainstorming to fabrication, with highly visible and widely celebrated outcomes. A select groupof challenge winners will even have their creations prominently worn by celebrities or advertisedby fashion companies. Along the way students will access two avenues to active engagement: Fashion Strand for those interested in participation anywhere along the wide continuum of creative production within fashion; Narration Strand for students interested in multimedia storytelling of the oral histories and learning trajectories of fashion professionals and student peers.Outcomes include: A Hive Fashion apparel line designed and created by Hive youth and displayed prominently in New York, Chicago, and beyond. Youth-led events such as runway shows and screenings to celebrate both fashion and documentary creations. Digital products such as digital explorations of the fashion industry, including video documentaries illustrating career paths or virtual tours of textile factories. A rich database of how-to guides and curricular resources to guide the teaching and learning of skills necessary for success in the fashion world. A digital badging system to recognize teen growth and achievement. Programs built on Fashion content that is aligned with current research on connected learning.2 As well as programs and learning activities that will provide multiple opportunities for testing foundational principles of connected learning.B. Brief HistoryFunded by the MacArthur Foundation’s Digital Media and Learning Initiative,3 Hive Fashionbegan as a partnership between MacArthur, Hive Learning Network organizations in New YorkCity and Chicago,4 and New York-based fashion designer, Christopher Bevans, the DesignDirector for Pharrell Williams’ and Jay-Z’s Billionaire Boys Club streetwear brand. The Spring1 http://www.hivelearningnetwork.org/2 http://connectedlearning.tv3 http://www.macfound.org/programs/learning/4 Hive planning team organizations in NYC: Smithsonian Cooper-Hewitt National Design Museum,DreamYard, and New York Public Library. In Chicago: Chicago History Museum, Chicago ArchitectureFoundation, Free Spirit Media, and YOUmedia. 2Hive Fashion RFP v.2 rev. 7-19-12
  • 2012 release of MacArthur’s connected learning principles coincided with our planning meetingsand served to guide our thinking about how the Hive could best support interest-driven, peer-supported, and externally relevant learning by teens.Hive Fashion is one of several programs within the Hive Learning Networks, and is not aseparate network or initiative. Because of its thematic approach to program development,funding for Hive Fashion is supported through a separate RFP. In this first year, Hive Fashionprograms in New York City and Chicago will all be funded through a MacArthur grant made tothe Mozilla Foundation. Mozilla will issue 2012-2013 Hive Fashion funding. The Hive Fashionproject is collaboratively managed by staff at the Chicago Community Trust and the MozillaFoundation, with special project support from the Smithsonian Cooper-Hewitt National DesignMuseum in New York and YOUmedia in Chicago.C. Objectives 1. RFP Objectives: Development of Innovative ProgramsA 21st century shift from schooling to learning requires the creation of connected learningnetworks which utilize digital tools to enable interest-driven learning anytime and anywhere. AsHive programs shift the focus of youth participation from consumption of information to thecreation of physical and digital products and ideas, we recognize the need to build the capacityof organizations within the network to: Grow the number of dynamic programs with the Hive Learning Network. Provide a Hive program model that connects young people to future learning opportunities, including college and career readiness. Build programmatic models that organize network energy and expertise towards content- focused exploration of shared themes.The Hive Fashion RFP is an incentive for Hive organizations to: Develop programs that engage youth in creative production, whether related to fashion or the multimedia narration of personal and professional learning trajectories in fashion design. Increase the capacity of the Hive to create connected learning experiences that have shared outcomes throughout the network, framed by programmatic themes—in fashion and beyond.“Fishbowl” Program DevelopmentGiven that an important goal of the RFP is to incubate innovation, first-year Hive Fashiongrantees are expected to participate in a transparent development process with a commitmentto shared learning from which the entire network can grow. That is, successful participation willinvolve a “fish bowl” approach so that the entire network can learn from the process. 3Hive Fashion RFP v.2 rev. 7-19-12
  • Utilizing Professional PartnershipsAmong its many assets is Hive Fashion’s ability to connect young people to professionalsthroughout the fashion, media production and technology industries. In partnership with fashiondesigner Christopher Bevans, for example, Hive organizations are given access to theprofessional capital and experience of accomplished adults. Hive Fashion relies on partnershipswith companies and individual professionals to: Issue challenges to teams of students working in all stages of creative design and documentation, Provide in-person and virtual mentorships and internships, Critique, celebrate, and publicize youth creations, and Assist program development by interested youth organizations new to this field of work.Hive Fashion proposals that rely heavily on industry partnerships are encouraged to build thoserelationships immediately. Such proposals must engage partners in joint planning to beconsidered.In summary, through this RFP the first year of Hive Fashion will: Provide examples of existing Hive programs that connect to the theme of fashion from multiple content domains. Fund the creation of more such programs. Build a foundation of experiences, skills and programs to support students’ creation of a Hive Fashion apparel line in Year 2. Extend the capacity of the Hive Networks to learn from the experiences of Hive Fashion grantees to support future thematic program development within the network. 2. Programmatic ObjectivesHive Fashion has multiple programmatic objectives: Provide a working example of connected learning principles in practice. Specifically, to: To sustain learning that is interest-powered, peer-supported, and able to positively impact external outcomes such in academics, civics, and careers. To design experiences that are production-centered, are openly networked across various sectors, and that have shared purpose. To establish the values of equity, social connection, and full participation by all youth and adults. 4Hive Fashion RFP v.2 rev. 7-19-12
  • Guided by these principles, successful Hive Fashion programs will: Challenge youth to experience transformative learning through creative design and production. Extend the capacity of the Hive to offer programs connected to a central theme. Link meaningful learning to youth interests in creative ways that are appealing to high school-age teens.D. Potential Projects and LinkagesIn support of openly networked programs designed with shared purpose, our themed approachto program development allows multiple disciplines to connect in unique ways to a unifyingtheme.As illustrated below, creative production through fashion has many potential linkages. Multimedia Narration: the ability to communicate a creative idea and to construct a narrative through varied modes is a vital skill within fashion design and beyond. Mathematical Reasoning: garment construction requires knowledge of measurement and proportions from the most accessible to the most sophisticated applications. Graphic Design: teens are regular consumers of wearable art, such as graphic tees, but Hive Fashion will challenge them to be thoughtful, skilled producers. STEM: modern materials enable students to use conductive thread and electronic textiles to sew wearable electronics into garments, as with the programmable Arduino and Lilypad Arduino.5 Entrepreneurial Skills: developing a brand, a product, or producing a fashion show requires management and planning skills that are often under-developed in traditional learning environments. Civic Engagement and Critical History: a review of past and present fashion trends provides a unique point of access to social awareness and empowerment.5 http://www.arduino.cc/ 5Hive Fashion RFP v.2 rev. 7-19-12
  • To aid organizations in preparing proposals, we offer the following additional examples ofexisting or planned programs that illustrate the generative nature of this topic.Cross-Hive Program Example Christopher Bevans mini-documentary - Hive NYC member Reel Works6 is a Brooklyn-based program for youth filmmaking and mentorship. Teens from Reel Works filmed, edited, and produced a mini-documentary introducing Christopher and the Hive Fashion program. Music tracks were provided by teens from Chicago Hive member YOUmedia,7 a teen collaboration space at the Harold Washington Library. http://www.youtube.com/watch?v=SJOZ6JdzHf4Hive NYC Program Examples DreamYard Fashion Intensive - The DreamYard8 Fashion Intensive will run for five days in August of 2012. Participants will work individually and collaboratively on small skill-building activities over the first three days. For the last two days, participants would work in pairs to create “looks” tied to a theme using basic construction and “up-cycling” techniques that re-use material, objects and garments to create new, expressive outfits. These looks will be showcased at a fashion show at the DreamYard Center on the final day. NYPL Anti-Prom - For years the New York Public Library has been hosting the Anti- Prom,9 which has grown to be the culmination the annual Design NYPL program.10 In collaboration with the New York High School of Fashion Industries, NYPL challenges students to use library collections to research fashions and to design Anti-Prom costumes for that year’s theme, such as Glam Prom, Superhero Prom, and 2012’s Monster Prom. Rocawear Internships - In collaboration with Christopher Bevans, NYC Hive member Cooper-Hewitt National Design Museum selected one of their Design Prep11 Scholars Program12 participants for an internship at Manhattan offices of Jay-Z’s Rocawear company.Hive Chicago Program Examples T-Shirt Design Challenges - Through a special project partnership (see section II.B. below), Chicago Hive member YOUmedia is partnering separately with RSVP Gallery13 and Chicago Ideas Week on two t-shirt design challenges in which youth create graphic designs within the constraints articulated in client briefs. Select designs will be featured within RSVP Gallery’s retail space and distributed at the October 2012 Chicago Ideas Week, both highly visible platforms for celebrating teens’ creativity.6 http://www.reelworks.org/rw/7 http://youmediachicago.org/8 http://dreamyard.com/9 https://www.facebook.com/antiprom10 http://www.nypl.org/events/programs/2011/11/29/design-nypl-201211 http://www.cooperhewitt.org/education/designprep12 http://www.cooperhewitt.org/tags/scholars-program13 http://rsvpgallery.com/ 6Hive Fashion RFP v.2 rev. 7-19-12
  • Free Spirit Media News on the Road - Hive Chicago member organizations Free Spirit Media14 and YOUmedia will collaborate on the Hive-funded News on the Road project linking Free Spirit’s roving youth journalists with YOUmedia’s t-shirt designers to chronicle the learning that occurs as YOUmedia teens respond to the creative challenges and constraints of the Chicago Ideas Week t-shirt design challenge.E. Resources for Hive Fashion GranteesParticipation in this initiative will provide access to a number of valuable resources. The Chicago Architecture Foundation (CAF) has applied previous Hive Chicago funding to the development of DiscoverDesign.org, an online platform that hosts architectural design challenges for teens nationwide, with built-in tools for professional mentors. CAF will collaborate with interested Hive Fashion grantees to develop fashion-focussed challenges with this design-focussed platform. Hive Fashion Mentors housed at YOUmedia will be provide ground-level support for Chicago grantees to assist with program development and implementation. NYC-based Cooper-Hewitt will provide design-oriented professional development for grantees in New York and Chicago to assist the development of programs rooted in design thinking and processes. Badge development will be supported for all grantees through a separate MacArthur grant to DePaul University for the design, implementation, and evaluation of digital badges. Additional paid access will be provided to the BadgeStack platform through the first year of Hive Fashion.II. Information for ApplicantsA. Funding PrioritiesHive Fashion funding will be awarded to new or re-envisioned programs that 1. Build upon applicant’s unique expertise and content domain to offer rich learning experiences, whether through creative design and production in fashion or through narrative storytelling of the learning occurring through Hive Fashion programs. Potential program focuses include but are not limited to Textiles Electronic-Textiles and wearable technologies DIY Fashion - Remixing/Upcycling Digital Design Graphic Design Garment Construction Multimedia Storytelling 3-D Design and Modeling Fabrication of Accessories Fashion photography Fashion and Style blogging Style and Style-Maker Histories and Portraits14 http://www.freespiritmedia.org/ 7Hive Fashion RFP v.2 rev. 7-19-12
  • 2. Employ Mozilla Webmaker tools15 to document student learning and generate multimedia artifacts. 3. Develop and award digital badges in BadgeStack, iRemix, or equivalent OBI- compliant badging system,16 to recognize student achievement.Special consideration will be given to proposals that establish cross-city collaborations betweenHive orgs and professionals in New York and Chicago.B. Grant TypesAs seen in this image, a two-pronged program development strategy will be used. Special Projects Hive Org Projects Description: Short-term or one-time fashion pilots Start-up grants to support NY and that connect high-capacity17 youth to Chicago Hive members in the creation challenge-oriented programs through or redesign of programs related to partnership with industry fashion or fashion-related multimedia professionals, such as the YOUmedia production. Applicants may propose & RSVP t-shirt design challenge to provide professional development described above in section I.D. for other Hive organizations who are new to fashion program development. Amount: $20,000 available per city. Up to $20,000 per applicant Number of These partnership funds will be issued Up to 5 applicants per city Grants: to Cooper-Hewitt National Design Museum in New York and YOUmedia in Chicago. However applicants may propose special project partnerships with Cooper-Hewitt and/or YOUmedia. Who Can Current Hive members. Partnerships Current Hive members. Partnerships Apply: may include non-Hive members with may include non-Hive members with unique expertise. unique expertise. Submit Mozilla Foundation via Mozilla Foundation via Applications ReFashionLearning@gmail.com ReFashionLearning@gmail.com to: Funding Where available, funding for special Mozilla Foundation Disbursed project collaborations will be provided by: by re-grants from Cooper-Hewitt or YOUmedia. Duration: August 2012 - June 2013 August 2012 - June 201315 http://www.mozilla.org/en-US/webmaker/16 http://badgestackproject.org/blog/mozilla-open-badge-obi-compliant/17 By “high-capacity” we mean youth who have a base of knowledge and experience in design andproduction through fashion and documentary narration, in contrast to youth whose skills and experienceare at a more introductory level. 8Hive Fashion RFP v.2 rev. 7-19-12
  • C. Proposal RequirementsThe proposal process is intended to be relatively lightweight with questions focused on the corefeatures of the proposed program. The entire single-spaced proposal should be no more than 4pages, including the budget summary. Proposals should address the following questions. The BasicsProject title and one-sentence descriptionApplicant organization and one-sentence descriptionGrant type and requested amountTarget audience and number of students to be servedProject duration Proposal Questions Evaluation Criteria Describe the new or redesigned project and Is the proposed project how it will challenge youth through creative aligned with the objectives design and production, whether in fashion or and priorities outlined in this fashion-related multimedia narration. Include: RFP? - Overall objective (“big idea”) of the the program. - Program structure (what participants will do). - Learning outcomes for youth and the organization. - Program calendar. Will the proposed project How will digital badges be used to empower offer teens learning Project your teens to evaluate their own opportunities that can be achievements? recognized through digital badging? How will you evaluate, document, and share Is there a commitment to your successes and “successful failures?” share learning with the wider Hive network? If proposing to redesign or expand existing Will the proposed redesign programs, describe the ways in which Hive of existing programs clearly Fashion funding would broaden participation, add value to teens’ learning deepen learning, or otherwise enhance youth experiences? experiences beyond current programs. What institutional resources and expertise will Does the Hive org have the support the proposed project? capacity and experience to deliver the proposed Supports and Whether proposals include partnership with project? Connections other Hive orgs or not, in what ways will Hive resources and relationships be used to Does the proposal leverage enhance, sustain, or extend the reach of this the resources of the Hive? project? 9Hive Fashion RFP v.2 rev. 7-19-12
  • Proposal Questions Evaluation Criteria Provide a summary budget with a high-level Are the cost estimates breakdown of the costs for the proposed reasonable and sufficient to project. support the proposed Cost project?D. Proposal SubmissionProposals must be submitted as one PDF attachment to an email sent toReFashionLearning@gmail.com by the application deadline: 5pm local time, Friday, September7. Revisions and resubmissions will not be permitted unless resubmission occurs prior to thedeadline.E. Proposal review process and timelineProposals will be reviewed by Hive staff in New York and Chicago and by the Hive Fashionproject manager according to the above criteria (see contact information in section III below).Timeline: July 19: RFP release in Chicago and NYC By August 17: Express intent to apply via Minigroup September 7: Proposal submission deadline September 21: Year 1 funding announcements October 15: Funding disbursement By November 1: Begin youth programming, continued to June 2013F. Grantee ObligationsIn addition to meeting the objectives mentioned above in section I.C., grantees will be expectedto Attend meetings at least quarterly Participate in online networking and professional development initiatives such as the Hive Fashion Minigroup18. As stated above, develop programs that engage youth in creative production, whether related to fashion or the narration of personal and professional learning trajectories in fashion design. Specifically, successful programs providers will: Engage youth in iterative design processes through collaborative teamwork. Empower teens to use, remix and build technology to solve problems of design and production. Co-create learning challenges of gradually increasing sophistication.18 https://minigroup.com/groups/11070 10Hive Fashion RFP v.2 rev. 7-19-12
  • As stated above, increase the capacity of the Hive to create connected learning experiences that have shared outcomes throughout the network, independent of the particular programmatic theme—in Hive Fashion and beyond. Specifically, successful program providers will: Participate in the creation and utilization of common platforms for other organizations to plug into programs through multiple access points. Offer Hive Fashion programs open to in-person or virtual participation by youth and adult mentors from throughout the local network.Regarding fishbowl program development, year-one grantees will be expected to: Share learning through meet-ups, blogs, Minigroup and social media. Contribute to a Hive Fashion toolkit of program resources. Assist the design and implementation of badges to make learning paths visible to the entire network. Support ongoing connected learning research and program evaluation.III. Hive Fashion ContactsHive Fashion Project Manager Sam Dyson, Program Director, Learning Labs Chicago Community Trust sdyson@cct.org 312-613-1349Mozilla + Hive NYC Leah Gilliam, Portfolio Strategist, Hive Learning Network NYC Mozilla Foundation leah@mozillafoundation.org 347-879-0859Hive Chicago Christian Greer, Program Director, Hive Learning Network Chicago Chicago Community Trust cgreer@cct.org 312-852-8742Special Project Partners In Chicago: Mike Hawkins, Manager of Informal Programming, Digital Youth Network YOUmedia mhawkins@digitalyouthnetwork.org 312-391-2142 In NYC: Monica Harriss, Youth Programs Manager Smithsonian Cooper-Hewitt National Design Museum harrissm@si.edu 212-849-8390 11Hive Fashion RFP v.2 rev. 7-19-12
  • IV. Additional Online ResourcesA. Connected Learning http://connectedlearning.tv/what-is-connected-learning http://dmlcentral.net/ http://dmlcentral.net/resources/connected-learning http://clrn.dmlhub.net/B. Fashion http://www.ted.com/talks/tavi_gevinson_a_teen_just_trying_to_figure_it_out.html http://rookiemag.com/ http://www.refinery29.com/ http://streetetiquette.com/ http://www.leaders1354.com/blog/about-2 http://joekenneth.tumblr.com/ http://www.thecoolhunter.net/C. Webmaking http://erinknight.com/post/17966967241/what-is-webmaking http://dmlcentral.net/blog/doug-belshaw/importance-webmaking https://p2pu.org/en/schools/school-of-webcraft/sets/webmaking-101/ https://thimble.webmaker.org/en-US/ https://webmaker.org/en-US/tools/x-ray-goggles/ http://maker.mozillapopcorn.org/ 12Hive Fashion RFP v.2 rev. 7-19-12