HOW EFFECTIVE IS THECOMBINATION OF YOUR MAINPRODUCT AND ANCILLARY TEXTS?
ANCILLARY TEXTS These are my ancillary texts for my media brief, which includes a cd cover and a back cover, a poster and 3 inlay cars, thy all have various images from different camera angles. This allowed for a variation of different angles to show the artist in different ways. Also with different images it stops the inlays from being repetitive and boring. Each media product looks different which allows it to be unique.
Our song mainly consists of two genres of rap and rnb, I feel our song is a mixture of the both, I think this is represented in our ancillary texts, for example the ancillary texts show more of a rap side while the video shows more of the R&B, this shows the two sides of the artist, one side the rapper and then the caring side that is represented in the videoAbove are our ancillary texts and below are our music video, the texts above portrayour artist as a rapper, more “street”, while below it shows the artist “st” as caringwhich is a totally opposing representation but the rapper elements are still there.
INLAY CARD Our inlay cards show our artist as a street rapper this is shown through the first inlay card on the left where there is a low angle shot of the artist portraying him as dominant through him looking down, his clothing is also another indicator to his genre, the baseball cap and leather jacket, he is not represented like this in the music video, rather dressed with a light blue shirt which portrays him as a better person, but still contains the rapper elements of the baseball cap and the watch, by showing two sides of an artist it allows for the audience to identify with our artist and that he is not only just a negative artist he can be positive one that is portrayed in the music video. by being portrayed in this way he is show as loving and caring, this shows that not all rap artists have to follow the similar connotations of being tough as they can also be caring as well.
SIMILARITIES As we can see the bottom inlay cards, we can see that there is the rapper side still incorporated from the inlay cards to the music video from the baseball cap and watch, they are subtle hints to portray the artist as a rapper still. Throughout the video our artist is wearing a baseball cap, and this is also the case in the ancillary tasks, this created an identity for our artist and his baseball cap.
The front cover shows a side shot of the artist looking over London which was meant to demonstrate that he was looking over London and he would be in control and shows where he has come from, it has connotations that one day he hopes for something new and better and get away from the hoody life that he lives in now. This representation was not portrayed in the music video rather it shows the loving and caring side of that the artist and his girl will make it “somehow someway”, however I feel the song can also be applied with his life how that “somehow someway” he will be a break through success which the audience would be able to relate to along with getting on track with his girlfriend once again.
POSITIVE REPRESENTATION Our artist is portrayed positively throughout the music video by use of setting and lighting compared to the ancillary texts which are quite dark and a bit more sinister, our music video is opposing with the use of the mis en scene, the setting is mostly of a positive environment, on a bright sunny day, not at night or in a dark place where you tend to associate rap along with.