Gamify Entertainment
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Gamify Entertainment

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The slides to a quick presentation I gave as part of a panel on "Entertainment Gamification" at the Connected Creativity conference @ MIP TV in Cannes on 2011-04-05

The slides to a quick presentation I gave as part of a panel on "Entertainment Gamification" at the Connected Creativity conference @ MIP TV in Cannes on 2011-04-05

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Gamify Entertainment Gamify Entertainment Presentation Transcript

  • Gamify Entertainment Volker Hirsch (@vhirsch) MIP TV - Cannes - 6 April 2011http://wallpapers.free-review.net/r?12
  • Who? Scoreloop is the leading social gaming platform across mobile devices growing at 1 million+ users per week
  • How do you direct consumers to your offering?
  • How do you direct consumers to your offering? Through coercion!?
  • http://2sistersblog.com/blog/wp-content/uploads/2009/10/donotlitter3.jpg
  • http://img.chan4chan.com/img/2010-05-09/Kemal_20Ataturk_20CIV340.jpg
  • http://femspotter.files.wordpress.com/2010/06/hijab2.jpg
  • http://campingnfishing.com/images/35%20Crook%20Handle%20Wooden%20Walking%20Cane.jpg 
  • http://static.go4celebrity.com/wallpapers/Sienna-Miller/Sienna-Miller-013-1920x1200.jpg -- http://healthyodorcontrol.com/images/messy_rm_tall_dresser.jpg
  • http://farm4.static.flickr.com/3328/3669714412_550096bf36_o.jpg
  • http://www.simonstapleton.com/wordpress/wp-content/uploads/2009/07/carrots.jpg 
  • http://oliveris.files.wordpress.com/2011/02/100_2044.jpg
  • http://timesonline.typepad.com/photos/uncategorized/2008/04/29/chair.jpg
  • Now what?
  • Games use Ubiquitous Mechanics Peer-to-Peer High-Scores (Virtual) Gifts Challenges Achievements / (Virtual) Cash Rewardshttp://farm3.static.flickr.com/2658/3846405087_461473a2b1.jpg -- http://media.northjersey.com/images/0201_POD81.jpg
  • http://www.ecoautoninja.com/wp-content/uploads/2009/01/2010-ford-fusion-hybrid-dashboard.jpg
  • http://www.ecoautoninja.com/wp-content/uploads/2009/01/2010-ford-fusion-hybrid-dashboard.jpg
  • XPhttp://technoccult.net/wp-content/uploads/2010/04/lee-sheldon.jpg
  • Augment the Experience withUbiquitous Mechanics that are Fun!
  • If they can do it, you can!
  • Thank you! +44 7843 599 678 @vhirsch / @scoreloop volker@scoreloop.com http://vhirsch.com/blog http://scoreloop.com