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Media Funding and Sustainabilty
Media Funding and Sustainabilty
Media Funding and Sustainabilty
Media Funding and Sustainabilty
Media Funding and Sustainabilty
Media Funding and Sustainabilty
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Media Funding and Sustainabilty

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The Global Forum for Media Development discusses how funding can be accessed and distributed to various stakeholders.

The Global Forum for Media Development discusses how funding can be accessed and distributed to various stakeholders.

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Transcript

  • 1. Africa Forum for Media Development Highway Africa September 7
  • 2.
    • Support directly to media outlets (print, on-line, broadcast), whether state, public, private, community, non-profit;
    • Support to create systems of media regulation and control conducive to freedom of expression, pluralism and diversity;
    • Support to build professional capacity within media (training etc)
    • Support to supporting institutions that underpin media freedom, independence, pluralism and diversity: media monitoring, advocacy groups, self-regulatory bodies etc;
    • Support to technical infrastructure.
  • 3.
    • There’s not enough of it;
    • Too few donors (government and foundations) are engaged;
    • A large percentage goes to training;
    • There is not that much support going directly to media outlets;
    • Not enough flexible funding;
    • Too short term;
    • Media development is not recognised as a sector in its own right and subsumed under other headings (governance, communication and PR, foreign policy objectives).
  • 4.
    • It’s overrated;
    • Difference whether support is given to help build an enabling environment or directly to a commercial media with a business plan;
    • But:
    • We need to make the case for qualitative (not just quantitative) data.
    • We need more research and assessment capacity;
    • We need to make the case for long-term evaluation.
  • 5.
    • Make the case for media development:
    • Media development is NOT a means to an end but an end in itself;
    • Free, independent, pluralistic, inclusive media are essential to democracy and to human development;
    • Media development is its own sector;
    • Media development needs more support;
    • We need to work more closely together;
    • We need to engage better with civil society.
  • 6.
    • Bettina Peters
    • GFMD Director
    • [email_address]

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