Advices for startups

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Advices for startups

  1. 1. START-UPS Basic and not to be underestimated advices
  2. 2. AGENDA <ul><li>Direction when building and running </li></ul><ul><li>Lacks and Redundancies </li></ul><ul><li>Should-avoid path </li></ul>
  3. 3. Direction <ul><li>Vision and mission </li></ul><ul><li>Market opportunities </li></ul><ul><li>Understanding the market </li></ul><ul><li>Red ocean or Blue ocean </li></ul><ul><li>Customer focus </li></ul><ul><li>Operation & Financial Management </li></ul><ul><li>Market always changes </li></ul>
  4. 4. MAJOR CRITERIA for a sustainable business
  5. 5. A single product, service vs. A business
  6. 6. Management: Talented individual >< Teamwork
  7. 7. Target market: RED OCEAN
  8. 8. Target market: BLUE OCEAN
  9. 9. Customer Focus Is she or he my customer?
  10. 10. Operation and financial management
  11. 11. Market always changes
  12. 12. LACKS AND REDUNDANCIES
  13. 13. LACK OF VISION STATEMENT <ul><li>This statement sets the tone not only for your business plan, but also for your company and acts as a guiding principle for company actions. </li></ul>
  14. 14. LACK OF MARKET OPPORTUNITIES
  15. 15. NOT UNDERSTANDING THE MARKET !!!
  16. 16. LACK OF A TEAM WITH COMPLEMENTARY COMPETENCES
  17. 17. LACK OF ABILITY TO EXECUTE
  18. 18. REDUNDANCIES
  19. 19. REDUNDANCY IN ENERGY
  20. 20. NEW CHANCES TO TAKE
  21. 21. REDUNDANCY IN IDEAS
  22. 22. BUT GIVEN THE REDUNDANCIES REDUNDANCIES BECOME LACKS
  23. 23. IDEAS VERSUS EXECUTION <ul><li>Bad ideas: FREE OF CHARGE </li></ul><ul><li>Good ideas: 3$ A DOZEN </li></ul>PLANNED SMALL Cost / Competitors PLANNED BIG Revenue / Market size ACTUAL BIG Cost / Competitors ACTUAL SMALL Revenue / Market size
  24. 24. DANGEROUS THOUGHTS <ul><li>An excellent individual can replace A good team. </li></ul><ul><li>A big part in a small pie more valuable than a small part of a big pie. </li></ul><ul><li>They make it a success so can I. </li></ul><ul><li>If none has been successful than the chance is mine. </li></ul><ul><li>I am only a small amount of money away from success. </li></ul><ul><li>Keep company information secret, even with your investor. </li></ul><ul><li>Don’t listen to your clients/customers </li></ul>
  25. 25. THANK YOU AND WISH YOU SUCCESSES

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