Database Development

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Discusses how Hickam Data Solutions and FileMaker creates powerful and low cost solutions.

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  • Some things you should know early in the sales process
  • The FileMaker promise resonates everywhere,
  • When you are selling please understand your audiance
  • The FileMaker promise resonates everywhere,
  • When you are selling please understand your audiance
  • When you are selling please understand your audiance
  • When you are selling please understand your audiance
  • When you are selling please understand your audiance
  • When you are selling please understand your audiance
  • When you are selling please understand your audiance
  • When you are selling please understand your audiance
  • Database Development

    1. 1. The Goal <ul><li>The Real Goal Is Always to Automate The Mundane </li></ul><ul><li>The Golden Rule: Automate lower level tasks so that more time can be devoted to higher level tasks. </li></ul><ul><li>Lower Level Tasks </li></ul><ul><ul><li>Data Entry </li></ul></ul><ul><ul><li>Preparing faxes </li></ul></ul><ul><ul><li>Preparing documents </li></ul></ul><ul><ul><li>Re-doing timely reports (daily, weekly, monthly) </li></ul></ul><ul><ul><li>Finding Information </li></ul></ul><ul><li>Higher Level Tasks </li></ul><ul><ul><li>Meeting with Prospects/Customers </li></ul></ul><ul><ul><li>Planning </li></ul></ul><ul><ul><li>Marketing and Sales </li></ul></ul><ul><li>Hickam Data Solutions WILL increase your ability to pay attention to what is truly important ! </li></ul>
    2. 2. Who’s Using Hickam Data Solutions? Creative Treatment Options Employment News Ad Publishing Source JVA Consulting St. Thomas More Church Alternatives Pregnancy Center Bluewater Shipping Small Business Sunshine Peak Academy Center For Teaching International Relations (DU) Education Colorado Dept. of Education Colorado Intergovernmental Risk Sharing Agency UFCW Local 7 Government/Agencies Red Robin Restaurants Qwest Xcel Energy Carter and Burgess Corporations Colorado Uplift Easter Seals of Colorado Urgent Action Fund Global Education Fund Non-Profit … and more!
    3. 3. HDS Uses FileMaker Because: <ul><li>It Is Incredibly ease-of-use </li></ul><ul><li>Provides fast productivity boosts </li></ul><ul><li>Scales from individual to large workgroups </li></ul><ul><li>An Organization can make ongoing modifications without as much programming or organizational disruption. </li></ul><ul><li>It is simple to administer for any size group </li></ul><ul><li>It easily integrates with corporate and desktop standards </li></ul>It is Powerful!
    4. 4. Is FileMaker Reliable? <ul><li>FileMaker is a “Toolkit” </li></ul><ul><ul><li>This means that it can be used for any number of organizational needs. Whereas many database systems provide a solution for only one need. </li></ul></ul><ul><li>FileMaker is Tried and True </li></ul><ul><ul><li>15 million users </li></ul></ul><ul><ul><li>Since 1984 </li></ul></ul><ul><ul><li>Used in numerous fortune 500 companies </li></ul></ul><ul><ul><li>The Database Software Leader In Small to Medium sized work groups and businesses. </li></ul></ul>
    5. 5. Is FileMaker Reliable? These companies think so… Corporations Small Business Union City Public Schools Education Government Non-Profit
    6. 6. Is FileMaker Scalable? <ul><li>FileMaker Is Client/Server Software </li></ul><ul><ul><li>Up to 999 concurrent users </li></ul></ul><ul><ul><ul><li>This means that an organization could have tens of thousands of licenses making use of hundreds of databases. </li></ul></ul></ul><ul><ul><li>It can be web enabled via leading technologies </li></ul></ul><ul><ul><ul><li>PHP </li></ul></ul></ul><ul><ul><ul><li>XML/XSLT </li></ul></ul></ul><ul><ul><li>Remote Access </li></ul></ul><ul><ul><ul><li>Users can securely access the database from anywhere. </li></ul></ul></ul><ul><ul><li>Relational Model Provides Comprehensive Feature Sets </li></ul></ul><ul><ul><li>Easy to Administer </li></ul></ul>
    7. 7. Can FileMaker Integrate with Other Technologies? <ul><li>Third Parties </li></ul><ul><li>Apple Aperture </li></ul><ul><li>Microsoft Entourage, Outlook, Exchange </li></ul><ul><li>Mac OS Address Book </li></ul><ul><li>PERL CGI </li></ul><ul><li>Intuit QuickBooks </li></ul><ul><li>FileMaker </li></ul><ul><li>FileMaker Web Viewer </li></ul><ul><li>ODBC, JDBC </li></ul><ul><li>XML, XSLT </li></ul><ul><li>Excel Read/Write </li></ul><ul><li>Adobe PDF Maker </li></ul><ul><li>Email Merge </li></ul><ul><li>FileMaker Server </li></ul><ul><li>MySQL </li></ul><ul><li>Oracle </li></ul><ul><li>Microsoft SQL Server </li></ul><ul><li>PHP API </li></ul><ul><li>PHP Site Assistant </li></ul><ul><li>Enhanced PDF Support </li></ul>
    8. 8. Can FileMaker Perform? <ul><li>Work Faster </li></ul><ul><li>Send to Excel </li></ul><ul><li>Send to PDF </li></ul><ul><li>Append to PDF </li></ul><ul><li>Labels </li></ul><ul><li>Email Features </li></ul><ul><li>Customize Easier </li></ul><ul><li>Conditional Formatting </li></ul><ul><li>New Scripting Tools </li></ul><ul><li>- Script Groups </li></ul><ul><li>- Multiple Editing Windows </li></ul><ul><li>- Script Triggers </li></ul><ul><li>New Calc Functions </li></ul><ul><li>Enhanced Tab Control </li></ul><ul><li>Work Smarter </li></ul><ul><li>More Functions than Excel </li></ul><ul><li>Security as Good As A Bank </li></ul><ul><li>Any type of printable output possible </li></ul><ul><li>Custom Web Browser </li></ul><ul><li>Spell Check </li></ul>
    9. 9. Can FileMaker Perform? File size: Limited only by disk space, to a maximum of 8 TB (terabytes) on a hard disk and OS API capability. Number of files per disk: Limited only by disk space . Number of files open simultaneously: Windows: 40-80 depending on machine . Number of files shared: There is no limit. Number of tables per file: 1 million . Number of records per table: 64 quadrillion total records over life time of file. Maximum record size: Limited by disk space or maximum file size. Number of fields/columns per record: 256 million total fields over life time of file. Number of relationships per file: Limited only by disk space or maximum file size. Number of layouts per file: Limited by disk space or maximum file size. Layout size: Up to 110 inches wide by 110 inches long; may be limited by currently selected printer and page setup. Objects beyond current page width do not print. Number of layout objects: Maximum of 32,768 objects on each layout . Number of scripts: Limited by disk space.
    10. 10. Is HDS and FileMaker Costly? A Return On Investment Example <ul><li>The Employment News </li></ul><ul><ul><li>An employment weekly with individual distribution and editions in eight cities. </li></ul></ul><ul><ul><li>Sold help wanted ads to all types of business. </li></ul></ul><ul><ul><li>Sales organization featuring telemarketing. </li></ul></ul>
    11. 11. Is HDS and FileMaker Costly? A Return On Investment Example <ul><li>The Employment News </li></ul><ul><ul><li>Before Making Use of Hickam Data Solutions </li></ul></ul><ul><ul><ul><li>No way to: </li></ul></ul></ul><ul><ul><ul><ul><li>- manage information when turn over occurred. </li></ul></ul></ul></ul><ul><ul><ul><ul><li>- consistently process ad buys. </li></ul></ul></ul></ul><ul><ul><ul><ul><li>- see customer history. </li></ul></ul></ul></ul><ul><ul><ul><ul><li>- realistically know sales for any moment in time. </li></ul></ul></ul></ul><ul><ul><ul><ul><li>- track customer kudos or complaints. </li></ul></ul></ul></ul><ul><ul><ul><ul><li>- manage sales territories effectively. </li></ul></ul></ul></ul><ul><ul><ul><li>Billing alone took 4 employees 4.5 days to complete. This issue will be used in the next few slides as an ROI example . </li></ul></ul></ul>
    12. 12. Is HDS and FileMaker Costly? A Return On Investment Example <ul><li>The Employment News </li></ul><ul><ul><li>After Making Use of Hickam Data Solutions </li></ul></ul><ul><ul><ul><li>Invoices were generated in database and automatically sent to Accounting Software (Mas 90) </li></ul></ul></ul><ul><ul><ul><li>One employee completed invoicing for all editions in 4 hours! </li></ul></ul></ul><ul><ul><li>Invoicing Feature ROI Example </li></ul></ul><ul><ul><ul><li>$15.00 per hour x 4 Employees x 36 hours per week= </li></ul></ul></ul><ul><ul><ul><ul><li>$2160.00 per week invoicing cost. </li></ul></ul></ul></ul><ul><ul><ul><li>Invoicing Features in place for 5 years X 52 weeks </li></ul></ul></ul><ul><ul><ul><ul><li>Would have cost $561,600.00 </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Actual cost= $15,600.00 </li></ul></ul></ul></ul><ul><ul><ul><li>Cost of All Database development and software over 8 years </li></ul></ul></ul><ul><ul><ul><ul><li>(approx.) $100,000.00 </li></ul></ul></ul></ul><ul><ul><li>SAVINGS = $446,000.00 based on only one feature! </li></ul></ul><ul><ul><ul><li>. </li></ul></ul></ul>
    13. 13. Daily Return on Investment <ul><li>The following is based on a $40,500.00 (initial cost) database project and compares the HDS costs to other database systems with an emphasis on SalesForce.com </li></ul><ul><li>HDS Services </li></ul><ul><ul><li>$4.19 per user day </li></ul></ul><ul><ul><li>This per day cost is Based on: </li></ul></ul><ul><ul><ul><li>5 Years of use (Most systems are used longer.) </li></ul></ul></ul><ul><ul><ul><li>10 System Users (Add more users and the daily cost goes down.) </li></ul></ul></ul><ul><ul><ul><li>Includes pricing for Initial Development, Hardware, and Software Costs </li></ul></ul></ul><ul><ul><ul><li>Also Includes pricing for annual modifications and Maintenance Agreement for software version upgrades. </li></ul></ul></ul><ul><li>Other Technology Costs </li></ul><ul><ul><li>Oracle $56.84* per user day </li></ul></ul><ul><ul><li>MySQL $51.66* per user day </li></ul></ul><ul><ul><li>Microsoft $44.44* per user day </li></ul></ul><ul><ul><li>Salesforce.com Enterprise $6.10** per user day </li></ul></ul><ul><ul><li>Salesforce.com Unlimited $8.33** per user day </li></ul></ul>*Infrastructure Associates Report 2005 ** Based on 50% of HDS initial costs, $3500.00 additional annual costs and publicly posted pricing.
    14. 14. Example Return on Investment <ul><li>The numbers </li></ul>
    15. 15. A Return on Investment Example <ul><li>Furthermore… </li></ul><ul><ul><li>After Making Use of Hickam Data Solutions The Employment News Could: </li></ul></ul><ul><ul><ul><li>Accounts/Territories could be easily handled and passed on to new employees when turn over occurred. </li></ul></ul></ul><ul><ul><ul><li>All advertisements, their invoices, copy, and quark files were stored in the database. </li></ul></ul></ul><ul><ul><ul><li>Customer history was readily available and rated for prioritizing sales. </li></ul></ul></ul><ul><ul><ul><li>On-screen reports/dashboards that updated with each sale allowed management to know sales for any moment in time, for any edition, and for any territory. </li></ul></ul></ul><ul><ul><ul><li>Customer complaints were stored, rated, and reported. </li></ul></ul></ul><ul><ul><ul><li>Ad uploads to the internet were automated. </li></ul></ul></ul><ul><ul><ul><li>Distribution quantities for each location were automatically updated each week based on returns. </li></ul></ul></ul><ul><ul><ul><li>. </li></ul></ul></ul>
    16. 16. Summary <ul><li>Reliability Not just a single solution, but a toolkit that may be used for all organizational database needs. 25 years and 15 million users attest to its reliability. </li></ul><ul><li>Scalability Most small companies would have to grow 100 times to even consider out-growing the system. </li></ul><ul><li>Ability to Integrate A large number of standard technologies can be accessed from your database. </li></ul><ul><li>Performance Your work flow, you own it, it works the way you want it too. </li></ul><ul><li>Cost of Ownership Return on investment is extremely high in that it will save you thousands of hours of work and allow you to be more productive and competitive. Will cost less than competitive tools. </li></ul><ul><li>Hickam Data Solutions is cost effective, experienced, and easy to work with! Call 303 873 0288 for more information. </li></ul>

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