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Twitter Politics

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One of three presentations at UW Insight: the digital President. Held on the University of Washington campus 1/15/09

One of three presentations at UW Insight: the digital President. Held on the University of Washington campus 1/15/09

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    Twitter Politics Twitter Politics Presentation Transcript

    • twitter + politics
    • The 2008 Election
    • Twitter Stats
    • Twitter Updates 19 Sept 2008 - 24 Oct 2008 13 Jan 2008 - 30 Oct 2008 29 Apr 2007 - 5 Nov 2008 8 Jan 2007 - 14 Nov 2007
    • Updates: Tech
      • Edwards: all posts from phone; (staff) posts from web
      • Obama: all posts from the web
      • Clinton: all posts from the web
      • McCain: all posts from Twitterfeed
    • Updates: Style
      • Edwards - personal, from the candidate (“I”); exceptions noted
      • Obama - clearly campaign updates, announcements in the main
      • Clinton - personal, from the candidate (“I”); exceptions in third person
      • McCain - clearly feed (Twitterfeed)
    • Edwards
      • I've committed to visiting the town with the most demands on eventful.com, demand a visit in your town at: http://tinyurl.com/24dyx m 4:38 AM Jun 21st, 2007 from txt
      • On my way to Finley hospital in Dubuque, Iowa to talk with nurses and local SEIU members. Then I'm off to a community meeting in Montice ... 10:02 AM Nov 14th, 2007 from txt
    • Clinton
      • Attempting to connect with people?
        • I’m in Columbia S.C. for a rally with voters and a roundtable with South Carolina women. 12:54 PM Jan 13th, 2008 from web
        • I need your help in Indiana and North Carolina – make calls and reach out to voters! http://tools.hillaryclinton ... 8:17 AM May 5th, 2008 from web
        • Thank You West Virginia! 4:42 PM May 13th, 2008 from web
    • Obama
      • Mostly one-way mass announcements (262)
        • 201 posts: “where am I?”
        • 27 posts: “call to action”
        • 24 posts: “announcements”
        • 13 posts expressed an emotion
    • Obama Examples
        • Launching Obama Mobile text messaging; text 'GO' to OBAMA (62262) to get a free bumper sticker. 6:53 PM Jun 19th, 2007 from web
        • In Casper, WY at a town hall meeting & heading to Laramie. Remind all your friends in Wyoming to caucus tomorrow. http://WY.BarackObama.com 11:25 AM Mar 7th, 2008 from web
    • Obama Post-Hillary
      • Calls to action increased
      • Announcements included link to “watch live” or “watch recording”
        • In Unity, NH. Heading to a rally with Senator Clinton. Watch this event live now on cable news or at http://my.barackobama.com/l ... 10:18 AM Jun 27th, 2008 from web
    • QOTD: Why did 165,000 people sign up to get messages that were the equivalent of adverts ... in a space where participants value “real” human interaction?
    • CC License: share&share alike, attribution, non-commercial
      • Kathy Gill
        • http://faculty.washington.edu/kegill
        • @kegill, @kegill_us
      • Images: Twitter.com logo, UncleSam from http://test.mla.lib.mi.us/files/images/UncleSam_2.gif