Initial trailer discussion
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Initial trailer discussion Initial trailer discussion Presentation Transcript

  • INITIAL TRAILER DISCUSSION
    By Hayley Gill
  • WHAT IS THE PURPOSE AND INTENTION OF A FILM TRAILER ?
  • Creates a sense of urgency.
    People watch the film trailer and then decide they are going to watch the film.
    Generates Publicity
    The film trailer reaches out to audiences and creates publicity.
    Target Audience
    The purpose of the trailer is to target specific audiences
    Creates a Fanbase
    WHAT IS THE PURPOSE AND INTENTION OF A FILM TRAILER ?
    Creates Awareness
    Maximise Profit
    The film trailer creates an audience for the film therefore it increases profit made
    Showcase the best and most important parts of the film
    Grips audiences and makes them interested
    Promotes Film
    Generates interest and gets the film noticed by vast audiences
    Attracts Audiences
  • Showcase Enigma Codes
    Creates a sense of mystery
    Leave Audiences With Unanswered Questions
    The audience should be intrigued and left with unanswered questions to make them want to come and view the film
    Suggest something of the mood
    For example if the film is a horror the trailer should scare
    EFFECTS A FILM TRAILER SHOULD HAVE ON AN AUDIENCE
    Technological
    Advances
    Technological advances such as a 3D film makes people want to see it
    Convey The Type of film/story
    Create a sense of excitement
    The film trailer should create a buzz to go and see the film
    Intrigue
  • Franchise
    The film trailer for example makes you aware of the fact that a film is apart of a franchise for example spiderman
    Makes the film seem better than it is
    Showcases Action
    Leaves people excited and wanting to see the film
    WHAT DOES A GOOD FILM TRAILER DO ?
    The directors
    And production company
    People will go and watch a film because of the production company as they know that the majors will offer a high budget and glossy film
    Gives away parts of the
    Story
    It gives away certain aspects
    Of the film but not all
    Date
    The trailer tells you the date it gets released
    Promotes the stars of the film
    People will come and watch the film based purely
    On the stars in it