Heather Ring - Overview of Experience
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Heather Ring - Overview of Experience

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A brief overview of the expertise, client contacts, and references developed during seven years of experience marketing professional services.

A brief overview of the expertise, client contacts, and references developed during seven years of experience marketing professional services.

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    Heather Ring - Overview of Experience Heather Ring - Overview of Experience Presentation Transcript

    • Heather Ring Marketing Professional Services – Overview of Experience confidence ∙ excellence ∙ results
      • identification, development, and dissemination of press releases
      • planned involvement in ribbon cuttings and groundbreakings
      • maximization of charitable events and volunteer activities
      • development of strong relationships with key media staff and teaming partners
      • partnerships with key trade publication staff to provide input – and firm visibility – in trade publication at no cost
      Expertise – Public Relations
      • development of advertising budget for 5 regional offices
      • coordination with office managers to develop and implement effective advertising campaigns
      • maintenance of yellow pages and web-based advertising
      • management of tradeshow budget , campaign, marketing campaign, and logistics
      • oversight and key decision making in the inventory maintenance for business gifts
      • coordination of site sign campaigns for high profile projects in each of 5 regional offices
      Expertise – Advertising
      • coordination and development of complex technical proposal documents
      • management of brochure and external communication development and inventory
      • presentation development and coaching of technical staff
      • lead researcher for technical content on external documents and proposals
      Expertise – Technical Writing
      • direct supervision of 3 marketing staff members
      • coordination of graphics staff and creative content for ads, brochures, tradeshows, and proposals
      • coordination with all levels of technical staff and SMEs to develop technical content, marketing campaigns, and proposal win strategies
      Expertise – Supervisory Experience
      • development of key document templates to create document symmetry
      • design of “lunch-n-learn” seminars to foster image of industry leader and educator
      • author corporate slogans to unify advertising campaigns
      • branding committee member with ABC trade association for 3 years
      Expertise – Corporate Branding
      • Researched capital improvement programs, developed contacts, and prepared qualifications packages and proposals for the following clients:
      Client Relationships – k-12 Fairfax County Public Schools Arlington County Public Schools Montgomery County Public Schools Catholic Archdiocese of Arlington Fauquier County Public Schools Anne Arundel County Schools System Loudoun County Public Schools
      • Researched capital improvement programs, developed contacts, and prepared qualifications packages and proposals for the following clients:
      Client Relationships – College & University University of Virginia Virginia Tech University of Maryland College of William & Mary Virginia State University University of Mary Washington Old Dominion University Montgomery College Northern Virginia Community College John Tyler Community College Tidewater Community College
      • Researched capital improvement programs, developed contacts, and prepared qualifications packages and proposals for the following clients:
      Client Relationships – Counties & Municipalities City of Alexandria Arlington County City of Fairfax Town of Herndon City of Virginia Beach Hanover County Fairfax County City of Rockville Montgomery County Loudoun County Fauquier County City of Frederick
      • Researched capital improvement programs, developed contacts, and prepared qualifications packages and proposals for the following clients:
      Client Relationships – Recreational Facilities Virginia Tech, Athletic Fields Fairfax County Park Authority, Synthetic Turf Fields Fauquier County, Sports Complex Philip A.Bolen Park, Master Plan Moncure Park, Master Plan Germantown Town Center Park Goochland County, Recreational Facilities
      • Researched capital improvement programs, developed contacts, and prepared qualifications packages and proposals for the following clients:
      Client Relationships – Corporate & Commercial Commonwealth Centre at Westfields Vint Hill Economic Development Authority Navy Federal Credit Union ValuePlace Hotels
    • What they are saying. . . ...the one thing that really sets Heather apart from others in our firm is her personality and overall outlook. Heather’s positive perspective is translated to the work environment by her attitude toward her work; her capacity to work with a very diverse team of administrative staff, senior engineers with heavy workloads, and marketing and graphics staff; and the ability to focus on deadlines with a smile. She has the ability to develop consensus within the group and draw the best out of the people who will have input in her work product. arthur woods iii, pe owner, burgess & niple “ ”
    • What they are saying. . . ...I’d like to congratulate [the team] on pulling a really fabulous ad together in a short time. I know that…Heather Ring helped a great deal with that excellent eye for layout and design that she has. angela gutenson vice president, associated builders and contractors “ ”
    • What they are saying. . . ...we were awarded the open ended services contract. Thanks everyone for the help. A special thanks to Heather for taking the lead in pulling everything together. dennis thomas, pe owner, burgess & niple “ ”
    • What they are saying. . . … THANK YOU so much for coordinating everything. I was SO impressed with you and your prep of the team for the presentation – you were just great! carol rickard-brideau, aia, leed ap office manager, little diversified “ ”
    • confidence ∙ excellence ∙ results Heather Ring 43101 Demerrit Street South Riding, Virginia 20152 [email_address] 703.474.4345 www.linkedin.com/in/hring