www.hd-cg.com                     HD                    5 SOCIAL MEDIA TRENDS TO APPEAR IN 2013                 5 Social M...
5 SOCIAL MEDIA TRENDS TO APPEAR IN 2013        5 Social Media                                                  3. No      ...
5 SOCIAL MEDIA TRENDS TO APPEAR IN 2013                   PERSONAL NOTES© January 2013                                    ...
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5 SOCIAL MEDIA TRENDS TO APPEAR IN 2013

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The way businesses use social media in 2013 will change the way customers and companies interact on the medium. According to social intelligence firms analysis, here are some of those changes.

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5 SOCIAL MEDIA TRENDS TO APPEAR IN 2013

  1. 1. www.hd-cg.com HD 5 SOCIAL MEDIA TRENDS TO APPEAR IN 2013 5 Social Media Trends To Appear in 2013© January 2013 P age |1H D
  2. 2. 5 SOCIAL MEDIA TRENDS TO APPEAR IN 2013 5 Social Media 3. No More Traditional Performance Evaluations: Trends to Appear Sharing online feedback places psychological control on employees, companies recognize and accept that everyone is a critic and that they in 2013 can read about their performance online daily, good or bad. They see now that they have to be on all of the time. Every experience counts. __________ Thats powerful. 4. Social Media Isnt Just for Marketing Anymore: Last year The way businesses use social media in we helped several organizations 2013 will change the way customers save new locations from the brink of and companies interact on the medium. disaster by enabling them to make According to social intelligence firms swift changes in management and analysis, here are some of those operations based on social changes. intelligence. This trend is sure to take off in 2013. 1. No More Surveys: Many of the more progressive brands have 5. Everythings Local: All politics is already decided to eliminate surveys local. Its no surprise; all customer and instead focus on social feedback experiences are local, too. Savvy as their primary source for customer companies will use location- experience information specific social reviewsand alerts to quickly pinpoint trouble spots and 2. Industrial Espionage is now react in a way best suited to deliver Legal and Free: In 2012, we saw the best possible customer the hot brands using competitive experience in that location or store. data in new, previously unimagined ways. We predict that more than ________________________________ one-third of businesses adding products or menu items will be Leave your questions and comments to: inspired by their competitions online customer feedback. herve@delhumeau.com© January 2013 P age |2
  3. 3. 5 SOCIAL MEDIA TRENDS TO APPEAR IN 2013 PERSONAL NOTES© January 2013 P age |3

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