Back to the BasicsA Refresh on the Mobile Industry         Ray R. Hernandez           March 2012
Agenda Who should be in this room right now? What exactly is “mobile” now? What/where are the best places to learn abou...
Who should be in this room rightnow? Newcomers to mobile Professionals who work in one specific aspect of mobile and wan...
What exactly is “mobile” now? Smartphones Feature Phones Tablets SMS/Text Messaging Mobile Applications Mobile websi...
What/where are the best places tolearn about mobile? Internet (TechCrunch, Techmeme, GigaOM, Ars Technica, Engadget, Mobi...
What are the trends that changingmobile today? Business needs (medical diagnosis, performing business “on demand) New in...
What else do I have to know to stay“in the know”? Spectrum “crunch” E-readers are causing “noise” Patent fights may kee...
Questions??
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Back to the basics sxsw 2013

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Back to the basics sxsw 2013

  1. 1. Back to the BasicsA Refresh on the Mobile Industry Ray R. Hernandez March 2012
  2. 2. Agenda Who should be in this room right now? What exactly is “mobile” now? What/where are the best places to learn about mobile? What are the trends that are definitely changing mobile today? What else do I have to know to stay “in the know”? Questions
  3. 3. Who should be in this room rightnow? Newcomers to mobile Professionals who work in one specific aspect of mobile and want to learn about other fields People who have just recently become involved in the mobile industry Anyone who has wanted to learn about mobile but never felt comfortable asking anyone
  4. 4. What exactly is “mobile” now? Smartphones Feature Phones Tablets SMS/Text Messaging Mobile Applications Mobile websites
  5. 5. What/where are the best places tolearn about mobile? Internet (TechCrunch, Techmeme, GigaOM, Ars Technica, Engadget, Mobile Marketer) Twitter (search for mobile, follow those that others follow) Local Meetups or networking sessions Conferences (CTIA, CES, SXSW)
  6. 6. What are the trends that changingmobile today? Business needs (medical diagnosis, performing business “on demand) New inventions and functions based on devices and new apps/operating systems Regulations and laws Carriers plans and fees
  7. 7. What else do I have to know to stay“in the know”? Spectrum “crunch” E-readers are causing “noise” Patent fights may keep players out!
  8. 8. Questions??

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