Your Friend as Editor

Your Friend as Editor
The Shift to a Personalized Social News Stream
Alfred Hermida, Fred Fletcher, Darryl Korell, Donna Logan
Future of Journalism 2011
Cardiff University, 8 – 9 September

The networked audience
Marwick and boyd (2011)
Photo: Luc Legay http://www.flickr.com/photos/luc/

Sharing the news
Photo: Pricklebush http://www.flickr.com/photos/pricklebush/

Methodology
Online survey of 1,682 Canadians
1,059 visit social networking sites at least monthly (63 per cent)
Conducted August 26-30, 2010
Photo: SeanHagen http://www.flickr.com/photos/rebelcan/

Social networks as news sources
(Internet users who visit social networking sites at least monthly; N = 1059)

The appeal of social news
(Internet users who visit social networking sites at least monthly; N = 1059)

News sources on a typical day

Attitudes to journalism
Use of social media in news reports
Use of Twitter by journalists

The social news consumer
Importance of social recommendation
Preference for friends rather than professionals
Editorial disaggregation
Photo: Travis Jon Allison http://www.flickr.com/photos/whybesubtle/

The social news consumer
Mix of traditional and social sources
Open to non-traditional news sources
Canadians value diversity in news
Photo: lotusutol http://www.flickr.com/photos/lotusutol/

Discussion
Networked publics
Reframing the news
Shaping news flows
Evolving relationship between the media and the audience
Photo: wouldleywonderworks http://www.flickr.com/photos/wwworks/

Thank you
alfred.hermida@ubc.ca
@hermida
New book out now
All royalties go to Reporters Without Borders

http://www.reportr.net	356
http://krochmal.tumblr.com	9
http://www.scoop.it	8
http://www.aplaceofmind.ubc.ca	7
http://bundlr.com	4
http://www.twylah.com	3
http://paper.li	2
http://medielandskapet.collected.info	1
http://translate.googleusercontent.com	1
http://www.netvibes.com	1

Your Friend as Editor

by Alfred Hermida

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