design
games

henryjacob.com
Imagine. Invent. Involve.

Design Boundaries Code
Architecture
Solution
Business
Life

Innovation
Intelligence Interaction
Information

play

www.designdrivendevelopment.org

Startup
Understand
Question
Design
Experience

#1: Meaning of Life
What are we up to here?
Creating stuff we’ll remember…
years from now.
Tom Peters, WoW Projects.

#1: Meaning of Life
Define your goals

#2: Name your kid

#2: Name your kid
Project Name

Startup
Understand
Question
Design
Experience

#3: Most Wanted

#3: Most Wanted
Most wanted posters for
each (type of) customer

#4: Domain Map
People
Places
Things
Tasks
Documents
Relationship

#4: Domain Map

#4: Domain Map
Domain Map Poster

#5: User Hunt

Name?
Role/Designation?
What is expected from
this Role?
How many such users
will be there?
Average Age?
Work Experience?
General Behavior?

#5: User Hunt
Persona Poster
Organization Structure

#6: Day of a User

#6: Day of a User
Task Details:
Name?
Description?
How is it performed?
Why is it performed?
Where is it performed?
When is it performed?
What kind of information they need to
perform this task?

#6: Day of a User
Task Cards

Startup
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Question
Design
Experience

#7: Bruce Almighty

#7: Bruce Almighty
Re-imagine the existing process
Identifying the tasks which can be
automated or eliminated.

#8: Story Teller

#8: Story Teller
User Stories/Experience

Startup
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Experience

#9: Agent

#9: Agent
How and where the user
will interact with the
system?
How software should
behave?
Innovation & Interaction

#9: Agent
Interaction Requirements
Or User Journey

#10: Infograph

#10: Infograph
Navigation Requirements

#11: Low Fidelity Prototypes

#11: Low Fidelity Prototypes
Information Architecture

#12: Magic Wand

#12: Magic Wand
Google’s Spell Check and Suggestion
IE’s URL Auto Complete
Remembering username/password
Amazon's Recently visited products
Java Web Server’s Connection Retry
Window’s Auto Scroll

#12: Magic Wand
Intelligent features

Startup
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Question
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Experience

#13: Walking in the user shoe

www.designdrivendevelopment.org

“If the software were magic,
what would it do?”