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When the Marketing Becomes the Product 2

by Helge Tennø on Feb 15, 2010

  • 13,549 views

Developing the product relationship into a membership based marketing business model.

Developing the product relationship into a membership based marketing business model.

A part two, of a previous presentation on the new role of marketing in the post digital landscape.

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internet advertising brand digital marketing product relationship context planning strategy engagement change brands marketing helgetenno design branding medios sociales seth godin social media marketing and business participation ent40 product profile20 business digital-marketing

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When the Marketing Becomes the Product 2 — Presentation Transcript