• Like
This is not the time for Big Lazy Brands
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

This is not the time for Big Lazy Brands

  • 18,416 views
Published

What are the challenges for FMCG brands in today's post digital landscape? Especially, how does Digital Media facilitate good marketing opportunities in this age?

What are the challenges for FMCG brands in today's post digital landscape? Especially, how does Digital Media facilitate good marketing opportunities in this age?

Published in Business , Technology
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
No Downloads

Views

Total Views
18,416
On SlideShare
0
From Embeds
0
Number of Embeds
16

Actions

Shares
Downloads
1,883
Comments
8
Likes
123

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. KONSEPTMODELL Deltagerstyrte Aktiviteter / Kart 02.Mars.2009 www.screenplay.no Helge Tennø Strategisk Leder / Digital Planner UTENFOR www.SCREENPLAY.no Universet BUTIKK FRA INNHOLD TIL TJENSTER HONNING- KART App. Wdg. INNENFOR Universet ARENAER FOR MERKEVARER... FELLE Mob. FERSKVARE 3scr. MOBIL ARENA SOSIALT FOR MERKEVARER... PLATTFORM OBJEKT RFID Del-icio-us effekten AKTIVITETER HOLD Herd / Swarm KUNNSKAP IN N SAMTA INFOMRASJON LE GNIST UNDERHOLDNING VERKTØY SMITTE Det må starte en samtale, VIRKEMIDDEL NOE Å mer en bre noe du ler SNAKKE OM av og sender videre. NEXT VERDI GENERATION PARTICIPATION STJELBART 5 GUIDELINES PORTA- BILITET OF COLLABORATION AKTIVERING