Founder Member of I Learning Global, creator of Shop4Training, internet fanatic and Millionaire in the making  <br />
Are you a person on-line?<br />
E-Books<br />Electronic Books <br />Why using e-books is the fastest way to get your product or service noticed by thousan...
Information <br />1 billion people use the internet worldwide, the vast majority are searching for information<br />Financ...
Information is a hot product!<br />How can you take advantage of this.<br />How to package your information for on line?<b...
E-Books <br />The perfect way to present information that you can use to collect details of potential clients or <br />The...
What are they?<br />It can contain anything…. Not just words<br />Links to sales pages, websites and products. <br />Multi...
Creating a Book<br />Research, what you clients want to find a solution too. <br />Look at Hot Topics in your industry or ...
Cant Write Wont Write<br />P.L.R Books <br />Ghost Writers <br />Co-Author <br />
Rules  <br />Do Not sell in your book<br />Don’t push your website<br />Give away valuable information<br />ITS NOT AN ADV...
How to use your Book<br />Loads of ways to generate sales and produce leads with an eBook<br />Do a video recording to inc...
Marketing Ideas<br />Put it on the back of your business cards<br />The Word FREE sells on the internet<br />Put it up on ...
Follow up<br />Get everyone to register to get a book<br />Use an Autoresponder<br />Profits.ie, Irish company  <br />Opri...
Example <br />I Bags It<br />Audience – like fashion and style <br />Book on styles to suit your shape<br />Hairdresser an...
Ideas IdeasIdeasIdeas<br />Sell Baby Products .. How to Run a Baby Shower<br />Interiors – Budget Christmas Decorating Tip...
Get your Free Copy<br />Free Copy of my eBook <br />The Way Out  <br />helen@shop4training.com<br />086 3938735<br />
You are Invited<br />Lunch and Learn<br />Wednesday 17th February <br />Ramada Hotel<br />Marketing without a Budget <br />
The Power of the Book<br />If you give value remember people will share your book.<br />10 friends give to 10 friends .......
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How to use Ebooks to Market your business

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How to use Ebooks to Market your business

  1. 1. Founder Member of I Learning Global, creator of Shop4Training, internet fanatic and Millionaire in the making <br />
  2. 2. Are you a person on-line?<br />
  3. 3.
  4. 4. E-Books<br />Electronic Books <br />Why using e-books is the fastest way to get your product or service noticed by thousands of online customers. <br />How to research and write your book<br />How to use it as a marketing tool<br />
  5. 5. Information <br />1 billion people use the internet worldwide, the vast majority are searching for information<br />Financial services, looking for medical information, checking real estate listings, chatting with newsgroups, researching products and services, and looking for information that'll answer their questions and solve their problems.<br />
  6. 6. Information is a hot product!<br />How can you take advantage of this.<br />How to package your information for on line?<br />E-books <br />Easy--and free--to deliver. <br />Plus, once you've put in the initial time to create them, your costs to reproduce them are zero!<br />
  7. 7. E-Books <br />The perfect way to present information that you can use to collect details of potential clients or <br />They are a product you can create for very little money, and once you have put in your time you can sell again and again for 100% profit.<br />easy--and free--to deliver. <br />
  8. 8. What are they?<br />It can contain anything…. Not just words<br />Links to sales pages, websites and products. <br />Multimedia presentation--including audio and video files can be contained in it.  <br />
  9. 9. Creating a Book<br />Research, what you clients want to find a solution too. <br />Look at Hot Topics in your industry or the media at the moment. <br />Create a short report (10 to 30 pages) that solves that problem or shares valuable information about a hot topic. <br />Target it to a very specific demographic. <br />Turn your report into a professional-looking e-book.<br /> Add a "send this e-book to a friend" button.<br />Give away free copies of your viral e-book. <br />
  10. 10. Cant Write Wont Write<br />P.L.R Books <br />Ghost Writers <br />Co-Author <br />
  11. 11. Rules <br />Do Not sell in your book<br />Don’t push your website<br />Give away valuable information<br />ITS NOT AN ADVERTISMENT!!!!!!!!! <br />
  12. 12. How to use your Book<br />Loads of ways to generate sales and produce leads with an eBook<br />Do a video recording to include in your book with a tip or pitch <br />Create an interactive demonstration of how your product works. <br />Create "preview" chapters--an incredibly powerful sales tool. <br />Give potential clients free trial periods<br />
  13. 13. Marketing Ideas<br />Put it on the back of your business cards<br />The Word FREE sells on the internet<br />Put it up on social media sites<br />Give it to people who target similar people <br />Write articles and put up on line<br />Get P.R <br />Video with tips and give away<br />
  14. 14. Follow up<br />Get everyone to register to get a book<br />Use an Autoresponder<br />Profits.ie, Irish company <br />Oprius<br />
  15. 15. Example <br />I Bags It<br />Audience – like fashion and style <br />Book on styles to suit your shape<br />Hairdresser and stylist <br />Paid Links<br />Put a link on line and on cards<br />Drop cards into retailers, hairdressers etc <br />
  16. 16. Ideas IdeasIdeasIdeas<br />Sell Baby Products .. How to Run a Baby Shower<br />Interiors – Budget Christmas Decorating Tips <br />Property – 99 tips to selling your house<br />Travel – the top ten family travel games<br />Photography – the 3 things you need to know about taking a good photograph <br />H.R 101 tried and tested interview tips<br />
  17. 17. Get your Free Copy<br />Free Copy of my eBook <br />The Way Out <br />helen@shop4training.com<br />086 3938735<br />
  18. 18. You are Invited<br />Lunch and Learn<br />Wednesday 17th February <br />Ramada Hotel<br />Marketing without a Budget <br />
  19. 19. The Power of the Book<br />If you give value remember people will share your book.<br />10 friends give to 10 friends .....<br />“I have written a book” <br />
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