Your SlideShare is downloading. ×
Csc ppt
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Csc ppt

1,027
views

Published on

csc ppt

csc ppt


0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
1,027
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
1
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide
  • Ellie
  • Ellie
  • Ellie
  • Ellie
  • Ellie
  • Ellie
  • Paula
  • Ellie
  • Transcript

    • 1. What Are Balance & Symmetry? ↑ ↓ ↑ ↓
    • 2. Defining Color?
      • Color is your most important tool in Visual Merchandising
      • Advertisers/merchandisers use Color to encourage the consumer to purchase a focus product
      • Color causes excitement and affects our thoughts
      • Within 60 seconds, your customer will react to the right Colors
    • 3. Before After
    • 4. Using Hardware to Achieve Visual Balance-2 Before After
    • 5. Creating the Focal Point
      • Choose a high impact item as the focal point or central focus point of the presentation. Build the presentation out and around the focal point using color distribution, item placement and balance.
      • Is there one main feature you would like the customer to notice?
      • Graphic tees and orange woven
      • Will the presentation combine a variety of elements, or just one?
      • Woven’s, graphic tees and water shorts
      • How will you create balance and symmetry?
      • Hardware configurations and color placement
      • Where do you want your viewer to look and the eye to travel through the fixture?
      • Tower and table
      • Does your fixture attract and interest the customer?
      • Yes
    • 6.  
    • 7. Color Strategy
      • Organizing color helps to create a focal point and balance within a presentation
      • Effective use of color can draw consumers through a designated space
      • Separate items into suggested deliveries and color stories once the product assortment is analyzed
      • To build a solid color presentation utilize a consistent pop or fashion color and ensure it is evenly distributed throughout the fixture
      • It will create balance within the shop space, leading the consumer to an exciting presentation and providing a sense of order and harmony
    • 8.  
    • 9.  
    • 10. Finishing Touches
    • 11. Balance, Symmetry, and Hardware Configuration Goals
      • 1) Determine
      • Optimal Hardware Configuration ● Fixture Layout
      • 2) Create
      • Balance ● Symmetry
      By putting these two goals into practice you will be able to successfully achieve a strong sense of balance throughout the concept shop. We all need to have balance in our lives!
    • 12.  
    • 13.  
    • 14.  
    • 15.  
    • 16.