10 Social Media Things
               to Try
           in 10 Minutes
             Heidi Miller Media
             www.hei...
Thursday, May 6, 2010
ONE THING



Thursday, May 6, 2010
Thursday, May 6, 2010
“Wow, that seems
                        like it would be...



Thursday, May 6, 2010
Thursday, May 6, 2010
Why
                        participate?



Thursday, May 6, 2010
The
                        Monkeysphere




Thursday, May 6, 2010
What is the
                        social media
                        space like?


Thursday, May 6, 2010
Cluetrain Manifesto




                        www.cluetrainmanifesto.com

Thursday, May 6, 2010
Two-way conversation




Thursday, May 6, 2010
Thursday, May 6, 2010
Edelman Trust Barometer




                        http://www.edelman.com/trust/2010/

Thursday, May 6, 2010
2009: Trust in business
                              magazines
                               57%


                     ...
2009:
  Trust in information from a CEO

                        36%


                        29%

Thursday, May 6, 2010
2009:
   Corporate/product advertising

                        20%


                        13%

Thursday, May 6, 2010
2010: Fewer trust peers




Thursday, May 6, 2010
Restaurant recommendation




Thursday, May 6, 2010
One definition of “community”




Thursday, May 6, 2010
People

                        who care about each other

                         more than they have to


Thursday, May...
Common interest




Thursday, May 6, 2010
Southwest Airlines group blog




Thursday, May 6, 2010
Kevin Rose,
                        Digg.com




Thursday, May 6, 2010
Jason
                        Calacanis,
                        Mahalo.com



Thursday, May 6, 2010
Jonathan
            Schwartz,
            Sun



Thursday, May 6, 2010
Heather Gorridge, Wiggly Wigglers




Thursday, May 6, 2010
Mignon Fogerty, Grammar Girl




Thursday, May 6, 2010
Why
                        participate?



Thursday, May 6, 2010
1. Keep current with industry trends




Thursday, May 6, 2010
2. Build long-term relationships




Thursday, May 6, 2010
3. Promote awareness of your brand




Thursday, May 6, 2010
4. Engage and empower customers
                 4a. Engage your detractors




Thursday, May 6, 2010
LISTEN FIRST




Thursday, May 6, 2010
What is interesting to you?

                Who is interesting to you?


                 What do you gravitate towards?
...
1. Listen to a podcast




Thursday, May 6, 2010
www.itunes.com




Thursday, May 6, 2010
Thursday, May 6, 2010
Thursday, May 6, 2010
Thursday, May 6, 2010
Thursday, May 6, 2010
2. Join Twitter




Thursday, May 6, 2010
Social instant messaging




Thursday, May 6, 2010
www.twitter.com
Thursday, May 6, 2010
[video]




Thursday, May 6, 2010
LISTEN FIRST




Thursday, May 6, 2010
follow @mrtweet




Thursday, May 6, 2010
3. Make a recommendation on
                              LinkedIn




Thursday, May 6, 2010
Give first




Thursday, May 6, 2010
Thursday, May 6, 2010
[video]




Thursday, May 6, 2010
5. Check in on Foursquare




Thursday, May 6, 2010
Download Foursquare app for...

                        iPhone
                        Blackberry
                        ...
Thursday, May 6, 2010
Thursday, May 6, 2010
name drop
             make a
            recommendation
               ask a question
               mention event
Thursd...
Earn badges   Leave tips




Thursday, May 6, 2010
5. Set up Google blog alert




          www.google.com/blogsearch

Thursday, May 6, 2010
Thursday, May 6, 2010
Thursday, May 6, 2010
Goal: conversations




Thursday, May 6, 2010
6. Search Google blogs for your
               fave topic




            www.google.com/blogsearch
Thursday, May 6, 2010
[video]




Thursday, May 6, 2010
7. Create an event on Facebook




Thursday, May 6, 2010
Thursday, May 6, 2010
Thursday, May 6, 2010
Thursday, May 6, 2010
8. Join StumbleUpon




Thursday, May 6, 2010
Thursday, May 6, 2010
Thursday, May 6, 2010
9. List five books on Shelfari




                        www.shelfari.com

Thursday, May 6, 2010
Thursday, May 6, 2010
Thursday, May 6, 2010
Thursday, May 6, 2010
10. Upload event photos to Flickr.com




Thursday, May 6, 2010
Thursday, May 6, 2010
Thursday, May 6, 2010
Thursday, May 6, 2010
11. Use a hashtag

                            keyword or phrase
                            prefaced with #
             ...
Thursday, May 6, 2010
Hashtag Tips

                        No longer than 8 characters
                        Print on all event promo materia...
10 Social Media Things
            to Try
        in 10 Minutes
             Heidi Miller Media
             www.heidi-mil...
Thursday, May 6, 2010
http://www.heidi-miller.com




Thursday, May 6, 2010
www.heidi-miller.com
         heidim@heidimillerpresents.com
          http://heidimiller.libsyn.com
              Twitter...
Upcoming SlideShare
Loading in...5
×

10 Social Media Things to Try in 10 Minutes

1,272

Published on

Not yet ready for high-level social media strategy? No worries. This talk is for those ready to dip a toe into the social media waters--but only a toe to start. Try just one of these things in just 10 minutes. This talk was given to a group of health care advocates in Seattle on May 7, 2010.

This is a PDF of the original talk, which contains animations and how-to videos. Please contact me for more information.

Published in: Self Improvement
1 Comment
2 Likes
Statistics
Notes
No Downloads
Views
Total Views
1,272
On Slideshare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
48
Comments
1
Likes
2
Embeds 0
No embeds

No notes for slide

10 Social Media Things to Try in 10 Minutes

  1. 1. 10 Social Media Things to Try in 10 Minutes Heidi Miller Media www.heidi-miller.com www.twitter.com/heidimiller Thursday, May 6, 2010
  2. 2. Thursday, May 6, 2010
  3. 3. ONE THING Thursday, May 6, 2010
  4. 4. Thursday, May 6, 2010
  5. 5. “Wow, that seems like it would be... Thursday, May 6, 2010
  6. 6. Thursday, May 6, 2010
  7. 7. Why participate? Thursday, May 6, 2010
  8. 8. The Monkeysphere Thursday, May 6, 2010
  9. 9. What is the social media space like? Thursday, May 6, 2010
  10. 10. Cluetrain Manifesto www.cluetrainmanifesto.com Thursday, May 6, 2010
  11. 11. Two-way conversation Thursday, May 6, 2010
  12. 12. Thursday, May 6, 2010
  13. 13. Edelman Trust Barometer http://www.edelman.com/trust/2010/ Thursday, May 6, 2010
  14. 14. 2009: Trust in business magazines 57% 44% Thursday, May 6, 2010
  15. 15. 2009: Trust in information from a CEO 36% 29% Thursday, May 6, 2010
  16. 16. 2009: Corporate/product advertising 20% 13% Thursday, May 6, 2010
  17. 17. 2010: Fewer trust peers Thursday, May 6, 2010
  18. 18. Restaurant recommendation Thursday, May 6, 2010
  19. 19. One definition of “community” Thursday, May 6, 2010
  20. 20. People who care about each other more than they have to Thursday, May 6, 2010
  21. 21. Common interest Thursday, May 6, 2010
  22. 22. Southwest Airlines group blog Thursday, May 6, 2010
  23. 23. Kevin Rose, Digg.com Thursday, May 6, 2010
  24. 24. Jason Calacanis, Mahalo.com Thursday, May 6, 2010
  25. 25. Jonathan Schwartz, Sun Thursday, May 6, 2010
  26. 26. Heather Gorridge, Wiggly Wigglers Thursday, May 6, 2010
  27. 27. Mignon Fogerty, Grammar Girl Thursday, May 6, 2010
  28. 28. Why participate? Thursday, May 6, 2010
  29. 29. 1. Keep current with industry trends Thursday, May 6, 2010
  30. 30. 2. Build long-term relationships Thursday, May 6, 2010
  31. 31. 3. Promote awareness of your brand Thursday, May 6, 2010
  32. 32. 4. Engage and empower customers 4a. Engage your detractors Thursday, May 6, 2010
  33. 33. LISTEN FIRST Thursday, May 6, 2010
  34. 34. What is interesting to you? Who is interesting to you? What do you gravitate towards? Where do influencers hang out? Thursday, May 6, 2010
  35. 35. 1. Listen to a podcast Thursday, May 6, 2010
  36. 36. www.itunes.com Thursday, May 6, 2010
  37. 37. Thursday, May 6, 2010
  38. 38. Thursday, May 6, 2010
  39. 39. Thursday, May 6, 2010
  40. 40. Thursday, May 6, 2010
  41. 41. 2. Join Twitter Thursday, May 6, 2010
  42. 42. Social instant messaging Thursday, May 6, 2010
  43. 43. www.twitter.com Thursday, May 6, 2010
  44. 44. [video] Thursday, May 6, 2010
  45. 45. LISTEN FIRST Thursday, May 6, 2010
  46. 46. follow @mrtweet Thursday, May 6, 2010
  47. 47. 3. Make a recommendation on LinkedIn Thursday, May 6, 2010
  48. 48. Give first Thursday, May 6, 2010
  49. 49. Thursday, May 6, 2010
  50. 50. [video] Thursday, May 6, 2010
  51. 51. 5. Check in on Foursquare Thursday, May 6, 2010
  52. 52. Download Foursquare app for... iPhone Blackberry Android Palm Thursday, May 6, 2010
  53. 53. Thursday, May 6, 2010
  54. 54. Thursday, May 6, 2010
  55. 55. name drop make a recommendation ask a question mention event Thursday, May 6, 2010
  56. 56. Earn badges Leave tips Thursday, May 6, 2010
  57. 57. 5. Set up Google blog alert www.google.com/blogsearch Thursday, May 6, 2010
  58. 58. Thursday, May 6, 2010
  59. 59. Thursday, May 6, 2010
  60. 60. Goal: conversations Thursday, May 6, 2010
  61. 61. 6. Search Google blogs for your fave topic www.google.com/blogsearch Thursday, May 6, 2010
  62. 62. [video] Thursday, May 6, 2010
  63. 63. 7. Create an event on Facebook Thursday, May 6, 2010
  64. 64. Thursday, May 6, 2010
  65. 65. Thursday, May 6, 2010
  66. 66. Thursday, May 6, 2010
  67. 67. 8. Join StumbleUpon Thursday, May 6, 2010
  68. 68. Thursday, May 6, 2010
  69. 69. Thursday, May 6, 2010
  70. 70. 9. List five books on Shelfari www.shelfari.com Thursday, May 6, 2010
  71. 71. Thursday, May 6, 2010
  72. 72. Thursday, May 6, 2010
  73. 73. Thursday, May 6, 2010
  74. 74. 10. Upload event photos to Flickr.com Thursday, May 6, 2010
  75. 75. Thursday, May 6, 2010
  76. 76. Thursday, May 6, 2010
  77. 77. Thursday, May 6, 2010
  78. 78. 11. Use a hashtag keyword or phrase prefaced with # searchable group and track mentions and memes Thursday, May 6, 2010
  79. 79. Thursday, May 6, 2010
  80. 80. Hashtag Tips No longer than 8 characters Print on all event promo materials Print on every slide of slide deck Follow during event and reTweet Thursday, May 6, 2010
  81. 81. 10 Social Media Things to Try in 10 Minutes Heidi Miller Media www.heidi-miller.com www.twitter.com/heidimiller Thursday, May 6, 2010
  82. 82. Thursday, May 6, 2010
  83. 83. http://www.heidi-miller.com Thursday, May 6, 2010
  84. 84. www.heidi-miller.com heidim@heidimillerpresents.com http://heidimiller.libsyn.com Twitter @heidimiller Facebook http://profile.to/ heidimiller/   http://www.linkedin.com/in/ heidimiller Thursday, May 6, 2010
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×