Transactions Trends    Heather Schlegel | @heathervescentImages: Troy Holden                                     1
Value Shift• Distrust & OWS  – Governments, Banks, Financial Institutions• Design, Beauty, Ease of Use  – Apple Aesthetic,...
Trends                           Currencies                          Technologies                           Economies     ...
Currencies                      For Gaming                      • WoW, Linden, Facebook                      By Corporatio...
Bitcoin: Geeks & Gold Diggers     • Unintended Consequence, Digital Divide     • Sophisticated           • 90%+ use online...
Technologies
Credit Card Innovations                       NFC                       Multiple cards in one                       Single...
Mobile ChallengesHardware Integration (e.g. NFC)Vendor AdoptionCustomer Choice
Concerns•   Security•   Reliability•   Convenience•   Privacy                          Flipside                  • Small B...
Fly Me to the Moon                     10/24/2011 | 10                     @heathervescent
Additional Economies      •   Gift: Parents, Pro-bono, Subway Violinist      •   Barter: Trade & Exchange      •   Collabo...
Non-Financial TransactionsImages: rotokirby
Sell - Craigslist          Money     Buy Couch            Use                                                       Swap o...
Market Externalities• Value-encoded currencies• Reverse “Tax” System  – Reward for Compliance  – E.g. Carbon Currency     ...
Flowers for Grandma
Extend, Not Replace                                                       19                                              ...
Thank You                               Heather Schlegel        @heathervescent | www.heathervescent.com                  ...
Future of Transactions: Transaction Trends
Future of Transactions: Transaction Trends
Future of Transactions: Transaction Trends
Future of Transactions: Transaction Trends
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Future of Transactions: Transaction Trends

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Trends impacting the evolution of our financial transactions systems and payment nodes.

Presented at the 15th Annual Digital Money Forum in London, March 29, 2012

Published in: Economy & Finance, Business
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Future of Transactions: Transaction Trends

  1. 1. Transactions Trends Heather Schlegel | @heathervescentImages: Troy Holden 1
  2. 2. Value Shift• Distrust & OWS – Governments, Banks, Financial Institutions• Design, Beauty, Ease of Use – Apple Aesthetic, UX skills, Customer Centric Design• DIY & Do-ocracy – Artisanal, Crafters, Hackers, Makers• Consumption Models – Collaborative, Sharing, “What’s mine is yours”• Sustaining – Recycling, Reusing, Sharing, Community
  3. 3. Trends Currencies Technologies Economies CommunitiesImages: sevn floorsdown
  4. 4. Currencies For Gaming • WoW, Linden, Facebook By Corporations • Frequent Flyer, Rewards Points Community Reinvestment • Chilean Startup Of Information • Ratings, Recommendation, Influence Encoded with Values • Bitcoin, VenImage: Todd Huffman
  5. 5. Bitcoin: Geeks & Gold Diggers • Unintended Consequence, Digital Divide • Sophisticated • 90%+ use online banking • 50%+ buy virtual goods • 33% mobile payments • Shared Values • Decentralization (38%) • Independence (27%) • Why? • 28% use idea or concept • 24% experimentationImage: Tama Leaver
  6. 6. Technologies
  7. 7. Credit Card Innovations NFC Multiple cards in one Single charge authorization Pin-code confirmation PayPal Account “Credit Card” Crowdsourced Barclays Card Cred: Movenbank @heathervescent | 7Image: Robert Scoble
  8. 8. Mobile ChallengesHardware Integration (e.g. NFC)Vendor AdoptionCustomer Choice
  9. 9. Concerns• Security• Reliability• Convenience• Privacy Flipside • Small Businesses • Reduce Costs • Have trust • Experiment @heathervescent | 9
  10. 10. Fly Me to the Moon 10/24/2011 | 10 @heathervescent
  11. 11. Additional Economies • Gift: Parents, Pro-bono, Subway Violinist • Barter: Trade & Exchange • Collaborative: NeighborGoods, ZipCar • Favor: “I owe you one” “Call in a favor” • Swap: Produce, Clothing, Book • Reputation: LinkedIn, Yelp • Data: Information has Value Technology can enable interoperability @heathervescent | 14Images: quaziphoto
  12. 12. Non-Financial TransactionsImages: rotokirby
  13. 13. Sell - Craigslist Money Buy Couch Use Swap or Trade Give - Freecycler Shared Value Community Share - CouchsurfingImages: rotokirby
  14. 14. Market Externalities• Value-encoded currencies• Reverse “Tax” System – Reward for Compliance – E.g. Carbon Currency @heathervescent | 17
  15. 15. Flowers for Grandma
  16. 16. Extend, Not Replace 19 7/10/2011| 19Images: Troy Holden @heathervescent
  17. 17. Thank You Heather Schlegel @heathervescent | www.heathervescent.com @Innotribe | www.innotribe.com @heathervescent | 21

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