Outline What is social networking? Why engage in social networking? Networking sites Facebook Twitter LinkedIn Compare/Contrast How to protect your privacy How to maintain an online presence How to network How to create an avatar How to set up accounts 6/3/2011 3
What is Social Networking? social network “An association of people drawn together by family, work or hobby. The term was first coined by professor J. A. Barnes in the 1950s, who defined the size of a social network as a group of about 100 to 150 people. On the Web, social networking sites have millions of members”. social networking site “A Web site that provides a virtual community for people interested in a particular subject or just to "hang out" together. Members create their own online "profile" with biographical data, pictures, likes, dislikes and any other information they choose to post. They communicate with each other by voice, chat, instant message, videoconference and blogs, and the service typically provides a way for members to contact friends of other members.Sites may also serve as a vehicle for meeting in person. The "social networking site" is the 21st century "virtual community," a group of people who use the Internet to communicate with each other about anything and everything. One can find dating sites, friendship sites, sites with a business purpose and hybrids that offer a combination of these. Globally, hundreds of millions of people have joined one or more social networking sites”.www.Techweb.com- 6/2/09 6/3/2011 4
6/3/2011 5 History of social networks http://jcmc.indiana.edu/vol13/issue1/boyd.ellison.html
Why Engage in Social Networking? Meet new people Network Find old friends Stay current with tech trends and interests Keep friends and family up to date Organize for an event Make plans with friends Promote business 6/3/2011 6
Who Uses Social Networks? http://www.pewinternet.org/Reports/2009/Adults-and-Social-Network-Websites.aspx 6/3/2011 7
Social Networking Sites www.friendster.com- Young adults www.facebook.com -Originally students, then everyone www.tagworld.com- Tools to personalize/transfer content www.tagged.com -Teen groups www.twitter.com- real time messaging for groups nad friends www.friendwise.com Friends and classmates www.hi5.com -Global reach www.ning.com- Create own social network www.orkut.com- Communities www.pownce.com Friends and co-workers www.xanga.com Large teen membership www.bebo.com- Students, popular in U.K. www.classmates.com Students, military www.geni.com Genealogy tracking www.librarything.com Online book club www.reunion.com Locate former friends/classmates www.linkedin.com People networking www.ryze.com People networking www.spoke.com Discover/contact people www.xing.com People networking Mobile/Cellphoneswww.loopt.com Maps show where friends arewww.mocospace.com Meet people via cellphonewww.twango.com Media sharingwww.utterz.com Post to any blog or social site www.joot.com transcribes messages to twitter 6/3/2011 8
Who is using social networks? 6/3/2011 9
Compare/ Contrast 6/3/2011 10 Things they all share: Free Celebrity pages Job search applications Commercial users Special groups you can join Ability to share mixed media Privacy Settings Maintenance requirements Interface-Twitter is the cleanest no apps Why people use it-LinkedIn- serious business networkingTwitter – Mixed purpose- fast way to share links and other info.Facebook- more social but has mixed purpose users Depth- Twitter- brief updates only 140 charactersThe others- updates and profile are as brief or in depth as you wish Prevalence of spam and ads-Facebook has the most
Facebook 6/3/2011 11 What you will need Profile set up is quick-it will take much longer to learn all the applications Email address and a picture or avatar Free unless you choose an application that costs or you buy something online Facebook is a social utility that connects people with friends and others who work, study and live around them. People use Facebook to keep up with friends, upload an unlimited number of photos, share links and videos, and learn more about the people they meet.
Facebook Wall- write a status message / view other’s messages to you /see changes in friend’s profiles Info- your information- can limit what is seen by others Events- calendar that you schedule Notes- notes to yourself or others that see your profile Boxes- the home for your applications or extras that you add +- click there to add a new tab Profile- what people see when they view your facebook account Friends- people that you have added to your network- must accept an invitation in order to view profile (tip: keep a personal and professional list of contacts) Inbox- email Applications- extras that you can add to your account like games, etc., there are 52,000 to choose from. Groups- friends network linked by common interest, cause, etc 6/3/2011 12
Twitter 6/3/2011 13 What you will need Twitter is a service for friends, family, and co–workers to communicate and stay connected through the exchange of quick, frequent answers to one simple question: What are you doing? Free Profile set up is the quickest of the four, requires the least amount of personal information- only applications are mobile or for embedded twitter Email address and a picture or avatar, smart phone
Home- input bar and all the tweets you’re following
Profile- your tweets and your bio
Find People- You can search for people you know who already have a Twitter account.
Settings- From here you can change your basic account info, fill in your profile data, and set whether you want to be private or public.
Mobile Tweets- many use their phone to tweet. Most common use. Many applications you can download to do this.
LinkedIn LinkedIn is an online network of more than 21 million experienced professionals from around the world, representing 150 industries. When you join, you create a profile that summarizes your professional accomplishments. Your profile helps you find and be found by former colleagues, clients, and partners. You can add more connections by inviting trusted contacts to join LinkedIn and connect to you. Your Network consists of your connections, Your connections’ connections, and the people they know, linking you to thousands of qualified professionals. 6/3/2011 15 What you will need Free for basic24.95-499.95 for expanded accounts Profile set up is simple but requires care, takes a long time to establish connections Email address, contacts, a picture and résumé
LinkedIn Ten ways to make better use of LinkedIn Side bar Home- the main page which shows status updates of your status and the status of your connections, groups. You can also display your applications here Groups- groups you belong to or may wish to join Profile- your resume and bio Contacts- connections, contacts and statistics which show the degrees of separation from other professionals Inbox- mail Applications- add on modules that you can place on your home page, i.e. Slide share, polls, and reading lists. Top of page People- how you search for connections Jobs- how to search for a job or post a job Answers- place to ask questions of groups or connections ***** Company-profiles of staff that work at a company if they are on linked in and if the company has a profile page 6/3/2011 16
How to protect your privacy Social networking tools are useful only as long as you can manage the noise and keep these services from intruding on your work and privacy. Follow these guidelines to make sure the networking remains productive: Checklist: Ways to Keep Social Networks Safe and Productive By AllBusiness.com --Use pseudonym's for family and especially children. --Don’t post pictures of other people with out permission, ask the same from them Don’t post pictures of your children. --Think about the information you post does it give away your location, identity, workplace, history or other personal information? 6/3/2011 17 Set your profile to "private." ---Put an end to friends who post embarrassing pictures and blog about weekend activities. --Tell your friends not to put "tags" on their photos or blogs. --Monitor openly accessible social networks you're involved in. --Contact the Web site itself if something is beyond your control. --Consider an avatar instead of a photo.
How to protect Yourself online http://www.fbi.gov/scams-safety/fraud/seniors http://www.livestrong.com/article/14135-protecting-seniors-personal-identity/ http://www.atg.wa.gov/InternetSafety/Seniors.aspx 6/3/2011 18
How to Create Avatars An avatar is a cartoon rendition of yourself There are many options – we are going to use faceyourmanga.com 6/3/2011 19
How to Set Up Accounts 6/3/2011 20
Thank you! We appreciate you attending our class Contact information firstname.lastname@example.org 6/3/2011 21