The Rule of Simplification<br />Reducing all data to a simple confrontation between: <br />‘Good and Bad’ <br />‘Friend an...
The Rule of Disfiguration<br />Discredit the opposition with:<br />Crude smears<br />Offensive Parodies<br />
The Rule of Transfusion<br />Manipulating the consensus values of the target audience for one’s own ends<br />Appealing to...
The Rule of Unanimity<br />Presenting one’s viewpoint as if it were the unanimous opinion of all right thinking people<br ...
The Rule of Orchestration<br />Endlessly repeating the same messages in different variations and combinations<br />Various...
Group 1<br />
Group 2<br />
Group 3<br />
Group 4<br />
Is This Propaganda?<br />
World War Three?<br />
Propaganda
Upcoming SlideShare
Loading in …5
×

Propaganda

415 views
348 views

Published on

Published in: News & Politics, Education
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
415
On SlideShare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
5
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Propaganda

  1. 1.
  2. 2. The Rule of Simplification<br />Reducing all data to a simple confrontation between: <br />‘Good and Bad’ <br />‘Friend and Foe’<br />‘Right and Wrong’<br />Breaks down information into two groups: ‘Us and You’<br />
  3. 3. The Rule of Disfiguration<br />Discredit the opposition with:<br />Crude smears<br />Offensive Parodies<br />
  4. 4. The Rule of Transfusion<br />Manipulating the consensus values of the target audience for one’s own ends<br />Appealing to the public’s values and beliefs<br />
  5. 5. The Rule of Unanimity<br />Presenting one’s viewpoint as if it were the unanimous opinion of all right thinking people<br />Using appeal of star performers, social pressure<br />
  6. 6. The Rule of Orchestration<br />Endlessly repeating the same messages in different variations and combinations<br />Various methods, wording, etc.<br />
  7. 7.
  8. 8. Group 1<br />
  9. 9. Group 2<br />
  10. 10. Group 3<br />
  11. 11. Group 4<br />
  12. 12. Is This Propaganda?<br />
  13. 13. World War Three?<br />

×