Inovasi disruptif dan kekuatan kolaboratif radio 2.0
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Inovasi disruptif dan kekuatan kolaboratif radio 2.0

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Radio Innovation that wiil change the game

Radio Innovation that wiil change the game

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Inovasi disruptif dan kekuatan kolaboratif radio 2.0 Inovasi disruptif dan kekuatan kolaboratif radio 2.0 Presentation Transcript

  • “GAMECHANGING”
  • Overview Inovasi Industri Musik 1948 1979 2001/2003RecordedMusic Portable Music Legal Music Affordable Music
  • Overview Inovasi Disruptif IndustriMusikANALOGEra : Recorded Music Portable Music
  • Overview Inovasi Disruptif IndustriMusik & Web 1.0DIGITAL (‘00 – ’10) 2001Legal 2003 Legal & Affordable Music iPod + iTune
  • Flashback: Radio & Game Changing SW/MW AM/FM 1985 DAB 1920 1999 Livestreaming Radio was Pioneer on Free & Legal Royalti Musik Dibayar Music Melalui “Ads”
  • Radio Automation 2.0 Overview Radio(RISE) Web Radio 2.0 2.0 Collaboration 2.0 Radio Technology & Support “Affordable” Premium Technology & Support
  • Prediksi 2013-2020(“Red Ocean” in Radio & Music Radio PlayerIndustry) Free MusicRadio Music Cloud Service Paid Music Music 3 Screen Player Smartphone Computer SmarTV
  • Simple View of Radio 2.0 KlubRadioUser View) (Mobile[Konten Premium] > 500 Ribu Music Podcasting Streaming 3 Screen Smartphone Computer SmarTV
  • Radio 2.0 : Inovasi Disruptif Industri Musik &Radio
  • Bagaimana Melakukan “Game Changing” Asumsi : Diskon Rata-Rata 10% Keuntungan  Monthly Fee KlubRadio Rp 10 ribuRp 100 rb ZONARp 50 rb CHEAPER THAN FREEERp 10 rb Pemakaiaan Rp 100 rb Rp 500 rb Rp 1 juta
  • Kekuatan Kolaborasi Radio 2.0 Radio Aktual Radex : Radio 2.0  INA : 1% (Networked) World : 7% US : 10% Era Kompetisi Era Disruptif Pada Area : KolaborasiNetwork Media & Media Lokal Music Network Iklan Lokal Wisata Lokal Bisnis Lokal Seni & Budaya Lokal Keuangan
  • Potensi Game Changing Revenue Industry Tahunan > 2017Rp 7,2 T 2015Rp 3,6 T 2014 >1000 radioRp 1,2 T 200 ribu MODIS 2013 >650 radio Jumlah MemberRp 120 M 100 ribu MODIS 100 rb 1juta 10 juta > 60 juta
  • Syarat Untuk BerhasilRadioPromo KlubRadio secara IntensifMemperbanyak mitra MODIS di daerahKampanye Masif Stop Ilegal MusicTelkom & Zamrud/eBITeknologi (Aplikasi, SPEEDY, IDC, dan Support ‘FREE’ )Dukungan Pengembangan teknologi secara terus menerusBroadband terjangkau oleh > 50% penduduk dalam kurun 2014 - 2016BRIS/BankMemberikan kemudahan pendaftaran KlubRadio dengan cara:Memperbanyak outlet BRIS melalui kerjasama dengan BRIMenyediakan Fasiltas Pendaftaran dan Pembayaran Nirkontak
  • LET’S CHANGE THE Radio Aktual Radio 2.0 GAME (Networked) EGOSISTEMNetwork Network EKOSISTEM
  • PenutupImagination is more important than knowledge.For knowledge is limited, whereas imaginationembraces the entire world