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PCA 11 Topic Description - Building and Growing High Performing Product Management Teams
 

PCA 11 Topic Description - Building and Growing High Performing Product Management Teams

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Here is a proposed topic for ProductCamp Austin 11. If you are attending this event, I’d like to request your vote for these highly engaging sessions. ...

Here is a proposed topic for ProductCamp Austin 11. If you are attending this event, I’d like to request your vote for these highly engaging sessions.

Vote for this session here: www.productcampaustin.org.

The Association of International Product Marketing and Management (AIPMM) is the hub of all things product management. It is where product professionals go for answers. With members in over 65 countries, the AIPMM is the worldwide certifying body of product team professionals.

It is the world's largest professional organization of product managers, brand managers, product marketing managers and other product team professionals who are responsible for guiding their organizations, or clients, through a constantly changing business landscape.

AIPMM's certification programs are internationally recognized because they allow product professionals to demonstrate their expertise and provide corporate members an assurance that their product management and marketing teams are operating at a high competency level.

I have over 15 years of experience building and directing high performance cross-functional product teams and transforming products to wealth for technology-based product-driven companies. I have launched over 30 products and solutions that resulted in over $200M of achieved global sales revenue. I provide services as a consultant, contractor, coach, or trainer to organizations that need to create value-added products that delight customers and effectively market them to create demand.

Contact me for information about AIPMM membership benefits, certification courses in your area, or for help creating a product management or innovation process to drive your company's growth.

Feel free to download this for your reference. I look forward to seeing you at ProductCamp Austin 11.

Regards,
Hector Del Castillo
http://linkd.in/hdelcastillo

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    PCA 11 Topic Description - Building and Growing High Performing Product Management Teams PCA 11 Topic Description - Building and Growing High Performing Product Management Teams Presentation Transcript

    • Target Audience: PM Advanced Category: Prod Mgmt Careers Format: Discussion The Product Manager Pathfinder: Building and Growing High Performing Product Management Teams Description: Product Management is a critical function for product-driven organizations that want to create new revenue streams and a sustainable competitive advantage. A recent CBS news report shows that Product Management is recognized as the fourth most important corporate job in the U.S., with only CEOs, Executives and General Managers higher on the list. In my experience, companies often confuse and misuse Product Management. These companies risk building the wrong product, adopt the wrong strategy or implement ineffective marketing approaches. A recent study of experienced product managers from different companies and industries identified common challenges impacting their effectiveness and productivity. This session will help you build and effectively manage a product management team. We will also discuss ways to empower your product management team to lead high performing products teams. This session is for product team professionals who want to accelerate their career by managing other product managers. Vote for and participate in this highly engaging professional growth session and win free giveaways from AIPMM and the 280 Group. Presenter: Hector Del Castillo Hector Del Castillo, Senior Product Innovation Consultant, has over 15 years of experience helping companies grow by directing the product strategy to lead high performing product teams. He has launched several profitable technology-based products and solutions. He provides services as a consultant, contractor, coach, or trainer to organizations that need to create value-added products that delight customers and create demand. For more information, contact: Hector Del Castillo, PMP, CPM, CPMM Transforming products to profit for technology-based organizations.TM Product Marketing Director Association of International Product Marketing and Management (AIPMM) linkd.in/hdelcastillo @hmdelcastillo hmdelcastillo@aipmm.com