How to deliver a great speech (every time)
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How to deliver a great speech (every time)

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A speech can instruct, inspire, and move audiences to action. After delivering 2,000 speeches I discovered how to take the mystery out of delivering a great speech. Learn 11 proven ways to deliver a ...

A speech can instruct, inspire, and move audiences to action. After delivering 2,000 speeches I discovered how to take the mystery out of delivering a great speech. Learn 11 proven ways to deliver a great speech (every time).

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How to deliver a great speech (every time) Presentation Transcript

  • 1. HOW TO DELIVER A GREAT SPEECH(every time)
  • 2. 2,000 I’ve designed, and delivered over 2,000 speeches and seminars.
  • 3. I’ve also made every possible mistake.
  • 4. Along the way, I learned you can take the mystery out of delivering a great speech.
  • 5. Here are my 11 best tips on how to deliver a great speech. also see my Slideshare: “How to design a great speech” (every time)
  • 6. 1. REMOVE SURPRISES A bit of preparation will save many embarrassing moments:
  • 7. 1. REMOVE SURPRISES Test equipment, slides, video, and sound Stand on stage, get comfortable Plan location of: notes, laptop, water, props [Pro Tip: create a check list on your phone] A bit of preparation will save many embarrassing moments:
  • 8. 2. WARM UP THE CROWD Audiences respond better if they know and trust you.
  • 9. 2. WARM UP THE CROWD 2 weeks before, interview 3-5 delegates (you gain insights, they spread the word) arrive early. Meet more delegates. [Pro Tip: don’t talk about yourself - ask questions] eat with delegates (not at the VIP table) and remember their names Audiences respond better if they know and trust you.
  • 10. Kelly Stoetzel, TED Talks conference programmer 3. DELIVER SERVICE Don’t think ‘this is a message I must communicate,’ instead think ‘People will love knowing about this!’
  • 11. 3. DELIVER SERVICE Ask yourself: is my primary intention to: teach, motivate, inspire, or entertain? what is one idea, lesson, or insight they must have 24 hours from now? how do I want them to feel at the end? Don’t think ‘this is a message I must communicate,’ instead think ‘People will love knowing about this!’ Kelly Stoetzel, TED Talks conference programmer
  • 12. "If everything is important, then nothing is important." Garr Reynolds, author, Presentation Zen 4. DROP 50% OF YOUR SLIDES
  • 13. 4. DROP 50% OF YOUR SLIDES You are the message—slides are reference points to accent your message: make bullets brief (don’t repeat your message) avoid fancy animations, unrelated video clips, crazy fonts, and unreadable graphs capture the essence of your point - use large, original, clear images "If everything is important, then nothing is important." Garr Reynolds, author, Presentation Zen
  • 14. 5. USE STORIES TO TEACH Wrap your lesson in a unique, memorable story and you’ll have raving fans (even years later).
  • 15. Bridge - connect from last point to new topic Story - short, relevant, original (ideally funny) Lesson - draw a relevant lesson from the story Application - explain how this relates to their work/life/relationships [Pro Tip: describe 2-3 specific ways they can use this solution now] 5. USE STORIES TO TEACH Wrap your lesson in a unique, memorable story and you’ll have raving fans (even years later). Use this formula:
  • 16. 6. KILL THE OPENING & CLOSE People remember the first few minutes (primacy) and the last few minutes (recency) - so make them outstanding!
  • 17. jump right into a rehearsed story describe a problem you know they have tell them you’ve been there, fought the battle, found a solution, and came to share never, ever rush the close. [Pro Tip: have a drop- dead start time for your close] close with: summary, motivation (personal story is best), and call-to-action 6. KILL THE OPENING & CLOSE People remember the first few minutes (primacy) and the last few minutes (recency)
  • 18. 7. DON’T WASTE THEIR TIME A good, short speech (Lincoln’s 1863 address at Gettysburg was only 2 minutes) is more memorable and valued over a boring dissertation.
  • 19. don’t say you’re excited to be there don’t fiddle with your notes, water, remote, microphone, or laptop don’t talk about your taxi ride, hotel, or flight there [Pro Tip: the more your life appears different, the less they trust you] 7. DON’T WASTE THEIR TIME
  • 20. 8. USE VOCAL VARIETY Auditory learners are 20-30% of your audience.
  • 21. speed up = something good is coming slow down = pay attention lower your voice = confidence and trust pause = that was important 8. USE VOCAL VARIETY Auditory learners are 20-30% of your audience.
  • 22. 9. MOVE ON PURPOSEUse movement on stage to hold audience attention and accent your message.
  • 23. Step forward to make a point Raise your hands to get their attention If telling a story, deliver the lines of each character from a different location. [Pro Tip: Move to their right when talking about the future, to their left is the past] 9. MOVE ON PURPOSEUse movement on stage to hold audience attention and accent your message.
  • 24. 10. BE POWERFUL “Don’t fake it till you make it. Fake it till you become it.” Amy Cuddy, TEDGlobal 2012
  • 25. Here’s a secret: audiences want you to succeed, so step up and take charge: use power poses (standing with hands on hips and feet spread, like Wonder Woman or Super Man) for two minutes before stepping on stage stay anchored when making a point smile (it’s contagious) “When you’re smiling, the whole world smiles with you.” Louis Armstrong 10. BE POWERFUL
  • 26. 11. TRAIN YOUR AUDIENCETeach your audience to respond during your speech and they’re more likely to: enrol in a program, buy your book, or even give a standing ovation.
  • 27. ! talk with their neighbour solve a problem journal a new insight or goal play a learning game stand and move 11. TRAIN YOUR AUDIENCE About every 15-20 minutes have them:
  • 28. ABOVE ALL,
  • 29. be yourself, ABOVE ALL,
  • 30. be yourself, stay on time, ABOVE ALL,
  • 31. be yourself, focus on serving, stay on time, ABOVE ALL,
  • 32. AND ENJOY THE RIDE
  • 33. Photo Credits:! Woman on cover - www.flickr.com/photos/jodiwomack/6244142545 Man preparing room - www.flickr.com/photos/cdharrison/173418523 Empty auditorium - www.flickr.com/photos/29143375@N05/5204035441 Man taking notes - www.flickr.com/photos/officialgdc/4897239430 Sally Hogshead at SMMW - www.flickr.com/photos/toprankblog/8649764608 Empty stage with chair - www.flickr.com/photos/batmoo/3734837951 Audience - www.flickr.com/photos/salman2000/546893319 Man in white jacket - www.flickr.com/photos/officialgdc/4896724713 Man with arms raised - www.flickr.com/photos/rsaa/5447663675 Martin Luther King - www.flickr.com/photos/e-strategycom/1054179588 Ladies talking at conference - www.flickr.com/photos/msc-tamu/13767702344 Closing “and enjoy the ride” - www.flickr.com/photos/boellstiftung/14456432422 ! !
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