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presented	
  by	
  Heidi	
  Forbes	
  Öste,	
  Global	
  Social	
  Strategist	
  &	
  Visual	
  PracLLoner

heidi@forbe...
JOB	
  SEARCH	
  REQUIRES	
  SOCIAL	
  STRATEGY

2013©	
  Heidi	
  Forbes	
  Öste,	
  2BalanceU	
  

Help recruiters see t...
SOCIAL	
  OPTIMIZATION:	
  DEVELOPING	
  AND	
  MAINTAINING	
  
MUTUALLY	
  BENEFICIAL	
  AND	
  EFFECTIVE	
  RELATIONSHIP...
KNOW	
  YOUR	
  STORY
MY STORY
In THE
FUTURE…

KEY
GOALS/
RESULTS

2013©	
  Heidi	
  Forbes	
  Öste,	
  2BalanceU	
  

PRO...
KNOW	
  YOUR	
  STORY…AND	
  WHERE	
  YOU	
  WANT	
  IT	
  TO	
  GO
MY STORY
In THE
FUTURE…

KEY
GOALS/
RESULTS

2013©	
  ...
(RE)CONNECT	
  WITH	
  THE	
  PEOPLE	
  IN	
  YOUR	
  STORY

2013©	
  Heidi	
  Forbes	
  Öste,	
  2BalanceU	
  

6
MAKE	
  YOUR	
  STORY	
  STAND	
  OUT	
  (APPROPRIATE)
Let	
  them	
  see	
  you!	
  

!
!

Note: Always have your current...
MAKE	
  YOUR	
  STORY	
  STAND	
  OUT	
  (VISUAL)

2013©	
  Heidi	
  Forbes	
  Öste,	
  2BalanceU	
  

http://www.StoryRes...
MAKE	
  YOUR	
  STORY	
  STAND	
  OUT	
  (RELEVANT)

2013©	
  Heidi	
  Forbes	
  Öste,	
  2BalanceU	
  

9
prezi.com/ruycl...
MAKE	
  YOUR	
  STORY	
  STAND	
  OUT	
  (KEEP	
  IT	
  SHORT)

2013©	
  Heidi	
  Forbes	
  Öste,	
  2BalanceU	
  

https:...
SHARING	
  REINFORCES	
  NETWORK	
  CONNECTIONS

PROJECTS/!
INTERESTS

2013©	
  Heidi	
  Forbes	
  Öste,	
  2BalanceU	
  
...
Heidi Forbes Öste
Global Social Strategist
& Visual Practitioner
@forbesoste
http://forbesoste.com

THE ART OF SOCIAL STRA...
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Social Strategy In Recruiting

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Presentation on Social Strategy for the Job Seeker made to Malmö Högskola students as a Career Services Seminar guest speaker by Forbes Öste

Published in: Business, Career
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Transcript of "Social Strategy In Recruiting"

  1. 1. ! presented  by  Heidi  Forbes  Öste,  Global  Social  Strategist  &  Visual  PracLLoner
 heidi@forbesoste.com   28  November  2013,  Malmö  Högskola  Career  Services 2013©  Heidi  Forbes  Öste,  2BalanceU   SOCIAL  STRATEGY  FOR  JOB  SEARCH  
  2. 2. JOB  SEARCH  REQUIRES  SOCIAL  STRATEGY 2013©  Heidi  Forbes  Öste,  2BalanceU   Help recruiters see the value of ! YOU (and your network) ! not just your resume 2
  3. 3. SOCIAL  OPTIMIZATION:  DEVELOPING  AND  MAINTAINING   MUTUALLY  BENEFICIAL  AND  EFFECTIVE  RELATIONSHIPS 2013©  Heidi  Forbes  Öste,  2BalanceU  
  4. 4. KNOW  YOUR  STORY MY STORY In THE FUTURE… KEY GOALS/ RESULTS 2013©  Heidi  Forbes  Öste,  2BalanceU   PROJECTS/ INTERESTS KEY EVENTS PEOPLE PLACES/ JOBS LEARNING DATELINE Today Modified from template by The Grove Consulting 4
  5. 5. KNOW  YOUR  STORY…AND  WHERE  YOU  WANT  IT  TO  GO MY STORY In THE FUTURE… KEY GOALS/ RESULTS 2013©  Heidi  Forbes  Öste,  2BalanceU   PROJECTS/ INTERESTS KEY EVENTS PEOPLE PLACES/ JOBS LEARNING DATELINE Today Modified from template by The Grove Consulting 5
  6. 6. (RE)CONNECT  WITH  THE  PEOPLE  IN  YOUR  STORY 2013©  Heidi  Forbes  Öste,  2BalanceU   6
  7. 7. MAKE  YOUR  STORY  STAND  OUT  (APPROPRIATE) Let  them  see  you!   ! ! Note: Always have your current CV (pdf) as a base 2013©  Heidi  Forbes  Öste,  2BalanceU   Note & Share! your projects, ! work samples and ! the people involved 7
  8. 8. MAKE  YOUR  STORY  STAND  OUT  (VISUAL) 2013©  Heidi  Forbes  Öste,  2BalanceU   http://www.StoryResumes.com 8
  9. 9. MAKE  YOUR  STORY  STAND  OUT  (RELEVANT) 2013©  Heidi  Forbes  Öste,  2BalanceU   9 prezi.com/ruyclvyhynjn/my-visual-resume/
  10. 10. MAKE  YOUR  STORY  STAND  OUT  (KEEP  IT  SHORT) 2013©  Heidi  Forbes  Öste,  2BalanceU   https://vimeo.com/18458313# 10
  11. 11. SHARING  REINFORCES  NETWORK  CONNECTIONS PROJECTS/! INTERESTS 2013©  Heidi  Forbes  Öste,  2BalanceU   In THE FUTURE… KEY EVENTS 11
  12. 12. Heidi Forbes Öste Global Social Strategist & Visual Practitioner @forbesoste http://forbesoste.com THE ART OF SOCIAL STRATEGY Connecting People and Organizations using
 Social Optimization Strategy Advising on Social Media and Network Effectiveness

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