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Social Strategy for Social Entrepreneurship

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Presentation from the First International Conference on Women's Entrepreneurship in Kosovo 28 October 2010.

Presentation from the First International Conference on Women's Entrepreneurship in Kosovo 28 October 2010.

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  • SOCIAL ENTERPRISE: Any organization, in any sector, that uses earned income strategies to pursue a double bottom line or a triple bottom line, either alone (as a social sector business) or as part of a mixed revenue stream that includes charitable contributions and public sector subsidies.  SOCIAL ENTREPRENEUR: Any person, in any sector, who runs a social enterprise.  SOCIAL ENTREPRENEURSHIP: The art of simultaneously pursuing both a financial and a social return on investment (the double bottom line). 
  • Social Venture Philanthropists Social Venture Capitalists Banks NGOs

Social Strategy for Social Entrepreneurship Social Strategy for Social Entrepreneurship Presentation Transcript

  • INCREASING PARTICIPATION OF WOMEN IN THE LABOR MARKET AND SOCIAL ENTREPRENEURSHIP Presented by Social Strategist Heidi Forbes Öste © Heidi Forbes Öste, 2BalanceU AB FORUM FOR SOUTH EAST EUROPEAN WOMEN ENTREPRENEURS 28-29 October 2010 PRISHTINA-KOSOVA
    • relating to SOCIETY:   relating to human society and how it is organized
    • relating to interaction of PEOPLE:  relating to the way in which people in groups behave and interact
    • living in a COMMUNITY:   living or preferring to live as part of a community rather than alone
    • offering opportunity for INTERACTION:  allowing people to meet and interact with others in a friendly way
    • relating to human WELFARE:   relating to human welfare and the organized welfare services that a community provides
    SO·CIAL [ SṒSHƏL ]
    • Developing and maintaining mutually beneficial and effective relationships
    • Base rules apply both online and face to face
    • Tools change, but base rules remain the same
    • Social mean interacting with PEOPLE
    WHAT IS SOCIAL OPTIMIZATION?
  • SOCIAL OPTIMIZATION ELEMENTS
  • INTERACTION
  • SOCIAL TOOLS SOURCE CONTENT TRANSLATE BROADCAST CHANNELS RECEIVERS JOURNALISTS SUPPORTERS PARTNERS MEMBERS SPONSORS RESEARCHERS MONITOR & MEASURE * Own homepage
  • SOCIAL BUSINESS MODELS
    • Social Enterprise vs. Social Entrepreneurship
    • Double Bottom Line:
      • Financial Return On Investment (FROI)
      • Social Return On Investment (SROI)
    2010© Heidi Forbes Öste, 2BalanceU AB
  • WHERE DOES SOCIAL ENTREPRENEURSHIP FIT 2010© Heidi Forbes Öste, 2BalanceU AB
  • SUPPORTING ORGANIZATIONS 2010© Heidi Forbes Öste, 2BalanceU AB
  • Heidi Forbes Öste CEO and Founder [email_address] Twitter: 2balanceu http://heidiforbesoste.com 20 Years Experience Connecting People and Organisations using Social Optimization Strategy. Advising on Social Media and Network Effectiveness