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Twitter2 Twitter2 Presentation Transcript

  • hello, I’m dave from SoundCloud!
  • @haynes_dave
  • @soundcloud
  • @openmusicmedia
  • @twestivalfm
    • Twestival.fm raised over $5000 using Twitter
    • Twestival itself raised over $250,000 for charity:water
  • I have 7 tips to discuss with you today.
  • It isn’t rocket science!
  • Tip #1 Use Twitter!
  • Tip #1 Use Twitter http://search.twitter.com
  • Tip #1 Use Twitter
  • Tip #2 Know Why You’re There
  • = big artist, band, newswire = fan, personal, lurker = label, fanzine, influencer, artist Tip #2 Know Why You’re There
  • Tip #3 Tweet Regularly & Consistently
    • Pick a consistent pace
    • Tweet across time zones
    • Automate some tweets
    • User tools like TweetLater
    Tip #2 Tweet Regularly
  • Tip #3 Tweet Regularly
  • Tip #3 Tweet Regularly
  • Tip #4 Engage Your Audience
  • Tip #4 Engage Your Audience
    • @ replies
    • Ask questions
    • Competitions
    • Calls to action
  • Tip #4 Engage Your Audience
  • Tip #4 Engage Your Audience
  • Tip #5 Use Rich Content
  • Tip #5 Use Rich Content
    • Photos – backstage / photoshoots
    • Free tracks & downloads
    • Playlists
    • Short video footage
    • Interesting links
  • Tip #5 Use Rich Content
  • Tip #6 Get Retweeted
  • Tip #6 Get Retweeted
    • RT @haynes_dave (+124 chars)
    • Say something interesting
    • Keep it short
    • Make your message viral
  • Tip #6 Get Retweeted
    • http://bit.ly/info/QtDzR
    • 1,500+ retweets
    • 70,386 clicks
    • April Fools Joke
  • Tip #7 Pick The Right Tools
  • Is there anything you’d like to discuss?
  • Follow me on Twitter @haynes_dave