On Sounds & Clouds
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On Sounds & Clouds

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Talk on Sounds & Clouds delivered at Muzieek Digital conference in Brussels.

Talk on Sounds & Clouds delivered at Muzieek Digital conference in Brussels.

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  • very interesting presentation, especially as also more and more P2P downloaders are sahring less as they can Listen to Whatever Whenever Wherever..
    check http://www.p2p-blog.com/item-1195.html
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On Sounds & Clouds On Sounds & Clouds Presentation Transcript

  • hello, my name is dave (and I’m from soundcloud)
  • ! ( Disclaimer )
  • On Sounds & Clouds Access vs Ownership
  • d ay T o Why links are the new MP3 Why Steve Jobs was wrong Why clouds matter
  • Why links are the new MP3
  • ! New
  • ! New
  • ! New
  • ! New
  • soundcloud.com/forss/fl ic kermood sic/dropboxv26/ Turn_It_Up.mp3 d iscobelle.net/mu spotify.com/track/6nFNSu VrBNqZ2Qe2TwZZ4G
  • spotify:artist:3xgj17ZsWxxU86S4qlWvOi
  • Why Steve Jobs was wrong
  • Please let me *not* own my music
  • Whatever
  • However
  • Wherever
  • But where’s the money?
  • Where’s The Money? Copies Attention Convenience Experience
  • Old world! Attention is abundant Distribution channels are scarce New world! Distribution is unlimited Attention is scarce
  • Convenience
  • Experience
  • But... don’t forget the physical product (I still love my vinyl collection)
  • Why Clouds Matter
  • ! New
  • ! New
  • ! New
  • ! New
  • Desktop Artist Producer/DJ Label Studio Publisher Retailer Distributor Ad
  • ONE UPLOAD
  • Cloud World Artist Producer/DJ Label Studio Publisher Retailer Distributor Ad
  • The Life of a Song Private Public Sharing Sharing Create & Reach Collaborate Your Fans Private Sharing Hype & Promote
  • Letting People In
  • MySpace Lost – The Web Won No One Place For Your Audience Online Go To Your Fans, Bring Your Tracks Along Its a Distributed Thing
  • Bring Music, Keep Control Give a blog a stream Bring your track to FB SoundCloud Your site You Tweet Tweet (Stats)