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Lead Generation MBA 2014 | Home Study Marketing Course

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http://www.growyourbusinessclub.co.uk - Lead Generation MBA 2014 | Home Study Marketing Course from Fraser Hay

http://www.growyourbusinessclub.co.uk - Lead Generation MBA 2014 | Home Study Marketing Course from Fraser Hay

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  • 1. Where are your next 5, 50 or 500 leads coming from? Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk
  • 2. What’s inside Grow Your Business® Club… My name is Fraser Hay, and founder of Grow Your Business ® Club. I’m a former Scottish & UK Shell Livewire winner, Royal Bank of Scotland and Prince’s Trust Scotland Winner, have over 300 videos on You Tube, and my last 3 kindle books reached the #1 download slot on Amazon in less than 5 days. I’ve tested hundreds of marketing approaches over the years, and want to share with you what I’ve learned from the mistakes I made, so you don’t have to. I also want to introduce you to some friends of mine, who are all experts at what they do and all prepared to help you Grow Your Business® Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk © Copyright Fraser J. Hay 2013 …More importantly, how can we and our members specifically help you?
  • 3. What’s inside ? Do you know where your next 5, 50 or 500 leads are coming from? (We do.) Marketing & Business Planning You don’t suppose you ever… • Lack Clarity, Vision or Purpose? • Wonder why others succeed at marketing and you don't? • Feel stressed about a lack of pipeline? • Not identified the root of your marketing problems? • Get frustrated by your lack of progress and sales? • Feel under pressure to get your marketing "sorted"? get it included PLUS MORE !!! • Identify why your marketing isn't working & how to fix it • Learn how to raise your awareness levels • How to set and achieve realistic marketing objectives • Discover which marketing activities are consuming your time. • Master what it's like to Know, Like and Trust • Learn how to take your marketing to a whole new level Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk © Copyright Fraser J. Hay 2013 UPGRADE at
  • 4. What’s inside ? Do you know where your next 5, 50 or 500 leads are coming from? (We do.) Email Marketing 2/18 Don't suppose you ever... UPGRADE at & get it included PLUS MORE !!! • Discover 12 Ways to create and redefine a powerful USP • Learn the power of a Squeeze Page or Landing Page • Find out how to generate signups via your website • Get 14 Ways to encourage people to give you their email address • Master little known copywriting tips to increase email response. Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk © Copyright Fraser J. Hay 2013 • Want your emails opened and read? • Want to learn how to build a list - fast? • Feel stressed about a lack of signups? • Want to increase the response to your next email campaign? • What is the legal definition of "SPAM"? • Want a means of generating ezine subscribers? • Need an automated system for following up prospects?
  • 5. What’s inside ? Do you know where your next 5, 50 or 500 leads are coming from? (We do.) Copywriting Don't suppose you ever... • Want your blogs to generate more enquiries? • Want more appointments from your sales letters? • Need a better conversion to bids, and tenders? • Want to learn how to write words that sell? • Need a copywriting system that works? & get it included PLUS MORE !!! • Discover 12 Parts of the Quill Copywriting System • Learn the 8 different types of Headlines that get results • Find out why people use Bullet Points (.) in their sales copy • Receive all 9713 Power words & phrases in the English language. • Use our FREE Long Copy Webpage sales letter template • Discover how to use ethical bribes and scarcity to increase sales Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk © Copyright Fraser J. Hay 2013 UPGRADE at
  • 6. What’s inside ? Do you know where your next 5, 50 or 500 leads are coming from? (We do.) Selling By Phone Don't suppose you ever... • Struggle to get appointments by phone? • Struggle to close 100% of your sales meetings? • Hate travelling to prospects' homes and offices? • Want to increase revenues with lower conversions? • Struggle to generate passive income? • Want to get paid by prospects to sell to them? UPGRADE at & get it included PLUS MORE !!! Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk © Copyright Fraser J. Hay 2013 • Discover the 5 "Tells" of Telephone Selling • Learn how to create a "30 Second Commercial" • Discover how to qualify every prospect you speak to • Learn how to sell to 10, 30 or 100 people at the same time • Discover how to earn as much as £500 for an hour's work • Learn how to resell your own content over and over again 6
  • 7. What’s inside ? Do you know where your next 5, 50 or 500 leads are coming from? (We do.) Event Marketing 1/18 Don’t suppose you ever… • Want more bums on seats at your events? • Want more sales from your events? • Want additional revenue streams from your online events? • Want more referrals from your events? • Want to increase the Life Time Value of your clients? UPGRADE at & get it included PLUS MORE !!! Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk © Copyright Fraser J. Hay 2013 • Discover The 7 Steps to Successful Seminar Selling • How to get improve your cash flow by getting paid in advance • How to get other people to promote your event • Discover 8 powerful, often overlooked ways to promote yourself • Why Recording your events could add £££ to your bottom line • How to create up to 9 additional revenue streams from each • How to never run out of content ideas 7
  • 8. What’s inside ? Do you know where your next 5, 50 or 500 leads are coming from? (We do.) Social Networking Don't suppose you ever... • Struggle to generate FANS online? • Frustrated with generating new FRIENDS online? • Want more FOLLOWERS online? • Need more Referrals? • Want more opportunities? • Need more exposure online? UPGRADE at & get it included PLUS MORE !!! Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk © Copyright Fraser J. Hay 2013 • Discover 7 Reasons why your online profile isn't working • Learn how I generated 400+ testimonials on one social network • Discover how to get found on page 1 of Linkedin search results • Learn 42 Ways to generate traffic to your online profile • How to generate backlinks for FREE • Discover 7 powerful tactics to make your profile more engaging 8
  • 9. What’s inside ? Do you know where your next 5, 50 or 500 leads are coming from? (We do.) Market & Marketing Research Don’t suppose you ever… • Struggle to find new opportunities? • Do you monitor the effectiveness of your brand online? • Know what the latest developing trends are in your industry? • Wonder how your competitors generate leads? • What tools are people using to find solutions like yours? • Fed up losing business to others and don't know why? UPGRADE at & get it included PLUS MORE !!! Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk © Copyright Fraser J. Hay 2013 • Discover the latest trends in your industry • Learn what prospects are typing in to find your website • Discover the latest sales opportunities in your niche • Learn how to monitor your brand's effectiveness online • Discover which sites drive traffic to your competitors • Discover 10 Powerful Research Tools that you can use daily 9
  • 10. What’s inside ? Do you know where your next 5, 50 or 500 leads are coming from? (We do.) Online Publishing Don't suppose you ever... • Want a greater ROI from your website? • Want more sales from your website? • Want more signups via your website? • Want more revenue streams from your website? • Want to increase the Life Time Value of your clients? • Want your content read by a much wider audience? UPGRADE at & get it included PLUS MORE !!! Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk © Copyright Fraser J. Hay 2013 • Discover 14 essential tips for creating a newsletter • Learn of 10 online locations that can drive signups to your ezine • Discover how to publish a digital book in 60 minutes or less • Learn how to sell advertising space in your newsletters • Discover 6 steps to successful ezine advertising • Over 50 online locations that will publish your ezine articles. • How to get your kindle eBook on the Amazon Best Seller’s List 10
  • 11. What’s inside ? Do you know where your next 5, 50 or 500 leads are coming from? (We do.) Affiliate & JV Marketing Don’t suppose you ever… • Want to pay only for results? • Want to pay only for more leads? • Want to pay only for more sales? • Want other website owners to recommend you to their list? • Want an extra 50, 500 or 5000 people referring you business? UPGRADE at & get it included PLUS MORE !!! Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk © Copyright Fraser J. Hay 2013 • Discover 4 ways you can compensate your affiliates & Partners • Learn specific strategies for motivating partners to sell more • Learn the simple mistakes people make and how to avoid them • Discover the power of a multi tier commission structure • How to track your joint venture deals using FREE software • Learn the pros and cons of allowing a 3rd party to manage your network 11
  • 12. What’s inside ? Do you know where your next 5, 50 or 500 leads are coming from? (We do.) Local & National Marketing Don't suppose you ever... • Struggle to generate local business? • Frustrated with generating local awareness? • Want spend less, but achieve more? • Need more results locally? • Want more impact in your local area? • Need more local exposure online & offline? UPGRADE at & get it included PLUS MORE !!! Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk © Copyright Fraser J. Hay 2013 • Discover 99 places in your community to distribute your leaflets • Learn simple effective ways of driving traffic to your retail store • Discover specific online tactics for generating local business • Master a tactic that generated 8000 enquiries within 4 days • Discover simple offline tactics that still work in 2011 • How to get publicity in the local (and national) press & media. 12
  • 13. What’s inside ? Do you know where your next 5, 50 or 500 leads are coming from? (We do.) Advertising & Branding Don’t suppose you ever… • Struggle with press advertising? • Get offered cheap ads that fail to produce a profit? • Had to buy advertising in order to receive editorials? • Pay full rate card prices when others get their ads for a lot less? • tried advertising in the past, but haven't recently? • need & want more business but flatly refuse to try advertising? • use the same ads online as you do offline? & get it included PLUS MORE !!! © Copyright Fraser J. Hay 2013 UPGRADE at • Discover a 100 year old tip for planning your advertising • Learn how to get up to an 80% discount on all your advertising • Take part in the forensic analysis of an ad that generated £10K • How to track & monitor the response to your ads • Discover which sites to advertise on for FREE online • How a simple classified ad generated £5000 in 24hrs Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk 13
  • 14. What’s inside ? Do you know where your next 5, 50 or 500 leads are coming from? (We do.) Social Media & Online Marketing Don't suppose you ever... • Struggle to generate an ROI from your website? • Frustrated back the lack of page 1 listings on the search engines? • Want more backlinks? • Need more traffic? • Want more leads and signups? • Want to position yourself as an expert online? UPGRADE at & get it included PLUS MORE !!! Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk © Copyright Fraser J. Hay 2013 • Discover "EXPERT" sites where journalists seek you out • Learn how to post on 50 social media sites simultaneously • Get spidered and found by Google within 60 minutes • Discover a unique piece of software to manage ALL your SEO • Learn how to leverage document sharing sites to generate leads • and much, much more 14
  • 15. What’s inside ? Do you know where your next 5, 50 or 500 leads are coming from? (We do.) Sales & selling Don’t suppose you ever… • Visited a prospect and it was a complete waste of time? • During an appointment, the prospect controlled the meeting? • Spent up to 2 hours travelling to and from a prospect meeting? • Need more Sales? • Want more Proposals accepted? • Want a better response to your sales appointments? UPGRADE at & get it included PLUS MORE !!! Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk © Copyright Fraser J. Hay 2013 • Discover a powerful 4 step process to get the order - fast • How to craft an elevator pitch that gets results • The No. 1 reason why people WILL buy from your competitors • The 7 reasons why people might NOT buy from you • Learn how to apply NLP techniques online to increase response • How the creator of “Wonder Woman” can help you win sales 15
  • 16. What’s inside ? Do you know where your next 5, 50 or 500 leads are coming from? (We do.) Referral Marketing Don't suppose you ever... • Struggle to generate referrals? • Received poor quality referrals in the past & want to prevent it • Wanted a network of advocates referring you opportunities? • Wanted a referral generation system that works every time? • Wondered why some people always get referrals and you don't? • Get apprehensive (and so don't) in ASKING for referrals? UPGRADE at & get it included PLUS MORE !!! Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk © Copyright Fraser J. Hay 2013 • Discover a powerful referral marketing system that works • Learn how to generate 200 referrals and 30 hot leads in 57 mins • Discover the 10 reasons why people hate asking for referrals • 4 Powerful tools you can use within 5 mins to generate referrals • 3 Sources of referrals that you've completely forgotten about • Discover 4 powerful, proven & effective questions to ask 16
  • 17. What’s inside ? Do you know where your next 5, 50 or 500 leads are coming from? (We do.) Reporting & ROI Don’t suppose you ever… • Needed a written marketing plan or business plan document? • Get embarrassed at not knowing your current cost per lead? • Wondered how much you actually spend on “marketing”? • Want to create a tax free income from your business? • Want to prove to “others” that your marketing works? • Want to sell up, EXIT or retire before your 50? UPGRADE at & get it included PLUS MORE !!! Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk © Copyright Fraser J. Hay 2013 • How to write a marketing plan in 90 minutes or less • How to demonstrate an ROI to shareholders & stakeholders • How to calculate how many leads you need • How to get the investment you need or want • How to lower your cost per sale and cost per lead • How to tap into a £236 Bn market that your competitors know 17
  • 18. Feedback What others say: I’ve been involved with business systems, processes and managing people for over 20 years. What you have done here is simplify and demystify the whole subject of marketing and lead generation to create a systemised approach that anyone can follow, and I mean…ANYONE.” HR & Development Coach Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk 18
  • 19. Feedback What others say: “Just one of the hundreds of techniques contained in this program netted our biggest deal of the year - a large contract with a global investment bank. We got a 24x return on the investment with that one sale and I think that speaks volumes for how much I value the Lead Generation MBA” I.T. Consultant Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk 19
  • 20. Feedback What others say: Who should sign up for this course? Anyone who needs to attract new customers or develop existing customers, find new markets, different approaches, position or reposition their products, create opportunities, increase their value, their brand value can benefit. Anyone who wants to be shaken to the core when they realise how little they know about their markets, their customers, their activity and their lack of knowledge. Textile Printer Anyone who wants to be guided, encouraged, challenged, coerced and driven to learn, to understand and to change. Sole trader, SME, plc. Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk 20
  • 21. Feedback What others say: The wealth of material, structure and content are outstanding and the way of putting it across is very motivating and challenging. I would strongly recommend this course for anyone who runs a business. Property Developer Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk 21
  • 22. Feedback What others say: The course is so well researched and professionally delivered that I urge anyone needing help and support in growing their business to hesitate no longer and leap right in! The energy, enthusiasm and wealth of practical ideas is astonishing and it cannot but open up huge potential for any business. Corporate Communications You work us hard but you offer tremendous value and I sincerely wish I'd had this opportunity 10 years ago for I would have retired by now to my summer palace. It's a pleasure to recommend. Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk 22
  • 23. Feedback What others say: I wish I had known then ... ....what I am beginning to learn now, ! In fact I cringe at my naivety. Fraser's marketing programme is THE best! If you want your business to zing, I suggest you do this programme. In fact, it's more like a strategic layering process that leads you to THE plan for implementation. Relocation Expert And there's a huge amount of work along the way. But don't let this put you off. Fraser is hugely generous and wants you to succeed. I feel immensely supported. What can I say. It's a great programme. Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk 23
  • 24. Feedback What others say: "This is dynamite. " jam packed solid full of crucial information for marketing/lead generation. highly recommended. Stage School Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk 24
  • 25. What’s inside ? Do you know where your next 5, 50 or 500 leads are coming from? (We do.) EXTRA FREE BONUSES You also receive the following bonuses • 90 Minute Marketing Plan • Why Your Marketing Isn’t Working • 3 Minute Marketing Brainstorm © Copyright Fraser J. Hay 2013 • Social Media Daily Planner • Ultimate List Builder Email Campaign Planner • Money Mentor * Bonuses May Change from Time to Time Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk 25
  • 26. Apply what you learn inside Grow Your Business® Club …Test your new marketing approaches online, without spending any money. Become An Ordinary Member You don't suppose you ever... As an Ordinary Member at Grow Your Business® Club: • Test content topics, workshop themes & headlines • Test prices, discounts, payment teams & terms of service • Test online promotional strategies, tactics & techniques • Get feedback & opinions from real people in your marketplace • Get vital elements of your campaign working before you roll out Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk © Copyright Fraser J. Hay 2013 • Sent an email that didn’t get opened? • Wrote a blog and not get a single like or comment? • Cancelled a workshop due to lack of numbers? • Placed an ad or bought advertising space & the ad bombed? • Attended a tradeshow or exhibition & didn’t recoup the cost? • Wondered why a particular webinar didn’t “take off”? • Thought about writing a book but didn’t know if it would sell?
  • 27. Apply what you learn inside Grow Your Business® Club …Test your new marketing appraoches online, without spending any money. Become an Ordinary Member. You don't suppose you ever... As an Ordinary Member at Grow Your Business® Club: • Post and promote their upcoming webinars & workshops • Demonstrate their expertise and products by uploading videos • Access over 200 marketing videos & over 500 marketing blogs • Increase their reach by sharing content via Linkedin & Pinterest • Benefit from others sharing their content on Facebook & Twitter Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk © Copyright Fraser J. Hay 2013 • Wanted new business contacts to connect with, or… • A NEW channel for promoting your upcoming events? • wanted to position yourself as an expert in your tmarket? • Struggled to get backlinks or “google juice” to your website ? • Wanted a marketing framework to help grow your business®? • Wanted to showcase your talent, skills and wisdom? • joined a social network and just “lurked” waiting for results?
  • 28. Imagine, 12 months from now… …what it could be like for you and your business. Imagine for a moment what it would be like; a year from now; having identified and addressed each of the marketing issues, challenges & obstacles that are holding you back and preventing you from achieving the results you crave. How would you feel? How do you want to feel this time next year? How will you feel if those issues remain as they are - unresolved? • Decide to change the way you manage your marketing © Copyright Fraser J. Hay 2013 • Commit to holding The Grow Your Business Club accountable with your marketing • Act now, before your competitors do Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk 28
  • 29. You now have 3 choices… …It’s your business. You make the decisions. You decide how much success you want. Decide: •It’s NOT for you, you’re happy to keep struggling on, wrestling with the issues, challenges & obstacles that are preventing you from achieving the marketing results you crave. or • Not now, but maybe in 6 months time, whilst you continue to fight fires, lose money, and rip your hair out, hoping that your cash flow will improve by then. © Copyright Fraser J. Hay 2013 or • YES, You recognise the importance, relevance and value of what’s on offer. You recognise you need help, want help and are prepared to roll up your sleeves and “get stuck-in”. More importantly, you love the idea of a money back guarantee - a no brainer, really! Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk 29
  • 30. Take Action Today Before Your Competitors Do. SIGN UP and immediately start making progress, and growing your business. Call us on +44(0)1542 841319 and get your questions answered. Email us at fraser@growyourbusinessclub.co.uk with any questions that you may have or need help with. Use the “contact us” link on our website. Take Action Today Before Your Competitors Do. Stop Struggling. Start Growing. http://www.growyourbusinessclub.co.uk © Copyright Fraser J. Hay 2013 Please Note: The course is also included with an EXTRAORDINARY Membership at 30