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Keeping a watchful eye on your business            <br /> so you can spend time with your customers!<br />Global Headquart...
Hawkeye Media - Smart Solutions<br />	Who We AreHawkeye Media is NOT your average online marketing company.  We are dedica...
Social Media Marketing
Social Media Monitoring
Roof Top targeted direct mail</li></li></ul><li>Hawkeye Media - E-mail Marketing<br /><ul><li>E-mail marketing - Full colo...
Knowledgeable staff of marketing and advertising professionals assigned to your account
100% custom E-mail campaigns, promotions and coupons
Flexible Full Service – Turnkey, starting from design through delivery
Unlimited E-mail and data entry.  Same price for 10 or 10,000 transactions (no hidden fees)</li></li></ul><li>Hawkeye Medi...
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Social Media Marketing Presentation by Hawekye Media Group

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An overview of how Hawkeye Media Group can help businesses integrate social media marketing into their marketing mix.

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Transcript of "Social Media Marketing Presentation by Hawekye Media Group"

  1. 1. Keeping a watchful eye on your business <br /> so you can spend time with your customers!<br />Global Headquarters<br />120 Vantis, Suite 500<br />Aliso Viejo, CA 92656<br />Contact us at 1.877.HAWK.350<br />
  2. 2. Hawkeye Media - Smart Solutions<br /> Who We AreHawkeye Media is NOT your average online marketing company. We are dedicated to delivering a unique set of interactive solutions that allow you to communicate with your customers and understand what they are saying about your business in real time. The end result is heightened brand awareness , fewer public relations headaches and increased revenue and customer acquisition results.<br />Our service portfolio includes -<br /><ul><li>Unlimited E-mail marketing programs
  3. 3. Social Media Marketing
  4. 4. Social Media Monitoring
  5. 5. Roof Top targeted direct mail</li></li></ul><li>Hawkeye Media - E-mail Marketing<br /><ul><li>E-mail marketing - Full color advertising delivered through the internet
  6. 6. Knowledgeable staff of marketing and advertising professionals assigned to your account
  7. 7. 100% custom E-mail campaigns, promotions and coupons
  8. 8. Flexible Full Service – Turnkey, starting from design through delivery
  9. 9. Unlimited E-mail and data entry. Same price for 10 or 10,000 transactions (no hidden fees)</li></li></ul><li>Hawkeye Media - Social Media Marketing<br /><ul><li>facebook, twitter ,Yelp and myspace
  10. 10. Full set up of site matched to your brand
  11. 11. Updates on all outlets: facebook, twitter and myspace
  12. 12. Couponing on facebook, twitter and myspace. Co-created with your direction and upload.</li></li></ul><li>Hawkeye Media - Social Media Monitoring <br /><ul><li>Premier software to monitor Internet communications</li></ul>Persistent Searches - Set up customized searches that are immediately available for review <br />Rants and Raves - Find out in real time what positive and negative information is being communicated about your business<br />E-mail Alerts - Summary sent to you via E-mail showing you the top conversations on the web, new words, positive and negative posts, recent facebook, tweets and myspace postings <br /><ul><li>High-tech marketing through blogs and Social Media Networking
  13. 13. Public Relations through facebook , twitter and myspace
  14. 14. Offer feedback and give results using key word searches for your business. Find out real time what people are saying about your business on the web, both positive and negative. Advise on how to tackle negative comments.</li></li></ul><li>Hawkeye Media - Targeted Direct Mail<br /><ul><li>Roof Top Targeted Direct Mail
  15. 15. All programs start with research, mail to research and analyze the results
  16. 16. Focus on qualified customers that will increase revenue and eliminate waste
  17. 17. Included: Data, Printing, Fulfillment, Postage and Post Program Analysis
  18. 18. Post Program Analysis
  19. 19. How the program performed
  20. 20. Who redeemed the offer
  21. 21. Who to focus on for future mailings</li></li></ul><li>Hawkeye Direct Mail Delivers Revenue!<br />Cluster Targeting<br /> Hawkeye Media Targeting<br />Roof Top Targeting<br />Household specific - each home based on who lives there<br />Target each individual home separately<br />Freshest most accurate data to maximize results<br />Personalized with first, last name and barcode <br />Post Program Analysis <br />Established income, new homeowners, households with kids, pets, adult female of certain age, seniors, unmarried adults, owner occupied, net worth, age of household, distance and drive time based on geography<br />Prizm Targeting<br />Entire neighborhood – every home<br />Assumptive Prizm or zip code grouping<br />Target based on who lives next door to you<br />Birds of a feather flock together <br />Neighborhoods selected<br />
  22. 22. Why Hawkeye Soars Above the Competition<br /><ul><li>Unlimited E-mail sendsNo extra charges apply no matter how many E-mails are sent.
  23. 23. Unlimited data entry and segmentation by locationEnroll as many customers as you like and reach them all. Want store level marketing tailored for your single store location? Hawkeye Media can bring that to you.
  24. 24. Custom E-mail campaignsWe know one size doesn't fit all. With Hawkeye Media you have the flexibility to customize your offers to fit your business needs.
  25. 25. 48 hour turn-around time on E-mailsNobody wants to sit around and wait for weeks to see how their ads look or send out their promotions. We know you want quick results and we work hard to give you exactly that.
  26. 26. Social Media Marketing and MonitoringToday people are spending more time on social media sites. Reach them where they are, while they're there. Seeing your ads repeatedly on sites where your customers frequent is the best way to build brand awareness.</li></li></ul><li>Hawkeye Media - Smart Solutions<br /><ul><li>The E-mail Marketing and Social Media Marketing industry is an incredibly fast-paced growing market. Customers from all geographical areas and industries are looking for cost effective ways to increase sales and build loyalty.
  27. 27. With the ease and convenience of E-mail retrieval, E-mail marketing has gained a disproportionate market share over traditional types of print and radio marketing. Social Media has exploded onto the internet to the tune of 1372% growth for twitter year over year.* facebook has had similar growth of advertising during 2008-09.
  28. 28. Technology Driven Marketing is the future and if done correctly by a high-tech, innovative, customer focused company it can and will yield superior results.</li></ul>* Year ending Sep 30 2009<br />
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