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  • OWNER: LARRY
  • OWNER: LARRY
  • TEDSTROM
  • Wes lead; Greg commentary
  • OWNER: LARRY
  • OWNER: LARRY
  • Transcript

    • 1. LONDON SEATTLE 350 12 skilled global professionals offices DALLAS SINGAPORE 16 20languages category spoken leading clients NEW YORK LODZ 189 1 countries great served company
    • 2. data/analytics insights branding planning digital promotional experiential direct from loyalty analytics to optimization channel change
    • 3. Awards in 2012 Ace Awards  1st place – PNC Commercial Multiphase Campaign  3rd place – PNC Merchant Services Manufacturer USB Mailer Telly Awards  Bronze Telly – AMF Printer Smash Video  Bronze Telly – Raising Cane’s National Chicken Finger Day Video Interactive Media Awards  Outstanding Website: Magazine – Lockheed Martin Code One Magazine Website  IMA Outstanding Achievement Award: Military – Lockheed Martin Code One  IMA Outstanding Achievement Award: E-Zine – Lockheed Martin Code One Magazine  Outstanding Website – PNC Commercial Multiphase Campaign Microsite How Interactive and Web Design Awards  Merit Award – Peterbilt 579 Product Launch Website WebAwards  Marketing Standard of Excellence – SourceLink Rebrand and Website Redesign  Financial Services Standard of Excellence – PNC Commercial  B2B Standard of Excellence – PNC Commercial Multiphase Campaign Microsite  Outstanding Website – Peterbilt Truck Model 579 Product Launch Campaign W3 Awards  Gold – Peterbilt 579 Product Launch  Gold – PNC B2B Lead Gen Campaign  Silver – Lockheed Martin Code One Magazine Website Midas Awards  Midas Certificate – PNC Commercial Multiphase Campaign Microsite
    • 4. Our POV 9
    • 5. customer passion company profitswe create extraordinary experiences that matter
    • 6. we believe there is only one world – and digital and physical worlds should work in tandem
    • 7. Extraordinary Experiences that Matter Strategy & Data Digital & Content & Critical Sports & Insights Analytics Technology Creative Comm. Experiential• Strategic planning & • Analytical data • Digital strategy • Idea generation & • Critical • Strategic Planning innovation management • UX design innovation Communications • Property• Research & analysis • Segmentation & • Front & back end • Creative design, • Simplification of Review/Evaluation• Digital, social, mobile profiling development of copywriting, user Customer • Contract Negotiation & customer experience • Predictive modeling enterprise-level web experience design, Communications • Sponsorship Packaging audits • Data mining sites development & • Correspondence • Licensing• Brand development & • ROI reporting & • Application production across all Systems Analysis • Post-Events/Program refresh optimization development channels: Reporting• Brand architecture & • Financial • Microsites • Digital Delivered through: • Production, Promotion naming simulations/sensitivity • Promotional landing • Video • Communications & Mgmt.• Digital ecosystem analyses pages • Display & search Strategy • Media Leveraging discovery & planning • Web analytics & • Social Media • Mobile • Communications • Staff Sourcing &• New product optimization • pURLs • Social Media Development & Recruitment development, naming • SEO & SEO analytics • E-mail • Direct Mail Management • Partner Solicitation & branding • Digital media • SEO/SEM • Experiential • Communications • Creative Concept• Integrated optimization • Online advertising • Collateral Production Development multichannel planning • Attribution modeling & • Mobile • Sales Enablement Management • Budget / Program• Content strategy & optimization • Games Tools Management development • Experimental design • eLearning • Multi channel • ROI Evaluation• Insights, analytics & • Multivariate • Kiosks content strategy • Athlete/Celebrity measurement testing/optimization • Web and social • Critical Handling • Portfolio analytics analytics Communications • Destination • Loyalty program • Hosting • Radio, Print, TV Management analytics • Analytics • Retail and POS • Out of Home
    • 8. Our Approach
    • 9. Technology + All Platforms + All Triggers + Across All Channels pURL +
    • 10. Why hawkeyeStrategic Understanding Business-Building Accountable Category Expertise Partnership 18
    • 11. Integrated. Digital. Agency.
    • 12. Your Needs Let’s Tour

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