Your SlideShare is downloading. ×
0
Social Media Comment Response Protocol
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Social Media Comment Response Protocol

7,684

Published on

Responses and comments are common on the Internet, yet, some responses are not always positive or are reflective of the facts. …

Responses and comments are common on the Internet, yet, some responses are not always positive or are reflective of the facts.

This protocol is a guide to responding to comments for higher education.

Shaun Holloway developed this protocol that is modeled after and partially credited to many government documents like the United States Air Force's social media protocol.

http://www.srholloway.com

2 Comments
11 Likes
Statistics
Notes
  • This alpha scamp clambered onto [b][url=http://www.magliaitalia.eu/bambino-liverpool-c-1_17.html]maglia calcio Bambino Liverpool[/url][/b] the course and barked its lungs out, as if to remind the Olympians that anybody who didn t post a record time was fair game for the pack. The husband and wife team of Caesar and Cleo did not secure fame until they changed their name to Sonny and Cher and went on to pop mega stardom, not only in music, but [b][url=http://www.magliaitalia.eu/as-roma-c-61_64.html]maglia AS Roma[/url][/b] in television as well. Their breakthrough hit 'I Got You Babe' reached number one status and held that position for three weeks in 1965.
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • uau impressive!
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
No Downloads
Views
Total Views
7,684
On Slideshare
0
From Embeds
0
Number of Embeds
3
Actions
Shares
0
Downloads
333
Comments
2
Likes
11
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Social Media Comment and Response Protocol<br />Comment or Posting<br />On organization own website/network or a post on another site. <br />Is it a positive posting?<br />Monitor Only<br />Avoid responding to specific post and people; monitor the site for relevant information and comments.<br />Evaluate<br />YES<br />NO<br />“Trolls”<br />Is this a site dedicated to degrading or ridiculing others?<br />Concurrence<br />A factual and well cited response or opinion, which may or may not agree, yet the post is not negative.<br />Organizationcan concur with the post, let it stand, or provide a positive review. <br />Does Organization respond?<br />YES<br />Fix the Facts<br />Respond with factual information directly in the comment space.<br />(See the five possible responses below.)<br />NO<br />“Web Rage”<br />Is the posting a rant, rage, joke, or ridicule in nature?<br />NO<br />YES<br />“Misguided”<br />Are there erroneous facts or statements in the posting?<br />Restoration<br />Rectify the situation, respond and act upon a reasonable solution.<br />(See the five possible responses below.)<br />YES<br />NO<br />“Unhappy Stakeholder”<br />Is the posting a result of a negative experience?<br />NO<br />YES<br />NO<br />Share Success<br />Proactively share the story and/or additional information.<br />Final Evaluation<br />Base response on present circumstances, site influence, and stakeholder prominence. <br />Will Organizationrespond?<br />Let Post Stand<br />No response given. <br />NO<br />NO<br />YES<br />YES<br />YES<br />Response Options & Combinations<br />Transparency<br />Disclose information and any affiliation to Organization<br />Sourcing<br />Provide citations, links, etc to credible sources for accuracy<br />Timeliness<br />Take time to create good responses from a good point of view<br />Tone<br />Respond in a tone that reflects on the high standards/quality<br />Influence<br />Focus on the most influential sites related to the industry<br />

×