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Venture capital

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  • 1. Venture capitalSubmited to: Presented by:Dr. Namrata Sandhu Amit pathania Harshul singla Chapter 15 Slide 1
  • 2. India motors pvt. Ltd. Business planDiesel motorcycleCustomer will be age between 18-45Very low competitionNeed 200crore for this plan
  • 3. Vision To be amongst most trusted India motor company of the country by providing environment friendly products on most cost effective basis, ensuring prosperity for itsstakeholders and growth with human face.
  • 4. MissionIts our mission to strive for synergy between technology, systems and human resources, to produce products and services that meet the quality, performance and price aspirations of our customers. While doing so, we maintain the highest standards of ethics and societal responsibilities.
  • 5. ProductDiesel motor bike ENGINE SPECIFICATIONS Engine: 110-223cc, 4-Stroke Maximum Power: 17.6 Bhp @ 7000 rpm Maximum Torque: 18.35 Nm @ 6000 rpm Mileage: 50-78KMPL Gears: 5 Speed Clutch: Multiplate Wet Bore: 65.5 Stroke: 66.2 No. of Cylinders: 1 Chassis Type: Tubular Single Cradle, Diamond Type Cooling Type: Liquid Cooling
  • 6. Competitive advantage• Differentiation advantage• Cost advantage
  • 7. Target Customer• Age18-45• Income10000 above
  • 8. Competitors• Hero motocorp.• Bjaj• yamaha• Honda• Tvs
  • 9. Marketing planPromotion• AdvertisingTv,newspaper,radio,internet• Campaigning• Posters
  • 10. Place• HrayanaDharuhera, Gurgaon• UttrakhandHaridwarPrice70000 Showroom price
  • 11. Why 200 crore• 60 crore for land• 90 crore for machinery• 50 crore for functioning
  • 12. CalculationsWe will sell 300000 bikes in first year.The price of 1 unit bike is rs70,000Total sales=300000*70000 = 2100000000After wages,salaries,Factoryoverheads,Sellingand distribution, adminstetiveexpenses,inventory we left with 30% profitmargin.
  • 13. • So profit is 30% of 2100000000 is 630000000• As interest is 15% of 2000000000 is 300000000• Hence we left with 330000000 before tax
  • 14. THANK YOU

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