What You Need To Know About Eye Tracking (older barcamp version)
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You are viewing an OLD VERSION of this talk. There is a new, improved version of this talk here: ...
You are viewing an OLD VERSION of this talk. There is a new, improved version of this talk here:
When you see an Eye Tracking heatmap for the first time, you are probably so busy saying “wow!” that you forget to critically evaluate what you are seeing.
This talk is intended to prevent this from happening - and give you a set of critical questions to ask next time you are faced with Eye Tracking findings.
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