Waterford healing arts trust

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Waterford healing arts trust

  1. 1. Waterford Healing Arts Trust and Create Sarah Searson April 2012 www.sarahsearson.com
  2. 2. So Many Writing Contexts……
  3. 3. • Creative process • Part of the artworksSelf • Organisation of the art work • Mediation of the work • Promotion of work communication • Documentation of work as record • Creating capital and legacy. • Documentation of Partnerships , projects for co—funders funding and • Documentation for future contexts funding and partnerships • Application contexts
  4. 4. • Diaries notebooks – informing • Essays positioning/ reflecting Archives • Interviews – exchanging public and private • Applications – revisit, reuse • Project proposals - • Process notes – conceptsSelf • Project start-up. Development, management and • Project mapping – tracking. administrations • Communications etc Public and private • Methods - blogging, emails, letters, project statements, PDF type documents • Writing becoming an integrated part of work process, and collaborative processes. • Writing – scripts, documentation Art Process for publication • Writing as support to images and the context of those images
  5. 5. Mediation of How is the text supporting the the work understanding of a context or practice Is this working to underpin a message Promotion of Promotional releases – the work communications through theCommunication stakeholders. Are you aware of whats happening and how work is being represented Documentation of work as Open access – using blogging and diary record as a method of access to project and as a document of record. How can writing really work for you, Creating capital particularly with regard to time and and legacy. people centred work are you capturing a good scope and giving yourself time for this?
  6. 6. The needs of project partner, with their funders and organisationalDocumentationof projects for responsibilities. Writing for co—funders specific contexts outside of the arts – education, healthcare etc. The writing is an act of mediating value beyond the scope of arts practices Documentation for future Where you might be writing up a funding and skill sets or approach that is partnerships specific to an element of practice that you are honing in on this aspect of what you do. Application contexts Technical information Articulating beyond art-making relationships, competencies, skills, needs and scope of work. Or presenting as a totality
  7. 7. Now a boring bit……some hints and tips..
  8. 8. Reasoning______________________________________________Why are you writing this statement, document, notice, blog etc.What are the specific characteristics of the medium in which you are writing.Focussing on why and what you want to say – you can fix how to say it.Who will read this - is it for artists, artists and a range of audiences, audiencesor non arts people?Am I informing about something specific or general - eg something in total orin process?Is it clear and your clear.
  9. 9. Consideration of context____________________________________________________________Is this a public communication, semi-public or private.Try to be rigorous about your understanding of placement. Is this an arts council application, a residency application, if its the documentation of aproject - who is this documented for?Is it necessary to have much text and what text is useful for a particular context?Be very clear that people read quickly- they will be scanning rather than deep reading.When reviewing your documents they could be reading between ten and seventy othersover an intense period of timeAre they scanning your document for something that is of specific interest.When you are deciding what information to include you must consider if it is relevant toeveryone or just some. The most important element is to keep the art to the fore – andconnected to who you are.Think about how and where to place technical or theory information. This allows thoseinterested to have it on a close read - but keeps things interesting.
  10. 10. In documentation writing – for reports or books……Think about the writing style and tone; you can have a number ofstyles, and can bring in other “voices” with quotes, texts andreferences especially in bigger reports, evaluations or documentarytexts.Think about what this communicates1. The third person - a formal, factual and reporting tone - depersonalised2. First Person Personal - Observational, personal and confidential3. First Person Participant - Advocates, testifies, objective
  11. 11. You control the structure_______________________________________________________________When you’ve clarified what youre doing and considered your audience the nextstage is to plan the structure of your document.There is no convention other than what might work for you, try to gather a set ofdocuments you like - the layout, the imagery, the use of references, captions,maps etc . Call it trailing rather than cogging!!Even an email needs structure. They are often too general leaving the recipientsunsure if they need to do anything in response or not. The example I showed isover structured so that the crucial information is not to the fore.First think about what you need to say and then the order in which to say it. Froman arts perspective keep that understand of the practice to the fore, it is thepriority.Start with a short general intro and then drill down to the detail, linking topicswhere possible and clearly showing where new, unrelated topics start.
  12. 12. Really good contextual images can work very well, because the contextis often with people or places that read as "every-day" contexts -captions really support a document or text.They are really move process ideas along. Mix it up - that can workwell -clustering images.I really like to keep thing visual things, you may find mind maps usefulto help you plan your document.Another way is simply to write topics and sub-topics on post-it notes andstick them on a white board. You can move them around until you’rehappy the structure works and then take a photograph with your mobileor just write them down. This is a good brainstorming technique ifseveral people are working on a document together.I use a programme called Mind Genius and a programme called Dragonbut this might only help to get started
  13. 13. Drafting_____________________________________________When writing we often spend too much time struggling to get the rightword or phrase and this breaks the ‘flow’. The best way is to write asquickly as possible - go back later.The words and sentence structure sound more natural if you do and willbe easier to read. If you get stuck, just mark the spot, skip over it andcontinue. Or just highlight - I have started to use the comment post-its.It’s often quite hard to write an overview, introduction or summary firstso you might want to leave these until last.That might go for applications too - maybe get on with the ProjectProposal and then get into the details of forms. Or vice-versa!
  14. 14. Polish_________________________________________________This is the bit where you get help.When you’ve written the first draft you can now begin to polish it.Review for tone - this is especially important, how are your imagesworking with the text? How is it looking - whats it saying to you. Is it tooformal, too jargonistic, too first person.Where you have struggled to find words for before will now be easier towrite - you might notice little habits - repeating certain words or overexplaining things - under explaining.There might be whole bits to delete - more images to add in.Look at each sentence. Does it say anything useful? Is it too long? Will arange of people understand it? Could some info go in as footnotes?
  15. 15. Look at the words and punctuation. Are there any unnecessary words? Couldyou change some of the complex words for more familiar ones?Have you overdone the passive voice? Have you eliminated commonpunctuation errors that would make your document look unprofessional?Look at each paragraph in turn. Does it describe a single concept or do youneed to break it up with a header. Are the headings appropriate and are theyconsistent?Is there plenty of white space round the text - is they layout working well.
  16. 16. Tired Eyes v Fresh EyesFor formal documents - such as structured project evaluations orproject proposals/ write ups just leave time even if it’s just overnight,you’ll be amazed what a fresh eye sees and what you notice as notworking well for you.A trick is to copy the document and change the way it looks – makethe font larger or smaller – and print it if you’re used to viewing it onlyon screen. Just by making it look different and reading a printed pagerather than the screen will make it appear fresh.
  17. 17. FeedbackAsk.. Find out.. Respond..There are conventions within organisations, and industries whichmay help you to know about, and make life easier in the future.Feedback helps you to understand a range of conditions.
  18. 18. Images Images that are activated by text for a context
  19. 19. Thank you

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