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Creativity and Money: Creative Mornings - Geneva
Creativity and Money: Creative Mornings - Geneva
Creativity and Money: Creative Mornings - Geneva
Creativity and Money: Creative Mornings - Geneva
Creativity and Money: Creative Mornings - Geneva
Creativity and Money: Creative Mornings - Geneva
Creativity and Money: Creative Mornings - Geneva
Creativity and Money: Creative Mornings - Geneva
Creativity and Money: Creative Mornings - Geneva
Creativity and Money: Creative Mornings - Geneva
Creativity and Money: Creative Mornings - Geneva
Creativity and Money: Creative Mornings - Geneva
Creativity and Money: Creative Mornings - Geneva
Creativity and Money: Creative Mornings - Geneva
Creativity and Money: Creative Mornings - Geneva
Creativity and Money: Creative Mornings - Geneva
Creativity and Money: Creative Mornings - Geneva
Creativity and Money: Creative Mornings - Geneva
Creativity and Money: Creative Mornings - Geneva
Creativity and Money: Creative Mornings - Geneva
Creativity and Money: Creative Mornings - Geneva
Creativity and Money: Creative Mornings - Geneva
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Creativity and Money: Creative Mornings - Geneva

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A short presentation on the links between creativity and money at Creative Mornings - Geneva. Video copy at: …

A short presentation on the links between creativity and money at Creative Mornings - Geneva. Video copy at:
https://vimeo.com/61559298

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  • 1. CREATIVITY AND MONEY bill@billcarney.org @harlemhomeboy Monday, 25 February 13
  • 2. Most people are creative....it’s just that many don’t have the courage to go to the place their creativity may lead them. Monday, 25 February 13
  • 3. dare to dive deep Monday, 25 February 13
  • 4. you don’t need money to be creative. many creative people didn't “become creative” to make money - this often leads to surprising results…. Monday, 25 February 13
  • 5. indeed, being penniless has a certain intellectual chic in some circles.... you don’t need money to be creative. many creative people didn't “become creative” to make money - this often leads to surprising results…. Monday, 25 February 13
  • 6. “When you make music or write or create, it’s really your job to have mind-blowing, irresponsible, condom-less sex with whatever idea it is you’re writing about at the time” Monday, 25 February 13
  • 7. “When you make music or write or create, it’s really your job to have mind-blowing, irresponsible, condom-less sex with whatever idea it is you’re writing about at the time” $90 million in revenues in 2011 30 million Little Monsters Drop Out, NYU Monday, 25 February 13
  • 8. Scary.....no? Monday, 25 February 13
  • 9. Monday, 25 February 13
  • 10. Monday, 25 February 13
  • 11. being purely creative is sometimes a great way to lose money; in business terms, at the end of the day it’s about the customer... - and creativity costs!!! Monday, 25 February 13
  • 12. The most expensive album ever: Geffen spent $13,000,000 Platinum or Gold in all major markets but only 3 million units sold ! Monday, 25 February 13
  • 13. The budget for Thriller, produced by Quincy Jones (the best selling album ever) was $750,000 65 Million units sold (and still selling) ! Monday, 25 February 13
  • 14. Monday, 25 February 13
  • 15. while we may love creativity, the market applauds value and utility…….. Creativity and Innovation are NOT the same thing...... Monday, 25 February 13
  • 16. if you look at companies which have been creative for decades, not just one shot wonders, most have some type of creative process in place which links creativity to innovation…..even IDEO (the deep dive). Monday, 25 February 13
  • 17. Remember that most companies sell dreams.... Monday, 25 February 13
  • 18. and there is more money than there are good ideas Monday, 25 February 13
  • 19. Three Magic Money Words: WHO WHAT HOW Monday, 25 February 13
  • 20. Marry creativity, desire and money Monday, 25 February 13
  • 21. - Have fun ! - Dance your own dance ! - Remember Yoda........DON’T TRY........ DO !! - getting easier thanks to Kickstarter et. al - Show me the money, honey ! - Be your own best friend ! Monday, 25 February 13
  • 22. IF YOU’RE SO SMART, HOW COME YOU AIN’T RICH? Reverend Ike, Harlem ca. 1955 Monday, 25 February 13

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