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Secrets Of  Successful  Speakers  B I Z
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Secrets Of Successful Speakers B I Z


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  • 1.  
  • 2. Secrets of Successful Speakers How You Can Motivate, Captivate & Persuade AUTHOR: Lilly Walters PUBLISHER: McGraw-Hill, Inc. DATE OF PUBLICATION: 1993 NUMBER OF PAGES: 216 pages Book pic
  • 3.
    • Effective techniques for public speaking .
    • Tips on preparing for a speech, overcoming stage fright, motivating an audience, etc.
  • 4. Key Ideas
    • If you approach each audience with an attitude of generous love, there will be no room for fear.
    • Forget about stage fright!
    • Consider your next presentation as an expanded parlor conversation with the added advantage of preparation.  
    • Credibility comes from what:
        • you say (content)
        • how you say it (delivery
        • who you are (character)
  • 5. Key Ideas
    • Five kinds of presentation styles:
        • Persuasive
        • Explanatory
        • Instructional
        • Oral report
        • Entertaining
    • In one clear sentence, state what dominant idea your listeners must take home.
    • BAIR test to help you plan a speech:
        • B = Benefit-oriented
        • A = Adequately stated  
        • I = Independent to the other points  
        • R = Relevant to the mission/theme
  • 6. Key Ideas
    • Three points before writing a speech:
      • Know exactly how you want to change the audience members’ action and attitudes when they leave your presentation.
      • Realize they won’t remember more than a few points anyway, so decide what three or four points they must remember and design the speech around them.
      • Speak with passion for your topic and compassion for your audience.  
  • 7. Key Ideas
    • Other classic openers for speeches include the following:  
        • Ask the audience a question.  
        • Cite a historical reference related to your topic.  
        • Recite a poem, rhyme or quote.  
        • Play music or other unusual sound.
    • Use metaphors to get the audience’s attention.
    • When an audience is hostile, try to find ways to give your listeners the opportunity to talk about themselves.
  • 8. Key Ideas
    • The most important thing to remember in any program is first to flatter your audience.
    • When you come up to the lectern, enter boldly.
    • How to Memorize Your Material:
        • Tape yourself giving the speech.  
        • Have two great endings.
  • 9. is a business book Summaries service. Every week, it sends out to subscribers a 9- to 12-page summary of a best-selling business book chosen from among the hundreds of books printed out in the United States every week. For more information, please go to ABOUT BUSINESSSUMMARIES